Employer Brand: You’ve Got One, Now’s the Time to Use It
In 2013, 50% of HR managers were saying that hiring was a problem. As if that wasn’t bad enough, that percentage has now increased to 68. As you may already know, we’re in one of the toughest hiring markets of all time, with various indicators, like time to hire, at all-time highs. So, is this the time to start thinking about polishing up your employer brand, or is it best to focus on getting those positions filled, and saving branding for the day (hopefully someday) when hiring gets a little easier? Here are some numbers to think about. Companies with positive brand