Taking Over the World With Social, Mobile & Video Rock Stars

Yes, we want to take over the world.  Our monster end-of-year #TChat show about how social, mobile and video as rock stars impact workplace culture and predictions for 2011 was a rousing success.

Over 1,500 smarty pants tweets in the hour alone.  A hat tip and a thank you to all of you who did.

Top Contributors included:

  1. @talentculture – 315
  2. @meghanmbiro – 147
  3. @KevinWGrossman – 120
  4. @LevyRecruits – 73
  5. @dawnrasmussen – 67
  6. @jillianwalker – 64
  7. @tedcoine – 57
  8. @DrJanice – 53
  9. @IanMondrow – 50
  10. @EmilieMeck – 47

We referenced social, mobile and video as “rock stars” — even though we meant they are figurative rock stars and wanted to discuss their impact on workplace culture.

But some of the discussion morphed to literal social media rock stars in organizations today, and that’s okay.  In fact, much of the conversation was about how companies could better perform by allowing social to permeate.

And video and mobile are the two dots they’re connected to with dotted lines to us all…

Companies that don’t allow social media are killing their brand ambassadors.

Amen to that.

Here were some of everyone’s 2011 Predictions:

  • Mobile/virtual workforce on the rise. Video conferencing and coworking are where it’s at in 2011.
  • Companies will wake up and develop more inclusive SM policies at work.
  • HR will have to ROCK in 2011 if it wants to remain relevant. It will and the gap between SM and practitioner will shrink.
  • I am expecting that Role-Based Assessment will rock and roll in 2011.
  • Google to buy FB. FB to be Google. Googling your employees now unravels their whole life & danger zone commences.
  • Closer joining up of social networks. less engagment in channels. More use of 3rd party apps.
  • Lines moving between trad. old school ‘work’ continue to get erased as more people stay connected.
  • Companies are going to go to their legal dpt to define ‘privacy’ as lines between work / play get blurred.
  • Increased buy-in & participation from corp. leaders to join the conversation (social media).
  • Traditional workplaces will continue to un-teether and ppl will have to find new creative ways to connect via SM. Hello cloud!
  • More tools will become available to consolidate our SM.
  • Global concerns about privacy will slow personal SMV growth as companies trip over themselves to push out more “relevant” content.
  • Companies incorporate multimedia interviews in their hiring strategy!
  • In 2011 LinkedIn will reveal more strategies that require people to purchase premium memberships.
  • SM for the team – coming soon, because first you have to measure networking quality!

Meghan added at the end:

“My 2010 prediction held true. Workplace Brands = An intricate collection of Personal Brands :-) So much more to talk about!”

So let’s do that next time on Tuesday, January 4, 2011, from 8-9 p.m. ET.  We’re going to continue workplace culture predictions for 2011 and talk more about what they mean!

#TChat wouldn’t be what it was without all of you, so thank you again!  Happiest of Holidays to you all!

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