Customer advocacy marketing – that is, turning existing customers into engaged consumers who go on to share the benefits of your product or service with others in their network – is enjoying a surge in popularity, given our increasing resistance to other forms of promotion. 84% of Millennials don’t trust traditional advertising 74% of consumers […]
About Sarah Manley
Showcasing culture and helping candidates navigate the hiring process, Sarah Manley, is a Sr. Talent Community & Marketing Manager at UnitedHealth Group. Knowing the ins and outs of health care, technology, promotional and manufacturing industries, Sarah is passionate about being a marketing generalist and a social media specialist. Sarah received her MA in Organizational Communication (Training & Development) from the University of Wisconsin and frequently gives presentations about marketing and social media to small businesses and educational institutions. She is the social chair for #Laurapalooza17, an academic conference which celebrates the literary, cultural and historical impact of Laura Ingalls Wilder.