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Business Innovation Isn’t Easy. Here’s How Leaders Can Help

In recent years, digital transformation has been one of the hottest topics in leadership circles. Technology is central to this kind of complex, large-scale endeavor. But success requires more than tools, alone. Operating models and processes must also change. And for continued improvement, business innovation should be part of the mix, as well. Why?

Because technology is constantly moving forward, ongoing innovation can keep your organization ahead of the curve. However, this depends on your ability to anticipate, adjust, and adapt. And that’s where your employees can make all the difference. Your workforce carries a wealth of information, expertise, and creativity. Unlocking that potential is key.

By combining the right technology with effective leadership strategies, you can transform your organization from a static monolith to a dynamic talent magnet, where innovation is a way of life. For more insight, let’s look closer at the relationship between digital transformation, agile leadership, and business innovation…

4 Ways Digital Transformation Fosters Business Innovation

Organizations can benefit in many ways from adopting game-changing tools and processes. These are just a few outcomes to expect from digital transformation:

1. Improved Efficiency

The best next-level tools are designed with efficiency in mind. For example, systems that rely on AI-driven automation and customization make it possible to dramatically reduce workflow bottlenecks and other inefficiencies. By empowering individuals and teams to operate more productively, the entire organization can focus more fully on higher-level tasks and creative challenges.

2. Enhanced Collaboration

Workforce collaboration is essential for business innovation. But it’s not easy to achieve in today’s hybrid and remote work environments. This is where transformative solutions are making a tremendous impact.

By relying on systems that help people directly communicate, coordinate, and stay up-to-date with projects at their convenience, distributed teams can operate even more effectively than they would in person. This makes it possible to include people from around the globe, which means more diverse input for problem-solving, ideation, and other creative activities.

Digital transformation can even improve collaboration among people who work in person at a single location. A myriad of digital applications are available for team scheduling, meetings, and project management so everyone can stay better connected and more productive.

3. Scalability

The ability to scale resources is a serious challenge, especially for younger or smaller companies. When staff workloads are full and growth reaches a peak, how can you continue to scale effectively, while also making business innovation a priority?

Digital transformation helps break through these barriers. By streamlining workflows and activating new pathways that help people bring more creativity to their day-to-day tasks, they can allocate more time to strategic problem-solving and other business priorities.

4. Adaptive Learning

The famous physicist, William Pollard, once said, “Learning and innovation go hand in hand. The arrogance of success is to think what you did yesterday will be sufficient tomorrow.”

This rings true for any business that wants to unlock the full potential of its workforce. Unless employees are continuously learning, they won’t have the inspiration or skills to drive innovation. And that means your organization won’t move forward.

But as many organizations discovered during the pandemic, digital learning tools can help make learning more convenient, continuous, engaging, and effective. Now, AI-driven tools are elevating everything from personalized training content and upskilling experiences to online knowledge-sharing forums and performance support at the moment of need.

How Agile Leaders Build a Culture of Business Innovation

In industries where change is a constant, digital transformation is no longer just an option. It’s an imperative. That’s because these organizations face unique issues:

  • How can they adapt quickly?
  • What can they do to stay ahead of the curve when that curve is always changing?
  • How can they attract, engage, and retain high-quality talent over the long term?

The answer to all these questions is business innovation.

The innovation process helps companies continuously adapt, stay ahead of competitors, and engage employees. Yet, merely asking employees to do their jobs differently is not enough.

Instead, ongoing innovation requires a culture shift. And that starts with a serious, top-down commitment. This is where agile leadership methods can help. Agile methods encourage innovation in a way that traditional leadership moves can’t touch. 

What is Agile Leadership?

Agile leadership is a model that values flexibility, adaptability, and continuous improvement above all else. Agile practices stimulate organizational innovation and encourage a culture where people strive to achieve better results by working smarter and more efficiently.

Developing agile leadership and integrating it into your organization takes time and effort, but the benefits are well worth the investment. These are the cornerstones:

1. Ensure Dedicated Time

Integrating top-down agility into your organization requires sufficient time for people to apply these practices on a consistent basis. When you establish specific time blocks for leaders and employees to step outside their normal scope of work, they can shift their focus to identify broader issues, generate creative ideas, and explore various possibilities. This lets business innovation blossom where it otherwise wouldn’t have space to emerge.

Also, with dedicated time for training, employees can develop the skills and mindset they need to be more inventive and push boundaries in their current roles. It’s equally important for leaders to devote time to meeting with team members, checking in, and discussing their future. This encourages a more open, collaborative, innovative culture across the board.

2. Emphasize Flexibility

Agile leaders are characterized by their flexible behavior, which in turn, permeates the organization. That doesn’t mean structure is nonexistent. Rather, it’s about being willing to adapt and change your existing structure to better align with market conditions, workforce needs, and your organization’s objectives.

Flexibility is a massive factor in keeping employees happy and encouraging an optimal work-life balance. When people don’t feel overwhelmed by stress or anxiety, they are much more likely to be engaged, productive, and motivated to support business innovation.

3. Empower Employees 

Agile methodologies were developed specifically with employee empowerment in mind. While traditional leadership models focus heavily on the authority and regulatory power of leaders, agile focuses on team building and working alongside teams to create better solutions.

It’s about establishing common goals and supporting employees as they work on projects and initiatives that matter to them. As a result, empowered employees are more passionate about their work and more creative in framing operational solutions.

The Benefits of Business Innovation

Innovation can be a difficult concept for organizations to quantify and justify. Rather than generating immediate cost savings or revenue, innovation typically is an investment in the future. Regardless, that investment can lead to impressive, long-term impact — especially if your culture is stagnant or your competitive position is slipping.

At its best, innovation can transform your business from the inside out by engaging your employees, revitalizing your work processes, and giving rise to a sustainable competitive advantage. Even if today’s effort falls short, it can still prepare your organization for future success. How? Because you can:

1. Enrich the Employee Experience

When team members feel uninspired or they don’t feel challenged, they’re likely to leave. In fact, these are two of the most common reasons why people quit.

But this isn’t a problem in cultures that welcome new ideas and encourage people to find better ways of getting things done. Companies that encourage innovation at all levels see a noticeable improvement in work culture. That’s because employees become more invested in an organization’s mission, vision, and values when they’re actively contributing to its success. And as employee ideas take root, engagement grows stronger. It’s a virtuous cycle.

2. “Future-Proof” Your Organization

Even if your business is thriving today, it’s impossible to guarantee this will continue. Industries change, market preferences change, and business fortunes can suffer. That’s why business innovation is so important. It could be the key to sustainable success. Why?

When organizations embrace change, employees are more likely to identify and share internal and external issues as they arise. They’re also more willing to work toward solutions that address these challenges.

No business lasts forever. No idea lasts forever. However, committing to continuous business innovation is the key to staying at the forefront of your industry, even through disruption. It can help you keep a leg up on competitors and strengthen your current offerings, while simultaneously improving employee commitment, engagement, and retention.

A Final Note

Talent is called talent for a reason. Indeed, great ideas don’t always come from upper-level management. That’s why leaders should create an environment where team members play an active role in business innovation. It engages team members more deeply. It strengthens your culture. Plus, it brings frontline voices to the table, so you can generate better ideas and implement better solutions.

At first glance, the connection between digital transformation, agile leadership, and business innovation may not be obvious. But if you follow the logic, their interdependent relationship becomes clear. Ultimately, when technology, people, and processes come together for a common cause, the benefits are often much greater than the sum of the parts.

How Agile Leadership Can Fundamentally Change Work Culture

Culture eats strategy for breakfast.” This quote is perhaps one of the most familiar business phrases of all time. Yet, while most leaders agree on the importance of culture, surprisingly few actually devote serious attention to shaping workplace culture. Why is this the case? What role should culture play in business success? And how does agile leadership help shape successful organizations? In this article, we’ll explore these questions in detail…

Why Smart Leaders Value Culture

Just how deeply should leaders focus on culture? Edgar Schein is widely considered the father of organizational culture. In his book, Organizational Culture and Leadership, he describes leadership and culture as two sides of the same coin.

In other words, leaders invariably shape culture for better or worse, whether they intend to or not. It starts when they establish organizational policies and practices. Then, through their daily actions, leaders demonstrate their commitment to these standards. Ultimately, they become role models for expected behaviors.

This aligns with Andrea Tomasini’s definition of culture as “the set of behaviors that are accepted and expected.”

Culture Change: A Case In Point

One example of a leadership-driven culture shift comes from a large telecom equipment provider. The company’s culture was highly hierarchical and control oriented. Employees were even forbidden from posting anything on their office walls or windows.

Although the company was a recognized market leader, it was losing market share to smaller competitors. This was when executives recognized the need to build a more innovative, collaborative culture.

Leaders visited directly with teams to ask what they needed to work in more collaborative, innovative, agile ways. They documented the various responses on sticky notes, and then posted these comments on a highly-visible wall in the building’s atrium. But the process didn’t end there.

In essence, this wall of sticky notes became a Kanban board that helped drive organizational change. Leaders started taking action on each request. They began meeting weekly at the board, where everyone would see them moving sticky notes from “To Do” to “In Progress” and eventually to the “Done” section when each action was completed.

Within months, teams began creating their own Kanban boards and collaborating daily. Sticky notes on the walls became a new cultural norm. The leadership team’s visible actions changed employee understanding of behaviors that are accepted and expected.

How Does Agile Leadership Help?

In their book Leadership Agility, Bill Joiner and Stephen Josephs offer a well-researched, practical model for leadership development. Think of leadership skills as a series of vertical stages of increasing effectiveness. As leaders develop capabilities, they move from Expert to Achiever to Catalyst.

These stages are like gears in a car’s transmission, letting leaders “shift” into different speeds as needed. In fact, research shows that the most effective leaders have the agility to shift fluidly between leadership modes – as well as the awareness to know which leadership mode is most appropriate in a given situation.

The Leadership Agility Model in Agile Leadership

Most leaders start at the “Expert” stage. Experts are focused on hands-on work that leverages their functional expertise. They tend to focus on tactics and solving immediate problems. However, they tend to lack awareness of their leadership style and have low emotional and social intelligence.

At the “Achiever” stage, leaders begin to rely more on others. They are focused on results and outcomes, and are willing to delegate the “how” to others. They become more invested in influencing others to accomplish their goals. They’re also more aware that they need buy-in to achieve the best results.

When leaders reach the “Catalyst” stage, they develop a broader, more systemic perspective, long-term orientation, strong self-awareness, social awareness, and situational awareness. They realize that goal-setting, alone, isn’t enough to motivate people. Vision and purpose are also essential. And they genuinely believe people are assets — not just “resources.”

How Agile Leadership Affects Workplace Culture

Agile leaders demonstrate multiple capabilities that are vital for shaping organizational culture:

1. Situational Awareness and Balance

Agile leaders are able to shift their approach between expert, achiever, and catalyst modes, as needed. They can operate effectively at a tactical, strategic or visionary level. This means agile leaders are adept at tackling a wide range of problems. By tapping into this broad set of skills, they serve as role models to others in the organization, creating a culture that values leadership growth and development.

2. Long-Term Visionary Orientation

“Catalyst” leaders devote more of their energy to a long-term vision for their organization. They realize the key role culture plays in achieving this vision. And they realize there is no silver-bullet shortcut that creates a positive culture. This is why they move deliberately and persistently to build a better culture. As role models, they help other leaders in their orbit develop a similar visionary perspective.

3. People-Centered Leadership

Catalyst leaders have strong social intelligence and genuine empathy for people on their team. They are willing to invest time in coaching and mentoring people for personal growth. This goes beyond merely setting goals, measuring performance, or demanding results. This leadership style serves as a role model for all in an environment where people feel genuinely valued.

4. Ability to Navigate a VUCA World

Today’s fast-paced global economy is volatile, uncertain, complex, and ambiguous (VUCA). In this environment, agile leadership is essential. It frees leaders to let go of the illusion of control and gives them the confidence to help others do the same. Agile leaders frame complex challenges as learning opportunities rather than neatly defined execution tasks. Instead of punishing small failures, they reward learning. This kind of support encourages people to take initiative and tackle complex problems.

5. Concern for Psychological Safety

By combining two agile leadership capabilities we’ve mentioned – social intelligence and willingness to reward learning – leaders can establish a sense of psychological safety. When people feel it’s safe to participate, learn, contribute, and even challenge the status quo – innovation can flourish. By actively promoting an atmosphere of psychological safety, leaders can help their organization evolve and succeed over time.

Modeling and Shaping Culture

For leaders who want to proactively shape workplace culture, a cultural assessment model can be particularly helpful. At Agile Leadership Journey, we rely on the Competing Value Framework (CVF) by Kim S. Cameron and colleagues. This CVF model focuses on four cultural archetypes: Collaborate, Create, Compete, and Control:

Competing Values Famework in Agile Leadership

 

CVF research indicates that no singular “best” culture exists. Instead, the most successful organizations try to balance the four archetypes. CVF provides a model for assessing an organization’s culture “shape” – the relative strength of each value system and culture archetype. With this tangible assessment, leaders can make deliberate choices about actions that can shift the culture in a desired direction.

Culture Values Framework Agile Leadership

Because culture is so complex, leaders should treat these activities as experiments — assuming the outcome is uncertain, and side effects will be difficult to predict.

Our experience with CVF and culture shaping reveals that these techniques can lead to a measurable shift in culture. However, significant changes often take years to manifest fully. This means organizations need to rely on the strength of “Catalyst” leaders with the agility, wisdom and skills to persist through a complex cultural transformation.