Juan Betancourt leads a Miami-based culture and talent intelligence start-up, Humantelligence -- named a top start-up to Watch by the Miami Herald -- whose solution helps organizations accurately measure and manage culture at every level of an organization, from individuals and teams to overall corporate culture. He also founded Gonza Executive Search, served as a client partner for Korn Ferry International and Heidrick & Struggles -- all of which teed up his work for Humantelligence. Juan is an expert in using the BMW methodology (Behavior-Motivator-Work styles) to manage and hire for culture, and takes a cultural analytics approach to building teams that lead to increased engagement and productivity.