What are the top corporate fitness trends for 2023? Learn from an industry insider in this article

Which Corporate Fitness Trends Will Shape 2023?

Content Impact Award - TalentCulture 2022As a corporate fitness professional, one of my favorite activities at the end of each year is to set aside time to look back at what has unfolded over the past 12 months. It helps to review what has worked for our clients (as well as what didn’t work so well). An open-minded, reflective analysis is always a good way to put things into perspective before considering new possibilities and mapping a game plan for the New Year.

As part of this process, I’m constantly tracking what’s happening with corporate fitness trends. So much has changed over the past few years, thanks to the pandemic and the increase in remote work, it’s important to keep ahead of what no longer seems as relevant or useful and what is gaining traction. And in looking toward the year ahead, all the signals indicate that much more change is still to come! 

So, fasten your seatbelts and let’s look at how employers can prepare for the future. Based on trends I’ve been following, along with my direct experience with our teams and our clients in recent months, here are 3 emerging priorities that are likely to define corporate fitness in 2023:

1. More Personalized Training

Get ready for a big surge in employee demand for more personalized services — things like personal training and small group training. Multiple factors are driving this corporate fitness trend. For example:

Early in 2022, as people slowly started to emerge from a more sedentary pandemic lifestyle, I started hearing that employees were looking for help to get back on track with their fitness and wellness goals. Not surprisingly, during the Covid years, many people developed some unhealthy habits — especially in terms of diet and fitness. The isolation of working and living at home full-time didn’t help, either.

Many people are now looking to break out of that cycle and are longing for a stronger sense of community. So, prepare to see an upswing in more intimate training environments that give employees broader support and guidance, along with opportunities to connect with others and share their journey through community experiences.

Also, my clients confirm that employees are interested in wellness goals that involve more than physical workouts, alone. People want to get back in shape, but they also realize the importance of focusing on things like sleep, nutrition and stress management. And this means they’re increasingly interested in a more holistic approach to health and wellbeing. These objectives are often easier to achieve with programs that include individualized coaching.

Digital tracking tools can also be helpful in supporting people in their wellness objectives. Already, more than 20% of Americans are using wearables that provide convenient access to personalized health and fitness data. Many people want to use this data more effectively to develop tailored workouts and lifestyle management programs that will help increase their training efficiency, improve their daily habits and elevate their health outcomes.

2. More “Hybrid” Fitness Program Memberships

Another thing I’m starting to hear often from our clients is that their employees are looking for a seamless, connected fitness experience that aligns with their busy lifestyles. They want to workout where they want, when they want.

This is where “hybrid memberships” come in. These relatively new programs provide employees with a combination of corporate fitness center access and virtual fitness classes, along with partnerships with local yoga, boxing and Pilates studios. 

With these hybrid memberships, employees can workout at their corporate gym, at home or on the road when they’re traveling—all with the convenience of one membership rather than having to cobble it all together themselves. It’s the best of all worlds. And it’s bigger than just a brick-and-mortar fitness center—it’s a program.

Here’s one example: Kevin is a financial services professional in Indiana who comes into the office three days a week. During those visits, he goes to the on-site fitness center to lift weights. Typically, he talks with several fellow employees while he works out. It’s a great social experience. On the other two weekdays he works from home. On those days, he works out with a virtual fitness class through an app that’s connected to his fitness center and the same staff he knows and trusts. Over the weekend, he takes a spin class at a local studio that contracts with his company through the hybrid health program. Again, this hybrid program lets Kevin work out where he wants, when he wants. It’s all built into his schedule!

Inclusive hybrid memberships like these give employees the convenience, choice and variety they’re asking for. Plus, it provides access to the kind of connectedness and community people need with engagement that is hard to find elsewhere.

3. More Active Time Outdoors

We’re also hearing loud-and-clear from clients and employees that they want to get outside and move! A recent survey from the World Federation of the Sporting Goods Industry and McKinsey & Company, asked employees this key question:

“In which sports/physical activity categories do you expect to see a lasting increase in participation vs. pre-COVID-19?”

Of the 12 categories listed as potential responses, 84% of survey participants picked “outdoor activity” as their first choice. 

Obviously, survey results like these underscore just how massive the pandemic’s impact was on corporate wellness programs. Over the past year, some companies started to experiment with fitness activities and events designed to get employees outdoors. Now it appears that this trend is catching on and may be here to stay.

For instance, one of our clients — a leading insurance company — has invested in a mobile open-air fitness trailer from BeaverFit. This makes it possible for employees to participate in healthy outdoor activities on a daily basis. Combined with programming delivered by on-site fitness professionals, this open air program is flourishing. And workforce wellbeing is improving as a result of employee participation in regular activities with physical and mental health benefits.

Final Notes on the Future of Corporate Fitness

These three corporate fitness trends are only a few of the emerging ideas we can look forward to seeing in 2023, as the space continues to evolve. With more personalized programming, more flexible options, access to innovative digital tools and a broader range of creative fitness locations, employee wellness is poised to make an even stronger comeback in the coming year. I look forward to seeing other innovative trends emerge that we aren’t even thinking about yet!

Is quiet quitting a symptom of poor mental health? What can employers do to help? Learn more from workplace wellness expert Vittoria Lecomte, Founder of Sesh

Is Quiet Quitting a Symptom of Poor Mental Health?

One workplace buzzword many people are eager to leave behind is “quiet quitting.” The phrase dominated headlines this year, especially when a Gallup poll revealed that at least half of U.S. workers are disengaged.

Although this term is quickly running its course, the underlying problem remains. In fact, work engagement continues to slide, indicating a growing disconnect between employees and employers. No doubt, the quiet quitting phenomenon is a symptom of ongoing workplace upheaval. But I suspect it also reflects the need for better mental health support at work.

What Research Says About Workforce Wellbeing

Even as post-pandemic work engagement is dropping, countless studies reveal that depression and anxiety are on the rise. And the uptick in layoffs and economic uncertainty creates even more stress. Let’s look closer.

Nearly three-quarters of employees (72% ) say they’re concerned about finances – up from 65% last year – according to a recent report from financial wellness solution provider, Brightplan. And PWC research indicates that declining financial health impacts employee mental health and work productivity. Specifically, PWC found that 69% of employees who are financially stressed are less likely to feel valued at work – and therefore, they are becoming less engaged. 

Depression and anxiety are also leading reasons why people take time off from work. In fact, employers lose an estimated 12 billion workdays annually as a result of employee depression and anxiety. According to The World Health Organization and the International Labor Organization, this costs the global economy nearly $1 trillion a year. Both organizations acknowledge the need for concrete action to address workplace mental health.

How Can Employers Respond?

Some employers may ignore these disturbing trends. But others are taking action by creating an environment where workers feel more valued and supported.

For example, if you notice that “quiet quitting” is spreading among your ranks, it’s likely that these employees  feel under-appreciated. By offering professionally managed support groups as a benefit, you can send a much-needed message that tells people, “We see you, we care about your wellbeing, and you are valued here.”

This kind of benefit extends assistance to people who might hesitate to pursue individual therapy — which has historically been costly and difficult to access. And the pandemic has only made it worse. For example, at the height of the Covid outbreak, the U.S. average wait time to see a therapist ranged from 29-66 days.

The Benefits of Group Support

Multiple studies underscore how support group participation leads to improved employee mental health and job performance. In fact, our own research found that when employees attended group sessions, 50% became more productive and 100% experienced improved attitude and outlook.

Why are these results so striking? When employees have access to a clinically-backed support group program, their social connectedness and mood tend to improve. This, in turn, alleviates depression and anxiety. And group support not only helps reduce anxiety and stress. It can also play a central role in preventive care strategies designed to avoid employee burnout.

Why Group Support Helps

Depression and anxiety can fuel feelings of isolation and loneliness – two key reasons why people seek group support in their personal lives. Providing a safe space where employees discuss meaningful issues and concerns can increase their positive feelings about work and improve overall job satisfaction.

Because group support encourages dialogue among people with different perspectives, it can help participants build trust, empathy and openness that carries over into the workplace. However, it’s important not to require colleagues to join the same group. Also, it’s important to respect participants’ privacy by preserving their anonymity.

While the benefits of peer counseling are well known, new studies demonstrate how digital group support can extend mental health services access to more diverse populations. For example, some people have limited mobility or are located in rural communities where trained mental health providers aren’t unavailable.

Video-based group support is an excellent alternative, because it is affordable and accessible online from nearly anywhere on any digital device. This encourages connections and therapeutic conversations without requiring participants to wait for weeks or travel long distances.

Tips to Improve Group Support

When offering this kind of mental health benefit to your employees, keep this advice in mind:

1. Emphasize Voluntary Participation

Everyone comes to the table with a unique background and point of view. This is why the group model can be a particularly powerful tool. So, although encouraging individuals to take advantage of this benefit can be helpful, avoid pressuring anyone or threatening them with repercussions. The goal is to destigmatize mental health and make pathways to wellbeing more accessible and affordable.

2. Prepare to Overcome Fears

Group support is a highly misunderstood term. Too often, people associate group settings only with treatment centers. In the workplace, many people who need support fear they’ll be perceived as “weak” and their careers will be damaged if they join a group. For anyone concerned about this, you can share positive use case data demonstrating how helpful and healing group support can be. Employers can leverage this information as a reference tool and assure concerned employees that their identity will be protected.

3. Insist on Anonymity

Video-based group support should provide access to online sessions on any day and time that works best for each member, while also protecting their identity. Solutions like Sesh, which is 100% HIPAA-compliant, let every user select a pseudonym. Individual data is never shared, and employees are notified when anyone within the same organization registers for their group.

My Perspective

I discovered the value of group sessions while in treatment for an eating disorder. Being part of a group was the catalyst that catapulted my recovery to the next level. This experience led me to launch Sesh

Typically, therapist-led support is difficult to access, difficult to pay for and designed for monolithic audiences. That’s why I’m committed to extending therapist-led group support to people from all communities, circumstances and identities.

With an affordable, accessible group support experience through their employer, people can finally receive the high-quality mental health support they need and deserve. This helps individuals cope with challenging personal issues, while helping businesses create a more harmonious, productive workplace. And in the process, it may also silence quiet quitting. That is my hope.

Video in Employee Benefits Education 12-5-22

How to Level Up Employee Benefits Education With Video

As employee engagement continues to drift downward, organizations everywhere are looking for more efficient, effective ways to connect and communicate with their workforce. This is especially true for employee benefits education, where access to clear, complete and timely information is critical.

What better way to help employees understand their benefits than with video? In this article, we’ll explore why video is such an effective form of outreach, along with five ways you can use it to improve benefits education.

Why is Video Ideal for This Purpose?

As the saying goes, a picture is worth a thousand words. But what about video? In the business world, its popularity as a communication tool has skyrocketed over the past decade. And the pandemic only added fuel to the fire by forcing employers to shift toward video for internal communications.

Now, many organizations recognize just how powerful video can be in employee education. Why?

  • When people see and hear information within the context of a video, they’re more likely to understand and remember the message.
  • Video tutorials and walkthroughs are a great way to break down complex topics into manageable, memorable “bites.”
  • Video content is also highly shareable, so employees can easily pass information along and discuss it with others.

5 Ways to Enhance Benefits Education With Video

1. Offer Benefits Portal Tutorials and Walkthroughs

To ensure employees know how to navigate your benefits portal, it’s important to provide proper instruction. But with video, it’s no longer necessary to bombard people with lengthy written documentation.

Instead, brief tutorials are a great way to give employees a guided tour of your benefits site. Even a few quick, easy-to-follow videos can make all the difference in introducing employees to the portal so they become more comfortable conducting research and serving themselves.

2. Create Enrollment Screencasts

Enrolling in benefits can be daunting, especially when people are unfamiliar with the process. Rather than sending out lengthy written instructions or expecting employees to figure it out independently, you can use screencasting to walk them through the entire process, step-by-step. This helps people understand the open enrollment process, so they don’t become confused or frustrated by complexity.

Offering useful screencasts requires thoughtful upfront planning and production. But in the long run, it can save your benefits administrators significant time, by reducing the volume of routine questions and issues they must resolve.

3. Focus on Key Topics of Interest

Instructional videos are a terrific option if you want to provide more in-depth information about particular benefits topics. These videos can cover anything from an overview of your company’s health insurance plans, to guidance on how to use key portal features.

This is also a smart way to address common concerns or misconceptions employees may have about selecting or managing their benefits. By providing clear, concise information in a compelling visual format, you can help employees better understand every aspect of their benefits and how to use them.

4. Conduct Virtual Benefits Fairs

If your company offers a variety of benefits, staging a virtual benefits fair can be a useful way to consolidate information into a highly accessible “all-in-one” live online experience. Plus, you can record the sessions and make them available on-demand so employees can attend at their convenience.

Your programming could involve a series of short videos covering each benefit category. These sessions could be followed by an interactive Q&A session, where employees can ask questions of an expert at your company or from a related benefits vendor. This gives participants access to the information they need to make better-informed decisions.

5. Produce Video Testimonials

One of the most compelling ways to engage employees in benefits education is to illustrate how others are using these benefits. And what better way to do this than with video testimonials that let members of your workforce tell their story in their own words?

Featured employees can talk about why and how they selected specific benefits to improve their health, save for financial goals, or improve their quality of life. This not only helps others feel comfortable about their benefits decisions, even as it reinforces your organization’s commitment to workforce wellbeing.

Video Engagement Best Practices

Now that we’ve explored ways to use video to engage your employees in benefits education, let’s look at some best practices to keep in mind when creating any video content:

  • Be sure to put the audience’s interests first. What are their needs? What information do they want to see? How much time are they likely to invest in consuming this content? What should their next move be?
  • Strive to keep your videos short and to the point. Employees are busy and often can’t devote time or attention to long-form content.
  • Always test videos before you launch and promote them. Make sure they work correctly from end-to-end, and that employees can understand the concepts you’re trying to communicate. This will ensure a positive, productive enrollment experience for employees and support your broader organizational goals.
  • Don’t forget the marketing outreach needed to make employees aware of any education resources. Unseen video has little value, so be sure you invest in communication that will lead people to your educational content.

Closing Notes

Helping employees understand their benefits is crucial for employers and human resources departments. If you haven’t considered using video to communicate this information, you’re missing an opportunity to present complex benefits information in a way that is meaningful, quick and easy for employees to access. And in the long run, this self-service content can save your HR team significant time and money.

What caregiving benefits do modern employers provide? 6 business leaders share their answers

Which Caregiving Benefits Do Modern Employers Provide?

What benefits are top-of-mind for organizations that want to attract and retain great talent in today’s challenging talent market? Many are finding it pays to step outside the standard benefits box with creative options that meet diverse employee needs. For example, caregiving benefits are gaining strong momentum.

To learn more about this, we asked business and HR leaders to describe one caregiving option they believe is essential in supporting employees as they move through various life stages — from family planning and fertility to childcare and eldercare. Their recommendations cover a spectrum of solutions:

  • Childcare Benefits
  • Tuition Assistance
  • Sabbatical Leave
  • Unlimited PTO
  • Nutritional Support
  • Family Medical Leave

To learn more about why these options are so helpful, read the responses below…

6 Caregiving Benefits for the Modern Workforce

1. Childcare Support

One “do-everything” benefit can’t cover all the complexities involved with each stage in life. To ensure higher utilization and satisfaction, focus on stages with the most impact on employees and find the best option for each stage.

Certainly, fertility and family planning are good benefits to consider. However, childcare has the biggest impact on employee retention and productivity.

Childcare costs are soaring. In fact, in most states, the average annual cost of childcare is more expensive than college. This expense means many working couples are considering whether they can even afford to have kids, or if one parent must resign from work to care for their children at home.

Childcare also has a direct impact on employee attendance. On average, parents who must respond to childcare needs miss 9-14 days of work each year. And more than 65% leave work early or arrive late because they lack access to care. This is nearly 3x more productivity lost than from employees who are managing healthcare issues.

Kevin Ehlinger, VP Product Marketing, TOOTRiS

2. Tuition Assistance

Higher education and vocational training open up a wide range of opportunities for employees. They equip workers with the skills and knowledge to pursue additional career options and improve job mobility.

Tuition assistance makes education more accessible, empowering workers and their families to plan for their future. Offering tuition assistance as a benefit helps attract high-quality candidates and helps them hone their skills while helping employers retain top talent. In addition,  government education assistance programs in the U.S. let employers deduct sizable reimbursements for employee tuition contributions.

Ben Travis, Founder, HR Chief

3. Sabbatical Leave 

Although sabbatical leave was traditionally offered only in academic settings, it has started to gain strong traction over the past few years in the private sector, in response to a rise in employee burnout and the Great Resignation.

Private employers are looking for generous perks to attract new employees, keep them engaged, and help them maintain a healthy work-life balance. Sabbatical leave is the perfect benefit to check those boxes. 

In short, sabbatical leave is the option to step away from work for an extended period (usually 6 to 12 months) for any purpose whatsoever. This is a perfect way to accommodate employees at every stage in the employee lifecycle, from cradle to grave.

Individuals can take a sabbatical to de-stress and get pregnant, care for a new child, fight an illness, spend time with a dying loved one, or just travel the world. It is a flexible, practical benefit that allows for a range of uses. Whether paid, partially paid, or totally unpaid, any employee will appreciate the flexibility that sabbatical leave offers.

John Ross, CEO, Test Prep Insight

4. Unlimited PTO

As a business, we are committed to helping our employees maintain a work-life balance. We’re also committed to creating an environment that supports our employees’ personal goals and lets them prioritize their families. One way we do this is through a generous personal time off (PTO) policy.

We offer unlimited vacation time as well as unlimited sick time. We encourage employees to take time off for both personal and family goals, as well as when they need to care for ailing family members.

In addition, we provide resources for employees so they can continue working from home and/or work on a flexible schedule while they are taking time away.

Luciano Colos, CEO, PitchGrade

5. Nutritional Support 

One aspect of healthcare that spans the entire lifecycle is nutrition. So one benefit worth considering is coverage for prescribed nutritional supplements — not just prescription drugs. Other ways to support nutritional needs during different life stages is by providing access to educational information and expert talks about nutrition.

Optimum nutrition at each phase in the lifecycle promotes more robust immune systems and higher energy levels. That means it helps keep your workforce and their families healthier. So ultimately, these benefits ensure better performance at work and fewer illness-related absences. 

Ruth Novales, Marketing Director, Fortis Medical Billing Professionals

6. Family Medical Leave

Family medical leave is one benefit every employer should consider to help employees address the full lifecycle, from fertility to family planning to elder care.

Family medical leave helps protect an employee’s job for up to 12 weeks if they become ill or they need to care for a family member. A supervisor cannot fire an employee when they rely on this benefit for a legitimate reason, so it can provide a helpful safety net if the need arises.

Lindsey Hight, HR Professional, Sporting Smiles

 


EDITOR’S NOTE: These caregiving benefits ideas were submitted via Terkel. Terkel is a knowledge platform that shares community-driven content based on expert insights. To see questions and get published, sign up at terkel.io.

Childcare Benefits: A Reckoning for Working Families

Childcare Benefits: A Reckoning for Working Families

It’s not a stretch to say COVID changed everything—including the way working families think about childcare benefits. Before the pandemic, parents struggled with childcare challenges, of course. But the day-to-day realities grew much worse when the pandemic struck.

After the initial shock of schools and childcare centers shutting down, families were left to figure out how to work from home while parenting. Instead of being at school or daycare, children spent the day side-by-side with their parents. In fact, from February 2020-February 2021, the lack of childcare pushed 2.3 million women out of the labor force. And a very long time passed before these women could return to work (if they have returned at all).

While people in some jobs continued to work on-site throughout the pandemic, many workers had to adapt to the new remote work world. This is where many employees still find themselves today, either working remotely or in some form of hybrid schedule—splitting time between home and office.

Today, childcare conditions have improved slightly, but still are far from ideal. Fortunately for some working families, employers are sponsoring more childcare benefits for those who need this kind of support.

Remote and Hybrid Employees Still Need Childcare Assistance

The benefits of remote work are well documented. However, one drawback is often overlooked. I’m talking about the misconception that people don’t need childcare assistance when they’re working remotely. This notion became prevalent early in the pandemic, and unfortunately, employers still haven’t moved on from this line of thinking.

Picture a typical working mother in a remote or hybrid management role.

Compared to her in-office peers, she doesn’t have fewer deadlines, less ambitious KPIs, or a smaller staff to manage. Nor does she have extra hands to hold her baby while attending Zoom meetings or responding to email messages. There are no extra hours in the day when she can feed or play with a toddler.

The workday is still the workday—even when people perform those tasks at home, surrounded by family distractions and obligations, rather than in an office cubicle.

Families With School-Aged Kids Face Unique Challenges

Contrary to what some believe, childcare needs do not stop once kids start kindergarten. I’m a mother, myself, so take it from me! Parents of 5-year-olds are still in the thick of their childcare journey.

Historically, preschool programs (as well as before-school and after-school care) served as a safety net to support a large, productive workforce. But COVID, chronic underfunding, and budget cuts have left these programs with limited capacity, fewer teachers, and reduced hours. The safety net is frayed, at best.

And now, working parents have the added burden of anxiety about COVID risks.

Previously, when children were mildly ill, they still attended school. These days, we know better. Emergency and backup care are must-haves for working parents who are unable to stay home with a sick child.

Even when parents take precautions, they still face the risk of a COVID outbreak at school that can suddenly change the course of a day, a week, or a month—depending on mandated quarantine periods. This is a lot for working families to handle, which is why employee childcare benefits matter so much.

Throughout the pandemic, working parents have been balancing the risks of depriving their children of social interaction or exposing them to a potentially deadly disease. Some families decide to choose individual or small-group professional care, such as a nanny or nanny-sharing arrangement. But this increases overall childcare costs and isn’t affordable enough for some.

The Trouble With Workplace Childcare Centers

Some employers have tried to help working families fill this gap by investing in on-site childcare centers. While an admirable idea and a substantial financial commitment, these large centers fall short for many employees.

These facilities no longer meet many childcare needs, and simply do not work for remote and hybrid workers. For example, how many working parents would want to commute to headquarters for their kids when they may otherwise be working from home? Working families prefer caregivers who are located close to home—which should be good news for employers who don’t want to dedicate massive budgets to build and maintain large childcare centers.

Childcare Benefits Are Key to Employee Retention

No matter which childcare option families choose, it comes at a price. And it’s hard for people to keep in perspective just how unaffordable it has become.

The national average childcare cost has risen to more than $10,000 per year, per child. That’s incredibly steep. How many working families do you know with two or three kids who also have an extra $20,000-$30,000 lying around?

The increasing cost of childcare forces parents (and mothers, in particular) to make a very difficult choice: Stay employed or quit to care full-time for their children. This has pushed record numbers of women out of the workforce.

The reality facing families is stark and alarming:

Current and prospective employees value family care benefits more than ever. This means employer-sponsored childcare benefits should play a key role in retention and recruitment strategies.

Final Thoughts

COVID drastically changed employment and childcare. The status quo is no longer sufficient, for both employees and employers. Forward-thinking business and HR leaders are rising to the challenge and supporting working families with employee childcare benefits that make a significant difference in people’s lives. This is a step in the right direction.

Employee Caregivers Are Quitting How Employers Can Help?

Employee Caregivers Are Quitting. Here’s How to Keep Them

These days, we’re flooded with headlines about The Great Resignation, The Big Quit, and The Great Reshuffle. It’s not surprising. The desire for career advancement and better work/life balance are powerful reasons why people are resigning in record numbers. But these aren’t the only motives. Actually, a growing number of people are quitting so they can take care of loved ones. If your organization can’t afford to lose these employee caregivers, this advice can help you keep them on board.

Factors Driving This Trend

We’re seeing more employee caregivers, partially because the pandemic put older people at risk and disrupted existing family care arrangements. But also, it is the result of broader population shifts and the rising cost of long-term care. Let’s look at how this could play out over the next 15-20 years…

1) Our Population is Changing

Historically, if you mapped our population by age, the chart would look like a pyramid. In the past, many more young people were at the base. As they became adults, they helped support a smaller number of older people at the top. Today, that pyramid is inverted, with a larger elderly population and an increasingly smaller base of young people at the bottom who struggle to support the elderly. This is happening because:

  • Boomers are aging
  • Younger generations are producing fewer children
  • Medical advances are extending life expectancies

This inverted pyramid means that by 2040, the elderly will depend more heavily on the working population than those under 18. Put differently, in less than 20 years, more of your employee caregivers will be supporting elderly loved ones, rather than their own children. Or potentially, they could be caring for both at the same time.

That’s already the case for many employee caregivers. In fact, more than half of middle-aged Americans are currently “sandwiched” between generations.

2) Caregiving Costs Are Rising

Because care is expensive to provide, not everyone will be able to hire professionals to look after aging family members. Instead, they’ll need to provide care themselves at home. According to a recent AARP survey, there are 48 million unpaid caregivers in the U.S. and 80% of these caregivers are providing care to an adult family member or friend.

This means organizations will increasingly have employees who are juggling job performance with the burden of being a caregiver—along with all the time, energy, and emotional commitment that caregiving requires. While they may manage caregiving by missing time at work, it could also be as serious as leaving the workforce altogether.

For example, consider these statistics:

How to Support Employee Caregivers

What are forward-thinking HR leaders doing to help employee caregivers? Our recent conversations focus on three key action areas:

1) Provide Financial Solutions

One of the most important ways to support employees is by helping them plan for their own long-term care. While younger employees may not see the need, education and planning now will offer them more care options in the future if they’re injured or become ill.

When you create financial programming, be sure it includes discussions about the role of:

  • Medicare and Medicaid – Some people see government programs such as care options. However, they typically don’t cover long-term care (Medicare) and access involves significant drawbacks and limitations (Medicaid).
  • Retirement savings/401k – Similarly, using 401(k) and retirement savings to pay for care is possible, but this also comes with drawbacks. These investments are best reserved for funding life expenses during retirement and are not recommended for use during working years.
  • Standalone long-term care insurance – This coverage may be offered at work or purchased through an independent insurance provider. It can be a viable solution that can help cover some costs of long-term care.
  • Hybrid life insurance with long-term care benefits – This lets people purchase life insurance coverage that includes the ability to advance part of a death benefit for care needs. Many products on the market focus care benefits on professional care such as a nursing home or home health aide, but new products in this category cover family caregiving, as well.

2) Promote Your Employee Assistance Programs

Another way to support your workforce is through an employee assistance program (EAP). The right program can help employees navigate the challenges they face as caregivers. Whether it’s offering care planning tools and strategies or access to tools to help people manage complex aspects of care, be sure to consider a wide range of resources. For instance, you could include:

  • Care planning services
  • Care needs assessments
  • Help in finding and evaluating care
  • Life insurance claims support
  • Long-term care claims support
  • Home care placement assistance
  • Legal support for wills, trusts, and power of attorney documents
  • In-home loneliness solutions
  • Home modification services
  • Relocation support

Finally, it’s important to share details about your EAP program, and re-communicate the program’s features and benefits on a regular basis. Pairing this with enrollment or re-enrollment of your financial support solutions is a great way to protect your employees.

3) Pay Attention to Caregiving Legislation

Many state governments are taking notice of the need for care—the growing number of people who need a solution, the lack of affordable care, and the expected future drain on state Medicaid funds. A growing number of states are enacting legislation to address these care issues.

For example, in 2021, Washington became the first state to pass this kind of legislation. The Washington Cares Act provides long-term care financial support for state residents. The program is funded by a payroll tax. Employees with qualifying long-term care coverage could opt out of the program (and the associated tax).

Although this legislation may provide a rough blueprint, each state’s approach is likely to be different. To prepare their organizations and their employees for the future, employers should begin tracking legislative activity.

Start Planning

It’s hard to know precisely what’s in store for employers as more Boomers leave the workplace and younger employees step in to care for aging loved ones. But thus far, it’s clear that employee caregivers will need support and solutions as they navigate an increasingly challenging eldercare crisis.

HR leaders can be an essential part of the solution, but it’s important to start planning now. Workplace programs and policies need to evolve, with active involvement from employers and their employees. Start by educating your workforce about the need to plan for long-term care–whether caring for an elderly parent or planning ahead to manage their own care should they need it. Working together with employees to address their needs will help them understand your commitment to them, and encourage them to stay.

open enrollment season

Keys to a Successful Open Enrollment Season

Open enrollment season is upon us again, and the world of work continues to shift at a head-spinning pace. This fluid environment poses benefits-related challenges that HR leaders can’t afford to ignore. For example, decision-makers are wondering:

  • How to address employees’ evolving needs. It’s essential now to meet individuals where they are and provide clear pathways to benefits that resonate.
  • How to communicate effectively in a “work anywhere” environment. Everyone deserves easy access to clear, relevant benefits information, regardless of whether they’ve returned to the office, they’re working remotely, or their schedule blends both work modes.

Why Benefits Education Counts

To illustrate how important education is for a successful open enrollment season, consider these U.S. health benefits research findings:

  • 72% of employees wish someone would tell them the best health insurance for their particular situation. (Justworks/Harris Poll)
  • Nearly 90% of employers think their benefits are clear and easy to understand. Yet only 65% of employees agree. (via MetLife)
  • 54% of employees don’t know the full scope of their health benefits. Yet nearly 65% say these offerings significantly influence their willingness to stay with an organization. (Justworks/Harris Poll)

This means education is vital—not just to help people choose relevant benefits. The truth is that, without effective benefits education, you’re putting employee retention at risk. But improving open enrollment communication doesn’t need to be overwhelming. Below are a few simple ways to help employees through the decision-making process and ensure better overall results:

5 Ways to Improve Open Enrollment Education

1) Host Multiple Information Sessions

Conducting a single all-hands open enrollment season meeting no longer covers all the bases. Even if 100% of your employees work on-site, you can’t expect full participation. Some people will be out ill or on vacation. Unavoidable business priorities will keep others from attending. It’s smart to plan ahead and assume conflicts will make it impossible for everyone to join a live session.

You can rise to this challenge by producing content in various formats (for example, an in-person meeting, a live webinar, a digital recording, and a series of podcast episodes). You’ll also want to share this content through multiple delivery channels (for example, sending email messages, sharing in Slack groups, and posting on your organization’s intranet platform).

The goal is to make information easily accessible and available whenever people can fit it into their schedules.

2) Plan Open Enrollment “Office Hours”

To augment your core benefits “broadcast” content, consider offering prescheduled office hours with an HR staff member. You can structure and promote this as an opportunity for individuals to drop by in person or online and discuss their specific circumstances with a benefits expert.

Often in public information sessions, employees hesitate to ask questions about what they don’t know. But office hours provide a private safe space for discussion. This frees employees to speak more openly about their specific concerns. At the same time, it helps the HR team provide more relevant information to ensure individuals understand the impact of their open enrollment choices.

You may also find it helpful to extend the value of these sessions by repurposing the content for broader use. In other words, you can select some of the most common questions from “office hours” visits and repost them anonymously as “frequently asked questions” on a wiki or web page.

3) Get Your Vendors Involved

Sometimes, information is best received directly from the source. Hosting virtual live and recorded benefits fairs gives vendors a platform for sharing details about their solutions and services. It also provides more time for providers to discuss specific questions in-depth with employees.

So, instead of conducting a standard 1-hour session where your HR team summarizes available health benefits, you could schedule a series of 30-45-minute sessions showcasing key vendors. (For example, you could feature each of your health insurance companies, along with sessions devoted to specialized vendors, such as onsite dental services, wellness consultants, or fertility benefits providers).

These sessions can focus on basic facts about each solution, as well as ancillary benefits that are underutilized. Then you could close each session by answering individual questions from the audience.

Also, if you’re scheduling topic-focused HR office hours, you may want to ask vendor consultants to join relevant sessions. Or you could invite key vendors to conduct their own 1:1 sessions. Sometimes, employees feel more comfortable talking to external benefits specialists. For these people, dedicated vendor sessions or 1:1 office hours are an ideal solution.

4) Integrate Micro-Learnings into the Process

Micro-learnings are brief educational events and materials targeting topics that tie in with key benefits, such as health and finance. This kind of knowledge sharing encourages more employee interaction and tends to generate deeper interest in relevant benefits.

To illustrate, here are a few micro-learning themes:

  • “Urgent Care vs ER: What’s the Difference?”
  • “The Link Between Mental Health and Overall Health”
  • “How to Balance Work Life with Family Caregiving

Top online learning providers (such as LinkedIn Learning and YouTube channels) already provide excellent educational content about these topics. This means you don’t have to create content from scratch. Instead, you can curate strong programming from several online sources and then easily deliver the content to interested employees.

Packaging and promoting this kind of useful information upfront is invaluable for employees. It saves them time because they don’t have to research these topics on their own. Plus, the convenience of “anytime” access to high-quality educational content about health and benefits enhances workforce well-being.

5) Customize Educational Materials for Various Interests

Every employee is unique. And the beauty of today’s workforce is in its diversity. So everything about open enrollment season should support this reality. In other words, it’s important to appeal to various interests within your workforce.

For instance, recent grads may not appreciate benefits that appeal to new parents and vice versa. Instead of offering a generic “one-size-fits-all” menu, think about how you can categorize benefits so they align with groups that will value them most. Then present these benefits collections on your open enrollment site as packages. (For example, you could specify “Benefits that support LGBTQIA+ employees.”)

Clearly, you’ll find overlap among groups, so you don’t need to recreate an entirely new package for each community. But structuring benefits options in this way helps people more quickly identify the benefits information they’re likely to want.

If you’ve already established dedicated employee resource groups, consider creating packages for each of those ERGs and sending a customized message to each group with a direct link to their accompanying package. This extra measure ensures that individuals can quickly and easily find materials that matter most to them.

Conclusion

As we continue to navigate today’s dynamic business and benefits landscape, this year’s open enrollment season is sure to present challenges. But continually reflecting on your communication process, seeking employee feedback, and making informed adjustments can help you move forward more smoothly.

Remember to distribute information in more than one format. Also, make it as easy to find as possible, in as many places as your budget and resources will allow. And above all, focus on personalizing communication when you can. Although this is a “broadcast” communication challenge, benefits decisions are highly personal for each employee. The more willing you are to meet people where they are, the more successful you’ll be.

Caregivers

Why Benefits for Employee Caregivers Are Good Business

We’ve all seen alarming headlines about “The Great Resignation.” Some observers say it shows no signs of letting up. McKinsey recently called it the “quitting trend that just won’t quit.” And data confirms that the “big quit” is real.

In May, the Bureau of Labor Statistics reported that the U.S. voluntary quit rate was 25% higher than pre-pandemic levels. It’s hard to ignore numbers like that. And chances are you’ve experienced this recently in your own organization, as more top performers leave for various reasons.

What’s behind this surge in turnover? The pandemic forced us all to reevaluate what’s most important in life. Now, many are choosing to be more present for family while also juggling a demanding career. But the choice is especially challenging for those with family members who need special care.

This segment of the workforce is larger than you may think. In fact, according to the Rosalynn Carter Institute for Caregivers, 1 in 5 American workers also double as an unpaid family caregiver for an aging, ill or disabled loved one. The amount of time they spend on caregiving, in addition to their full-time careers, isn’t trivial. The AARP estimates that these caregivers devote an average of 23.7 hours a week to these tasks.

Therefore, it’s not surprising that employee caregivers are struggling mentally, physically, and financially. Nearly 60% are dealing with clinical depression and anxiety. Experts say they are stretched so thin that the snowball effect of caregiving will cause 1 in 3 to leave the workforce entirely.

New Insights About Employees as Caregivers

A new study entitled Following The Journey of Family Caregivers” commissioned by Homethrive, Home Instead, and Certification in Long-Term Care (CLTC) sheds more light on how employee caregivers are responding to the pressure.

Nearly 70% of survey respondents who identify as employed said it has been important to rely on paid in-home care because it helps them avoid leaving their job, or because it helps them concentrate better at work.

“I wasn’t surprised to hear (working caregivers) turning more to paid care,” says Eileen J. Tell, a Boston-area researcher who administered the survey. “They cited the importance of doing well at their job and the desire to maintain their job.”

It’s no wonder why working caregivers said they need paid assistance. For example:

  • 35% often provide companionship
  • 33% often provide transportation help
  • 26% often help with daily living activities
  • 23% often help arrange care
  • 26% often help make care decisions
  • 31% always help make home safety changes

Respondents also said if they received help coordinating care, it would take a major load off their already piled-high plates. Specifically:

  • 42% want coordination with doctors or care teams
  • 38% want assistance in finding service providers
  • 34% want help finding benefits eligibility
  • 34% want meal delivery coordination
  • 32% want recommendations for devices and equipment
  • 31% want help assessing home safety

Interestingly, the study found that only 6% of working caregivers receive support from an employer-provided benefit program to help find reliable paid in-home care for loved ones.

What about the other 94% without access to employee caregiving benefits? There is good news. An increasing number of forward-thinking employers are offering these unsung heroes benefits packages that include family caregiving options.

Why is this a wise choice? Employers gain in multiple ways. For example…

Business Benefits of Supporting Employee Caregivers

1. Restore Retention

When employees have an option to access the right kind of assistance, when they need it, they’re less likely to leave. They’re also more focused and productive at work. Offering this benefit can position you as an employer who cares about worker wellbeing on all levels—which in turn fosters a sense of company loyalty.

2. Rev-Up Recruitment

You want to attract the best employees possible. Offering a family caregiving benefit is one way to excel at recruiting because your company will appeal to candidates who value an employer with compassion, a concern for families, and a sense of community.

3. Improve Employee Wellbeing

According to Mercer’s 2022 Global Talent Trends study, employee wellbeing programs are among the top five reasons why people remain at a company. Caregiving can be a time-consuming and emotionally draining responsibility. A family caregiving benefit helps take some of this burden off your employees and improves their wellbeing.

4. Increase Productivity

Time is money. And caregiving can take up a lot of time.

One employee might spend hours on the phone setting up doctor appointments for an aging parent, while another might leave work frequently to take a special needs child to therapy.

It all takes time away from the workday, decreases productivity, and increases employee stress. But with a family caregiving benefit, employees and their loved ones will receive higher quality support when it matters most, so your business productivity will flourish.

5. Revolutionize Work-Life Balance

A family caregiving benefit can drastically improve work-life balance. When employees continually put others’ care ahead of self-care, it can translate into mental and physical health issues such as exhaustion, depression, and anxiety. Those issues inflate your company’s healthcare costs.

When a caregiver’s mindset has shifted to a “life-work tilt,” career advancement, salary increases, and professional praise are important. But quality time with loved ones, the opportunity to explore passions outside of work, and overall mental wellbeing are also critical.

Leaning into this “life-work tilt” can have multiple advantages. By proactively acknowledging the needs and responsibilities of family caregivers and offering tangible support, you can set your organization apart. And when your employees find a better balance between work and life, they can focus better, be more productive, and stay loyal to your company.

6. Protect Your Bottom Line

High turnover is expensive. The cost often extends beyond investing in recruitment to replace lost workers. For example, institutional knowledge and team morale also suffer. In addition, productivity can take a hit, which in turn, can reduce innovation and growth. Ultimately, this negative spiral can prevent your company from reaching its full potential. 

A Solution That Helps Employees and Employers

Family caregiving benefits are a win-win.

They’re a win for employers because they help improve workforce wellbeing, retention, and productivityall while protecting your bottom line.

They’re also a win for employees because they help support work-life balance, mental health, and job satisfaction. 

As Eileen Tell explains, “I think it’s key that employers understand how important it is to family caregivers to feel like they don’t have to choose between their jobs and their role as a family caregiver. Employees may look like they’re not paying attention to work, but they really don’t want to compromise their job and they don’t want to skimp on their family responsibilities.”

earned wage access

The Benefits of Earned Wage Access for Employees

Sponsored by: ADP

Financial stress is a real employee concern these days. Prices are higher across the board – gas, food, and housing. There is also a looming recession on the horizon. So how can employers help alleviate some of this stress?

As the modern workplace continues to evolve, so should the ways employees get paid. Many employers are now offering employees the option to access their wages at much-needed times through Earned Wage Access (EWA) vs. having access to their pay only at the designated pay cycle. This benefit offers employees much-needed financial flexibility and peace of mind. For employers, it can improve employee retention, satisfaction, and productivity by helping employees redirect their mental focus on work rather than financial stresses.

So, it’s really a win-win for both employees and employers. 

Our Guest:  Michelle Young

On this latest episode of #WorkTrends, I spoke with Michelle Young, Vice President of Operations for ADP’s Employee Financial Solutions Group. Michelle is an innovation expert and a trusted advisor to corporate executives in orchestrating business and fiscal strategies with B2B and B2C models.

Let’s talk about financial wellness. A very hot topic right now. Looking at this through the lens of ADP, how do you define financial wellness in the workplace? Michelle:

That’s a great question and very on point right now. When we at ADP think about financial wellness, we immediately go to the source of pay. That’s where we can promote confidence. We can help our employers offer their employees flexible pay methods that are beyond standard pay cycles. Like earned wage access, which, if you haven’t heard, is a very hot topic right now. It really helps to align unexpected expenses with income.

Reducing Employee Financial Stress

Employees can avoid spending money on overdraft fees, late fees, or even payday loans with earned wage access. And that further increases their ability to save and reduce financial stress. 

Sometimes, when unforeseen expenses don’t align with income, such as a medical bill or a home repair, it can make any employee, even financially responsible ones, feel helpless. And that often directly impacts their performance in the workplace.

What is Earned Wage Access?

What can employers offer employees around earned waged access? Or, EWA for short. Let’s talk more about what EWA actually is and how it works.

Promoting financial wellness ties to our EWA story. So EWA earned wage access is a valuable financial wellness benefit that allows employees to access a portion of their income that they’ve already earned. As opposed to waiting until the next pay cycle.

How Are Employees Using Earned Wage Access?

Employees use their earned wages in various ways, varying by demographic and age segment. 

Employees ages 18 to 24 tend to use it to reduce the stress of not having enough cash until payday. Maybe to buy groceries, pay off a loan, or even rent. As we move up, the 25 to 44-year-olds typically use it for family-related expenses or to pay bills. The 45 to 64-year-olds are also using EWA for emergency-related expenses or paying bills and use it for an emergency medical expense, which typically impacts the Gen Xers and the Boomers with more frequency.

ADP Research Key Takeaways

There were a lot of really juicy findings in the ADP Earned Wage Access Research Study done in December 2021 to January 2021 timeframe, What are some key takeaways? 

There is broad interest in EWA from workers in every age group, every education level. Seventy-six percent of workers across all age groups say it’s important for their employer to offer it. And 82% of employers that don’t offer it are interested in actually offering it. Additionally, 59% of millennials would give priority to a job with an employer that offers earned wage access. And 75% say that the availability of VWA would, in fact, influence their acceptance of a job offer.

I hope you found this episode of #WorkTrends helpful, I know I did. To learn more about the EWA metrics, download ADP’s latest white paper: “Earned Wage Access: Tapping into the Potential of Flexible Pay for Today’s World of Work”

Subscribe to the #WorkTrends podcast on Apple Podcasts or Stitcher. Be sure to follow our #WorkTrends hashtag on LinkedIn and Facebook, too, for more great conversations!

EWA

Attract and Retain Employees with Earned Wage Access (EWA)

Sponsored by: ADP

Employers are looking for new ways to stand out in terms of employee perks and benefits. One solution: earned wage access (EWA). This is a powerful tool when it comes to meeting today’s employee needs. It’s also got proven advantages when it comes to attracting talent and landing great hires right now.

As a problem solver, EWA covers a lot of ground at a time when anything less than a true game-changer won’t work. Combine a 3.5% unemployment rate, more than half a million jobs added in July 2022, the continuing Great Realignment, and troubling inflation, and you’ve got a perfect storm facing employers. Talent strategy right now is a double-edged sword. You can’t just recruit, and you can’t just retain. You need to do both to stay competitive as an organization. That means successfully addressing employee as well as recruitment pain points.

Employees Coming Up Short

From a workforce perspective, financial anxieties are weighing heavier than ever for countless employees. A recent PwC financial wellness survey of more than 3,000 employees across several industries found that just 42% felt their compensation was keeping up with the rising cost of living expenses in 2022 — down from 52% in 2021. Further, 56% of all employees are stressed about their finances.

What that means in practical terms is that for most, access to pay can make a key difference. Research by ADP  on earned wage access benefits in today’s world of work found that 69% of employees are likely to request their wages early at least once within the next year. Requesting wages early is prevalent for a clear majority of Gen Z and Millennial employees. But, this is also true for nearly half of older employees as well:

  • Gen Z (18-24) 74%
  • Millennials (25-44) 86%
  • Baby Boomers (45-64) 48%

Here’s the question: What happens if an organization doesn’t have a system in place to grant such a request? In terms of well-being, it will add to the financial stress already affecting employees — and that can have all sorts of consequences. The PwC study’s respondents said financial stress took a severe to major toll on their mental health (34%), sleep (33%), self-esteem (30%), physical health (23%), and relationships at home (21%). Additionally, 18% said financial stress interfered with their ability to be productive at work. 15% said it directly affected their ability to go to work at all.

Employee Stress = Organizational Stress

It’s not hard to connect the dots between financial stress and organizational stress. An organization that lacks a policy and/or system for early wage access could be conducting a not-so-subtle form of self-sabotage even in terms of operational success. In terms of employer reputation, it’s even clearer. Employees want to work for an organization that clearly cares about their well-being — including their financial well-being.

The PwC survey found that 76% of financially stressed employees are likely to look elsewhere for an employer who cares, versus 38% who aren’t financially stressed. To put it bluntly, financially stressed employees are twice as likely to search for a better employer. By inference, then, if you’ve got a skittish, stressed-out workforce and no means to ease their financial stress, you’re twice as likely to lose talent to someone who has the means in place. And what about landing new hires in the first place? ADP research found that over 90% of employers (all with more than 1,000 employees) who offer EWA find that it improves their employees’ sense of financial security and helps with both talent attraction and retention.

EWA as a Solution: Best Practices

Earned wage access is both a digital innovation and a well-being booster — and its time has come. It fits into the framework of modern employee expectations in a range of ways. It pragmatically demonstrates that the employer values employee needs, and it solves a very human conundrum with a practical digital tool. Additionally, it breaks the mold of traditional talent management for a more innovative, flexible approach. But like any innovation, there are strategies that will leverage its full potential and strategies that won’t.

Here are four important best practices when it comes to incorporating EWA into your organization:

  1. Consider EWA from a business standpoint: A well-designed, modern EWA program offers an inarguable business advantage. Recent ADP research on earned wage access benefits surveyed 500 companies with more than 150 employees and found that 95% believe that employee financial wellness impacts their company. Suppose EWA is provided as a system that offers a simple, self-driven, well-documented means to access pay early. In that case, it can offset a myriad of problems, from employee-manager friction to accounting snafus to attrition.
  1. Integrate EWA into existing compensation and payroll processes: Rather than a bolt-on solution that’s isolated in terms of data, record-keeping, and information systems, EWA should be interconnected with the processes already in place. Ad-hoc doesn’t have to mean anarchy. EWA is best when it keeps pay administration both simple and cost-effective. Offering employees flexibility and choice that doesn’t complicate the process. Employees should be able to access their wages without disrupting the integrity of the payroll cycle.
  1. Provide employees and managers with the features that count: For employees, that could mean easy enrollment, a straightforward, anytime, mobile-friendly platform, fast access to pay, clear visibility into pay balances, and electronic pay.
  1. Don’t be shy about informing your workforce: Companies that offer EWA are staying on the leading edge of digital transformation. They’re also demonstrating an evolved approach to compensation. But competitive pay doesn’t just mean the highest salary in a given role in a given industry. It means a flexible, responsive compensation program that eases minds. As far as retention, that’s going to have a big impact:  93% of employers believe that offering EWA helps boost employee retention. But unless you broadcast the policy, employees and new hires won’t know it. Given all the pressures we’re under, it’s not a time to be quiet about modernizing your employee perks.

Empathy as an Organizational Benefit

With more employees than ever living paycheck to paycheck, earned wage access enables your employees to avoid the friction (and stress) around having to ask a manager for an advance on pay or take out a high-interest loan to tackle an unexpected financial burden. It also takes managers out of the hot seat by providing a built-in, integrated process.   

No question: digital innovations are pushing the envelope on how we work, evolving traditional structures like workspace and compensation into more people-centric approaches and offering new solutions to a range of challenges. But rising to the occasion and leveraging these new tools is up to the organization. A digital EWA platform offers a means to address a very human need. It’s a clear example of empathetic people management — and it could be the competitive edge in terms of talent.

To learn more about EWA, ADP is hosting a webinar on “Offering Earned Wage Access: Strategic & Compliance Considerations”, Thursday, September 8, 2022, 2p Eastern. Register Here!

Caregiving

Planning for Caregiving – How Employers Can Help

We must plan for caregiving instead of waiting for the medical crisis. Lack of planning is sadly the typical scenario for the vast majority of working families with aging relatives. Too many barriers exist when it comes to planning for caregiving. Such barriers include lack of knowledge, time, and procrastination. Ultimately, lack of preparation inevitably results in premature exit from the workforce. This is a costly scenario for the employee as well as the employer.

As part of a comprehensive benefits plan, employers can help educate future caregiver employees as to how to initiate the conversation and set up planning. Such a setup may vastly change the landscape around employees’ ability to remain in the workplace as they take on a caregiving role. The point of this article, therefore, is a wake-up call to the employer as well as the future caregiver employee.

Preparation for Caregiving

It is wonderful to think that people today have a good chance of living well beyond their 70s. However, with rising age comes increasing disabilities (1), and thus, the need for supportive care. In my profession as an eldercare consultant, I have come to realize that the vast majority of people take on caregiving responsibilities with little or no preparation; this is indeed the typical scenario for caregivers (2).

Unfortunately, it is human nature to wait till the last moment before we take action, especially with issues that are difficult to solve. In the caregiving world, people often do not learn about the many resources and services available until after the medical crisis occurs. Why do we procrastinate when it comes to planning for caregiving? There are many reasons: lack of time in our busy working lives, lack of knowledge, lack of confidence, and stressful family dynamics. However, lack of preparation around caregiving can lead to wide-ranging negative outcomes for the caregiver (3\4).

Planning for the Future of Caregiving

We plan our financial future; so why don’t we plan for caregiving? This should be a no-brainer, as lack of preparation can have a negative impact on so many aspects of our lives including deteriorating mental and physical health, loss of social connections, and reduced or lost income. For example, caregivers are more likely to experience stress, anxiety, irritability, hopelessness, and depression, as well as have coexisting substance abuse or dependence, and chronic disease (5/6). Furthermore, studies have shown that caregivers (age 50+) who leave the workforce to care for a parent lose, on average, nearly $304,000 in wages and benefits over their lifetime, and are at increased risk of living in poverty in their own old age (7).

Programmatic Solutions in the Workplace

The rationale for why we should plan for caregiving is clear. Yet, we don’t. I would argue that much of the fault lies in that structurally our society is not set up to support proactive caregiving. A key area where programmatic solutions could be developed exists within the workplace. The workplace employs many people who fall into the sandwich generation; that is, those sandwiched between children and aging parents. Even though many mid-size to larger companies provide eldercare services as part of their Employment Assistance Programs (EAPs), these do not promote proactive planning for caregiving.

EAPs cater to the employee who is in crisis mode. Instead, workplaces should do more to promote proactive planning for caregiving when the employee is not under duress. This could be done through educational ‘lunch and learns’ provided to employees where they may gain knowledge about warning signs of when it is time to step in, learn ways to initiate the conversation, and how to find resources in their community. Educating the sandwich generation workforce is a win-win scenario for the employee as well as the employer by diminishing disruption in the workplace because employees will be much more prepared for caregiving. 

Final Thoughts

The workplace captures a huge audience of future caregivers. This is a vital consideration as we are facing a looming shortage of caregivers as the large baby boomer cohort ages (8). We must start to implement structural changes within our society that can support caregiving in the same way that daycare was implemented to support working mothers! The programmatic solutions described in this article are relatively inexpensive and empower the family to make decisions that may better meet the wishes and needs of the care recipient. Ultimately, by planning for caregiving we may better promote the autonomy and the dignity of our loved ones.

1 Aubrecht, K., Kelly, C. & Rice, C. (2020). The aging-disability nexus. University of British Columbia Press.
2 Alvariza, A., Häger-Tibell, L., Holm, M. et al. Increasing preparedness for caregiving and death in family caregivers of patients with severe illness who are cared for at home – study protocol for a web-based intervention. BMC Palliat Care 19, 33 (2020). https://doi.org/10.1186/s12904-020-0530-6
3 Sung S Park, PhD, Caregivers’ Mental Health and Somatic Symptoms During COVID-19, The Journals of Gerontology: Series B, Volume 76, Issue 4, April 2021, Pages e235 – e240, https://doi.org/10.1093/geronb/gbaa121
4 Broxson J, Feliciano L. Understanding the Impacts of Caregiver Stress. Prof Case Manag. 2020 Jul/Aug;25(4):213-219. doi: 10.1097/NCM.0000000000000414. PMID: 32453176.
5  Chang, H. Y., Chiou, C. J., & Chen, N. S. (2010). Impact of mental health and caregiver burden on family caregivers’ physical health. Archives of gerontology and geriatrics50(3), 267–271. https://doi.org/10.1016/j.archger.2009.04.006
6 Lena Sandin Wranker, Sölve Elmståhl & Fagerström Cecilia (2021) The Health of Older Family Caregivers – A 6-Year Follow-up, Journal of Gerontological Social Work, 64:2, 190-207, DOI: 10.1080/01634372.2020.1843098
7 Feinberg, L & Choula, R. (2012): Understanding the impact of caregiving on work. (AARP Fact Sheet).
8.Feinberg, L.F. & Spillman, B.C. (2019). Shifts in family caregiving – and a growing care gap: Implications for long term services and supports financial reform. Generations: J Am Society on Aging, 43, 1, 73-77.
Open Enrollment

4 Steps to Hit the Mark for Open Enrollment

Is the benefits information you have to tell employees important before and during Open Enrollment? You bet! Easily understood? Not always. 

According to the latest MetLife employee benefits trends, close to 90% of employers believe their benefits are clear and easy to understand. Yet only 65% of employees (only 56% Gen Z) agree. 

Uncomplicating the complicated is not an easy task, but it’s well worth the effort. Employees who better understand their benefits are ones who better appreciate the benefits they have. 

Let’s look at 4 steps to help supercharge your Open Enrollment communications strategy.

Step 1: Know Your Audience

For HR, this means not just thinking about employees. Think like employees. Heck, you are an employee.

When Open Enrollment season hits, chances are you’ll be making some decisions about your benefits. Just like all the other employees. What (and who) are you thinking about when you’re comparing options? Your family? Your health? The costs? The coverage? Yep…just like all the other employees.

If you can hold on to that “employee to employee” connection when you’re communicating to them about benefits, you’re more likely to create understandable, compelling communications. Make your messages relatable and relevant, with a hint of emotion.

Relatable – We’re all people. We can empathize with each other. Remember this when you communicate to employees. Make an emotional connection. That’s how you get employees to engage.

What does that mean? For example, many employees have families they love, and so do you. And you all want the best benefits you can get for them. Relay that feeling.

Relevant – Present information from the employees’ points of view, not the company’s. Avoid touting your company’s awesomeness (“We’ve added a great new dental plan”). Talk more about why it matters to them (“You have more dentists to choose from in the new plan”). Instead of saying, “We have a new enrollment system,” say, “You can enroll faster and easier with our new enrollment system.”

Keep the message conversational, too. If you were talking to a colleague, how would you get your message across? Probably not in a verbose, run-on sentence with oodles of detail. 

Step 2: Plan Bite-Size Information

If you’re sending a firehose flow of information two weeks prior to Open Enrollment, employees will not absorb everything you’re telling them. Try starting communications about six to eight weeks prior to your OE start date, especially if you’re making major changes

Strive for a slow drip campaign that feeds bite-size bits of information. A sample campaign for a late October enrollment may look like this…

Late August

  • Teaser/kick-off announcements
  • Watch for what’s to come messaging
  • Training webinar for leaders and HR partners

September

  • Weekly or bi-weekly communications with chunks of information
  • Home mailer with highlights and a few important details
  • Portal/website or interactive guide with a deeper dive into info, tools, and resources

Mid-October

  • Meetings, webinars, and benefits sessions
  • Displays for enrollment to-do’s and timing
  • Weekly reminders to enroll (first day, one week left, last day)

To get the word out, a wide variety of channels is best. But when it comes to education, a Colonial Life Employee Enrollment Survey (via Unum) shows how employees rank their three top choices: benefits portal or website, in-person counseling session, or printed materials.

Step 3: Stay on Point!

When you start crafting your Open Enrollment communications this year, remember that employees:

  • Check their phones 150 times a day
  • Check email 30 times an hour
  • And are still trying to do their jobs

Competition for their attention is fierce. How do you break through the distractions, buzzing and beeping all around them? 

Diligently.

You must spend time considering the message you’re putting out there. Is it going to drive the results you’re hoping for? The key is to build messaging super-focused on achieving that objective. Avoid filling headspace or airwaves with any other content — stick to information employees need to know to make the decision at hand.

Also, our brains don’t want to work hard at processing information. Keep content easy-to-read and scannable. 

  • Short sentences (14 words or less)
  • Short paragraphs (3 sentences or less) 
  • Eighth-grade reading level
  • “Chunked-out” content with subheads (bite-size)
  • Lots of “you” and “your” and less “we”
  • Human language — no acronyms and other benefit geek speak

Don’t be afraid to use phrases and incomplete sentences. No, really. (See what we did there?) It goes against everything you learned in grammar class but write like you talk. Employees will trust it more, as they read it like a conversation.

One last trick — after you’ve created your first draft, cut the amount of text in half. Get rid of any sentences that are repetitive or words that don’t help employees understand your message.

It may be interesting, amusing, or truly relevant, but if it’s not essential, it’s just brain clutter.

Step 4: Don’t Bury the Bad News

They may not like bad news — but they’ll like it even less when they find it hidden among other news. Employees are adults. They can adapt to change if you’re upfront, honest, and help them through it.

Rip off the band-aid. Give them the “why” of the situation through consistent and continuous communications.

  • Tell the same story, the same way, and tell it often
  • Provide a specific date when they’ll know more
  • Be honest and open (or transparent if you speak HR)

Are rates increasing? Probably because the company’s costs keep increasing. Explain that to employees. “U.S. health care costs are expected to rise 10-15 percent this year, but we’re keeping your increase lower, at only 6 percent.”

It’s Time to Change Things Up

HR professionals tend to be criticized for overexplaining and using confusing terms that make benefits hard to understand. We know why that happens, and we get it. 

Put in the work now so you can achieve effective, results-generating communications. Communications that have higher employee engagement. But put yourself in employee shoes when you communicate. Wait…you’re wearing employee shoes.

Financial Health

Minimize Worry and Maximize Employee Financial Health

Sponsored by: Nationwide

With 2022 shaping up to be much more economically challenging for many people, more so than in 2021, folks are doing what they can to get by. A recent study performed by Nationwide said that a whopping 90% of consumers are concerned about inflation and their financial health. Do you blame them? 

Some employees are even starting to reduce their 401(k) plan contributions. The economic downturn has employees feeling worried and insecure – rightfully so.

Another study I just read shows that 70% of employees believe they need help from employers to achieve long-term financial security. Employers and employees may not realize all the tools available to help promote financial wellness and help to alleviate worry and insecurity.

Let’s look at some ways organizations and individuals can ease their worries about retirement plans and lifelong financial health.

Are you ready to help your employees thrive?

Our Guest: Amelia Dunlap

On our latest #WorkTrends Podcast, I spoke to Amelia Dunlap, Vice President of Retirement Solutions Marketing at Nationwide. Her focus is on solving the complex challenges of the financial services industry. She leads retirement solutions and marketing and is responsible for connecting with participants to plan for and live in retirement. She says:

Many people may not realize the full scope of what Nationwide does and that they offer much more than just home and auto insurance.

The Big Picture

We need to focus beyond the here and now. While many people know they have to save as much as possible for retirement, they are often unsure of what retirement will look like when it comes. About one in five people are delaying their retirement date because they feel insecure about how much income they will need to live on comfortably.

Amelia shares some solutions from Nationwide, such as in-plan guarantees, a way to put money into an investment that guarantees retirement income. A recent macrotrend related to pensions should be of some concern:

Rewind decades ago, a lot of companies had pensions for those of us in the corporate or private sector. That provided you, as an employee, with a paycheck in retirement. Well, throughout the past number of years, pensions have started to reduce. That ownership of preparing for your retirement and living in retirement has transitioned from a company providing it to an individual’s responsibility. That’s what a 401(k) is.

The Future of Retirement

 Economic security is of great concern for everybody, whether nearing retirement or just entering the workforce. There may be legislation from Capitol Hill that could help here, but in the nearer term, there are options and ways to educate younger generations. 

We in the industry often say, “If only everyone knew that your retirement plan is the best option for saving that you’re going to have.” It gives you the most access to investments. It’s the lowest cost. If you have a retirement plan, you should absolutely be taking advantage of it. We in the industry know that. Unfortunately, I don’t know if that is always effectively communicated to employers and ultimately to employees.

Educating younger workers on the benefits of investing earlier in their careers can make a huge difference. 

Lessons Learned

The turbulence in the last year has been a wake-up call for many people who had previously been in a stretch where things had been just ticking along well for a number of years. So what have we learned? 

This really underscores the need for employees to understand that adversity is going to happen and that you need to be thinking about your financial wellness plans long term. Putting your money in your retirement plan, continuing to save, and diversifying your investments are all good keywords you hear. Right now is a really unique time for employers because they’ve got the attention of their employees.

I hope you found this episode of #WorkTrends helpful and inspirational. To learn more about employer-sponsored retirement programs and the changes needed to help secure employee financial wellness, visit Nationwide.

Subscribe to the #WorkTrends podcast on Apple Podcasts or Stitcher. Be sure to follow our #WorkTrends hashtag on LinkedIn and Facebook, too, for more great conversations!

Boost Your Benefits Package

How to Decentralize Corporate Charity and Boost Your Benefits Package

Benefits are one of the key pillars of good employee retention. According to data compiled by LinkedIn in 2020, “better compensation and benefits” was one of the top three reasons that both Millennials and Gen Xers left their jobs.

This means you can’t just put together a run-of-the-mill benefits package and expect it to be a talent retention tool. On the contrary, sub-par or even adequate benefits are going to be a turn-off in a market where quality talent is at a premium.

This focus on good benefits has made reviewing and expanding your benefits package beyond the basics an essential strategy moving forward.

The Need to Review Your Benefits Package

If you’ve left your benefits package on autopilot in recent years, it’s time to give it a once-over. What’s more, employers can’t just select basic items anymore.

According to the Bureau of Labor Statistics, as recently as March of 2021, the majority of workers with access to employer-sponsored benefits had many of the basics already available. BLS reported that staples such as paid sick leave, unpaid family leave, and paid vacations were par for the course for most benefits packages.

For employers, this means offering competitive health care benefits, matching 401(k) contributions, and providing generous PTO isn’t enough anymore. 

While these are good starting points, it has become essential for employers to put additional effort into crafting their benefits packages. They need to go beyond the generic and tailor the combination to the needs of their workers. 

For instance, HBR reports that the most desirable employee benefits go well beyond retirement accounts and health insurance. Two decades into the 21st century, employees are also looking for things like work-life balance, flexible work hours, and work-from-home options. Often these perks will give a job the edge over higher-paying jobs with less attractive benefits packages.

Of course, post-pandemic, many work-from-home benefits have also become normalized. This means employers need to look even farther if they’re going to find benefits that truly help them stand apart. 

One way to do that which can resonate with the politically active, socially aware younger generation of workers is to include a way to give targeted donations.

Business institutions often include philanthropy as part of their operations. In most cases, though, they do this through clunky corporate foundations that are rife with inefficiencies. Focussing on philanthropy can improve employee experience and retention.

Should You Consider Philanthropy-as-a-Service?

Giving platform Groundswell defines the PhaaS or “philanthropy-as-a-service” model as charitable giving that “experiences near-constant innovation as a purpose-built, third-party software company researches, designs, builds, and launches new tools to corporate, individual, and nonprofit customers.”

In other words, PhaaS does for philanthropy what SaaS does for technology. 

To use the latter as an example, SaaS companies have streamlined the complexities of creating tech solutions in-house. While IT departments are still needed, nowadays, they typically manage a growing tech stack of third-party SaaS tools that make their jobs much easier. 

Off-site entities manage, update, and perfect these tools. They are then offered to end-users at a transparent cost that eliminates the need for excessive hands-on tampering.

In the same way, PhaaS can take the extremely complex business of corporate philanthropy and streamline it off-site. This takes the legal, technological, and logistical responsibilities off of the shoulders of corporate foundations.

PhaaS platforms also have the power of allowing businesses to distribute the responsibility of choosing where charitable funds should go. Businesses using a PhaaS tool can let individual employees donate to the targeted charities that they choose. 

Often all that’s required from an employee is to download an app, log in, and make a few selections.  Before they know it, their charitable preferences are official. This offers many different benefits, including:

  • Removing the overhead cost of running a foundation
  • Funneling more funds toward charities in an efficient, data-driven manner
  • Decentralizing the donation process and empowering employees to have a hand in choosing what organizations their company supports
  • Enabling individuals to support charities in perpetuity

This spreading out of the wealth and decision-making power, in effect, turns corporate philanthropy into an employee-driven benefit.

Spicing Up Your Benefits Package With Targeted Giving

Benefits packages are a key element of any retention strategy. Along with compensation, a good set of benefits can send a message that you care about the well-being of your employees. 

At the same time, a careless, sub-par, or outdated package can become a liability. It can make it much easier for competitors to lure employees away with the promise of a more compassionate set of benefits that will meet their needs.

If you haven’t reviewed your benefits package in a while, it’s time to do so. Don’t wait. Start by making sure that basic building blocks like PTO and a 401(k) are available and up to date. Also, address more modern considerations, such as work-from-home and flexible work options.

From there, consider adding something like targeted giving as a CSR-inspired perk. Invite your employees in on your brand’s philanthropic efforts. This can have the effect of cultivating happier workers who feel invested in their employer and proud of the charitable work that their workplace supports.

Mental Health

10 Ideas To Make Mental Health Support More Accessible For Employees

What are some ideas to make mental health support more accessible to employees? This question was posed to a group of talented professionals for their insights. From offering mental health holidays to flex work schedules, here’s what they had to say.

Offer Mental Health Days

Mental health Days are meant to be used when you have too much on your mind or when are feeling high levels of stress and anxiety. We can’t pre-plan how we will feel, so it’s important to allow employees to take unplanned days off.  Moreover, it is a great way to track the mental health of your employees. If someone is taking too many “mental health days” then you can reach out and support them! It’s easy to apply and simple, yet so few companies do it!

Annie Chopra, She TheQueen

Take Time to Communicate Benefits

In our brand new research on mental health, we found that employers rated themselves a “C” while the workforce rated employer support for mental health as an “F.” When you get into the data, you see that while companies are trying to make changes, these changes aren’t always felt by the workforce. We have to spend as much time communicating the changes and benefits we offer as we do actually selecting those benefits if we want to see real impact.

Ben Eubanks, Lighthouse Research & Advisory

Provide Health Coaching Sessions

Working with a qualified health & wellness coach has the potential to make a big difference in employees’ work and personal lives.  A health coach is NOT a licensed mental health practitioner. A good health coach IS a trained empathetic listener and motivator who works with people in groups or one-on-one. They help to create and work toward solutions to increase the enjoyment of life and work. 

Employers can offer coaching services onsite or remotely, in groups or individually.  The National Board of Health and Wellness Coaching (NBHWC) certifies coaches who have completed specialized coaching training, demonstrated coaching skills, have experience working with clients, and passed a rigorous exam.

Ronel Kelmen, Attainable Transformation

Include Inspiring and Regenerating PTO Perks

We all understand that employees need sufficient high-quality PTO experiences in order to stay sharp, satisfied, and healthy at work. But what really makes PTO beneficial for our mental health is when that time is also inspiring. 

For example, we offer our employees three fully paid 24-hour days per year to participate in volunteer activities. Not only do these experiences give our team the chance to step outside their work and breathe, but while doing so they’re also engaging in work that can reignite and reshape their worldviews.

Tina Hawk, GoodHire

Promote a Work-Life Balance

Make sure your employees are taking time away from work on a regular basis. This means encouraging regularly scheduled vacations and not rewarding a burning the midnight oil mentality. You may get short-term results, but this type of schedule will often lead to burnout and far less productivity and motivation. 

A great leader challenges their employees to regularly rest, recharge, and connect with their loved ones. When employees feel valued, they will be much more motivated.

Mark Daoust, Quiet Light

Host Mental Health Fairs

One out-of-the-box way to make mental health more accessible to workers is to hold a mental health fair. These events function like traditional health fairs yet focus on psychological health. Booths can give out information on practices like stress management and avoiding burnout. Additionally, you can do activities like meditation and mindfulness worksheets. Beyond providing at-risk employees with resources, you can also use these fairs as a way to educate the workforce at large about mental health and help professionals to be better allies to psychologically vulnerable peers.

Carly Hill, Virtual Holiday Party

Encourage the Use of Wellness Apps

Employers can provide free resources and access to mental health apps. It can be a way for everyone in your company to get the mental health help they need, especially to prevent burnout amongst your employees. Using an app might feel less intimidating when seeking professional help from a therapist or psychiatrist.

You might not be there to visually recognize when an employee is overworking themselves. But with certain apps, they can get reminders to take breaks and maintain healthy habits during their working hours.

Scott Lieberman, Touchdown Money

Foster a “Life Happens” Culture

A healthy company culture understands that even the highest performing employees will face unideal circumstances that may take them away from work. A culture of ‘life happens’ understands that company needs shouldn’t supersede employee needs but ebb and flow. As we navigate turbulent times as a nation, we’ve all faced the universal truth that life happens, and sometimes things are out of our control.

Amrita Saigal, Kudos

Allow Flexible Work Schedules 

A remote or hybrid work schedule creates more flexibility for employees to take care of their physical and mental health how they see fit. Workers want freedom – time to spend with loved ones, take care of themselves, and travel – promoting one’s mental health on their terms. Allow the space and flexibility for your employees to take care of their mental health at their discretion.

Breanne Millette, BISOULOVELY

Train Leaders to Create Inclusive Environments 

Smaller businesses can make mental health more accessible to employees by equipping leaders with the tools and resources to have open, honest conversations and by creating a safe space for employees to speak openly without fear of judgment. 

Creating inclusive environments for conditions like autism, ADHD, dyslexia, and dyspraxia can go a long way in making sure everyone feels supported at work. By educating people about and accepting neurodiversity, you can create an inclusive and supportive workplace where everyone can thrive.

Dan Gissane, Huxo Creative

       

Digital Health Coaching

Digital Health Coaching as a Modern Employee Benefit

Whether working onsite in the healthcare, construction, service, and hospitality industries throughout the pandemic, the stresses of the past two years have taken their toll. Employees are tired. Employee Burnout is being experienced at an extremely high rate. 

More than four in 10 workers surveyed by global staffing firm Robert Half said they are more burned out on the job today compared to one year ago. That’s a 10% jump from a similar poll in 2020. In addition, nearly half of workers surveyed, some 49%, who are experiencing increased fatigue, blame this on heavier workloads. 

As the pandemic lingers, digital health coaching is on the rise. This modern employee benefit is proving to be a critical lifeline for employees now and in the future.

New Work Models Increase Employee Burnout and Health Issues

Open-ended remote and hybrid work has exacerbated employee burnout — a syndrome outlined by the World Health Organization resulting from chronic workplace stress characterized by decreased work efficiency, exhaustion, energy depletion, and negative and cynical feelings related to a job. 

These feelings are further compounded by increased substance use, sleep issues, and chronic health issues due to the current climate. All of which have a negative impact on safety, absenteeism, and productivity. To make matters worse, remote and hybrid workers aren’t always getting the support they need to cope.

Employers Turn to Digital Health Coaching to Support Workers

Employees need to feel supported while maintaining a sense of privacy. Unfortunately, people struggling with substance abuse disorder and mental health issues are often conditioned to remain silent — to suffer alone. Especially now, workers may even view their struggles as a temporary result of the pandemic rather than an undiagnosed problem. The issues are real, however. 

Between August 2020 and February 2021, the percentage of adults with recent symptoms of anxiety or depression increased from 36.4% to 41.5%, and the rate of those reporting unmet mental health care needs increased from 9.2% to 11.7%, according to the Centers for Disease Control and Prevention.

With the pervasiveness of unfulfilled mental health care in America, companies can fill the void to provide employees with guided intervention — supporting employees and helping them make lasting change. Companies can accomplish these goals by adopting robust substance use health insurance and policies, improving workplace culture, educating employees to promote drug-free workplaces, and providing employees with supportive and confidential services in a digital health coaching program.

Digital Health Coaching Meets Employees Where They Are

The root of a healthy company is a healthy workforce. Yet, many employer-backed health and wellness programs struggle to attract, engage, and produce tangible outcomes for employees. In addition, traditional programs are plagued with a one-size-fits-all approach to personal struggles. Personalizing care is critical for employers who want to build a pathway that helps individual employees build a strong foundation and momentum to overcome their struggles. 

With the help of a digital health coaching program, blending cognitive-behavioral training with video-based educational modules and a vast library of impactful content, every employee can obtain support and help when they need it. In addition, by creating personalized experiences and providing targeted content that appeals to different learning styles, such programs can effectively engage employees — raising the likelihood employees complete the program and achieve positive outcomes with staying power. 

Engaging Health Coaching Programs Benefit Workers and Employers

For employers questioning whether adding a digital health coaching program to their employee benefits is worth the cost, the answer is a resounding yes — yes, it is worth it. 

Some 80% of the total costs for treating chronic conditions such as diabetes, hypertension, obesity, cancer, asthma, and more stem from risks and unhealthy behaviors worsened by the pandemic. These include poor stress management and standard of care, insufficient sleep, excessive alcohol, drug use and smoking, poor diet, and a lack of physical activity and health screenings. As a result, costs to both workers and employers come in the form of additional healthcare spend and productivity loss. 

Data suggest the benefits of adopting a digital health coaching program, which helps reduce lifestyle risks and unhealthy behaviors, can result in significant savings for employers and employees alike. 

Depression, for example, the second-leading cause of “years lived with disability” worldwide, is steadily linked with greater economic burden and reduced work productivity, and this was pre-pandemic. It’s also estimated to cost employers nearly $20,000 per 100 employees each year in lost productivity and additional healthcare costs. Then there’s obesity. A chronic condition gradually rising, obesity increased from 30.5% to 42.4% from 1999–2000 through 2017–2018. Obesity alone can cost employers $100,000 – $550,000 each year per 100 employees in disability, workers’ compensation, absenteeism, and presenteeism.

Enhanced Digital Health Coaching

Enhanced digital health coaching serves to lower these costs. Employees who improve their general health and complete their treatment protocols to address risky behaviors, mental and chronic health issues are less likely to require expensive interventions later, saving them and their employers in the long run. 

Employers must act as employees continue to deal with pandemic burnout, increased stresses, substance use, and other risky behaviors. In doing so, they’ll help employees address the issues they may be silently struggling with, allowing them to make lasting change and improve the health of their workplaces.