Articles by Kevin W. Grossman

Of Gutter Slugs, Leaders and Love

“You boys are the gutter slugs; the front line leaders fighting in the trenches with all the guts and no glory. Be proud of that. Hold your heads high; love the game and each other. Each one of you is a leader, so let’s lead this team to victory. I love you guys!” I remember […]

Learn to Manage Uncertainty

You’re a leader. And you’re standing warily in front of an amusement park entrance, your spouse and two children in tow. Or you could be at work, standing there with your direct reports, collaborative teams, departments, divisions or entire executive management team in tow. Or you could be standing there with your entire company in […]

The heart of hiring is a human one. Let’s keep it healthy.

In all my previous jobs, including my current one running an HR marketing firm, I’ve hired dozens and dozens of employees – from higher education to high-tech to the HR marketplace, marketing and PR. I’ve played recruiter, hiring manager and human resources, although I’ve never officially held the title of any with the exception of sourcer. When I first entered the HR marketplace over a decade ago, I went to work as a sourcing account manager for a company called Tapestry.net prior to taking over the marketing communications function and internal sales team.

Tweet This Intervention

Not many would disagree with the fact that effective communication increases employee engagement and retention.  However, with social media, participation and business value are often at odds because of disparity between effective and ineffective communicators. Let’s face it:  the social in social media can make or break a firm’s brand and customer relationships.  Those who […]