Dalia Asterbadi is the CEO of verve.ai and is a relentless problem solver. Her achievements came early. She led a team of marketers in one of Canada’s best-managed companies at 24 and was a Director at a Publicly traded company at 25 – before co-founding (with her siblings) her first SaaS company, a communication and membership management system targeted at the non-profit sector. A systems engineer by trade, Dalia transitioned into sales and marketing, where she was a pioneer in data-driven marketing communications and sales analytics technology in early 2000. Today, that has evolved into realSociable, which she cofounded and is currently the Chief Data Scientist.