We need to talk — about communication. We all know communication is key. In fact, it’s never been more important. The new World of Work is continuously connected but often across generations, locations, media platforms, intra and inter-webs, and social and mobile. Communication has simply never been more of a critical skill. Good or bad, it drives organizational culture more than ever.
We’ve all been there, felt the galvanizing impact of a brilliant presentation; the drag on everyone wreaked by a maze of emails. The toll of head-shaker moments in a meeting, the fist-pump after a meaningful conversation. The effect is profound and direct. Unlike some other systems in the workplace, how we communicate — among leadership, employees, partners, candidates or other key audiences — has an instantaneous effect.
So I’m thrilled to be part of this webinar, How Employee Communication Impacts Culture, offered by my friends at CultureIQ. It’s free, on-demand, and packed with savvy insights and workable strategies on taking a hard look at your organization and finding powerful ways to make it better. You’re going to want to be in on this hot topic. Register today —and mark your calendars for October 13, 2016, at 10 AM PST/1 PM EST.
I’ll be talking to the CultureIQ team about how to:
- Audit your organizational communication tactics, and glean what’s working and what’s not
- Spark better communication techniques on all levels of the organization
- Curate the best, most effective communication tools across the board
Communication Makes or Breaks Culture
Today we communicate faster and across more channels than yesterday, and tomorrow it’s going to be even faster and more complex than it is today. That means the effect of communication on culture is just as constant. And its vital importance in the workforce should never be overlooked. Among millennials, 47 percent report that open and free-flowing communication is a key factor in their staying in a job for more than five years, according to Deloitte’s 2016 Millennial Survey. Among those who leave within two years, 26 percent cite poor communication as a reason.
Shape your communication to inspire trust and engagement, to be consistent no matter which platform you use, to grow connection and build relationships — between leadership and employees, across teams and departments, into audiences and markets — and your culture will thrive, along with the people in it. I know you hear me on this. So tune in to this exciting webcast on How Employee Communication Impacts Culture, and let’s talk about how to do it right.
This post is sponsored by CultureIQ.