Written by: Christa Degnan Manning “Employer Brand,” the “Employee Value Proposition,” and the “Candidate Experience” are trendy topics in HR circles these days, and while some may put down the terms as marketing-speak, marketing is a valuable metaphor for reorienting HR to drive business outcomes. Just as marketing has become more relevant and able to quantify […]
Written By: Tracey Arnish, Senior Vice President, Talent at SAP The economy is improving, and changes in social norms have raised the stakes in recruitment. At the same time, there doesn’t appear to be enough people with the right complex skills entering the job market. How do you recruit the best and the brightest when there […]
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