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Picture of Mary Cronin

Mary Cronin

Mary J. Cronin, Ph.D., is a Research Professor at Boston College, Carroll School of Management and the Founder and President of 4Q Catalyst a business strategy consulting firm. Her research focuses on business transformation, social impact, the future of work, and entrepreneurship. Dr. Cronin’s latest book is Starting Up Smarter: Why Founders Over 50 Build Better Businesses (forthcoming fall 2021). Dr. Cronin’s twelve prior books include the international best seller Doing Business on the Internet.
Picture of Mary Cronin

Mary Cronin

Mary J. Cronin, Ph.D., is a Research Professor at Boston College, Carroll School of Management and the Founder and President of 4Q Catalyst a business strategy consulting firm. Her research focuses on business transformation, social impact, the future of work, and entrepreneurship. Dr. Cronin’s latest book is Starting Up Smarter: Why Founders Over 50 Build Better Businesses (forthcoming fall 2021). Dr. Cronin’s twelve prior books include the international best seller Doing Business on the Internet.
top talent

The Future of Work is Already Here: 4 Ways to Find and Keep Top Talent

Across all sectors in the second half of 2021, corporate America is bullish on rapid growth. Offices and manufacturing plants are re-opening. Job recruitment is already ahead of pre-pandemic levels. The online job search website Indeed.com reported in early April that the number of available positions posted on its platform was 17.9 percent above its pre-pandemic baseline back in February 2020. Large firms are not alone in seeking top talent in a resurgent economy. According to The Economist’s April 10, 2021 report on the future of work, 2020 was a record year for new company formation in the United States. In

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