Vanilla is one of the most popular flavors in the world. Just ensure it doesn’t become how people describe your employer brand. Today’s job candidates and workers are often compelled to stay with one company versus another because of the company’s purpose and value. In other words, companies need a strong, direct, authentic employer brand that keeps employees from quitting and joining the Great Resignation. In most cases, a vanilla employee experience won’t cut it anymore. A Modern Employer Brand Instead of a basic, old-school employer brand, you need one that’s modern. You need a brand that reflects what your organization stands for