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The State of the Frontline Work Experience in 2021 [Podcast]

Frontline workers have had a difficult time over the last couple of years, to say the least. Many haven’t had the option to explore hybrid or remote work options due to the on-site nature of their roles. They have had to work in concerning situations, interacting with the public during the global pandemic. This caused many to quit their jobs in high numbers, never looking back.

In order for organizations to retain talent, they need to recognize the unique struggle of frontline employees. They need to make a targeted effort to change the state of frontline work as we know it. By doing things like increasing communication efforts, prioritizing learning and development opportunities, and decreasing stress and burnout, businesses can make the frontline work experience more rewarding–and increase the chances that employees will be happy and stick around.

Our Guest: JD Dillon, Chief Learning Architect at Axonify

On the latest #WorkTrends podcast, I spoke with JD Dillon, an author and speaker with two decades of experience in frontline training and enablement. JD has worked in operations and talent development with dynamic organizations ranging from Disney to Kaplan to AMC. In his role as Axonify’s Chief Learning Architect, JD applies his passion for helping frontline employees around the world do their best work every day.

According to a 2021 report by Axonify, 50 percent of employees said they’re ready to leave their frontline jobs. As the Great Resignation and Great Reprioritization continue to affect the working world, I wanted to get JD’s take on how to specifically hire and retain frontline workers. What are the main reasons they want to leave their jobs?

“The biggest reason frontline workers are leaving is they’re burned out,” JD says. “The second motivator is lack of appreciation, especially from management. Number three is lack of interest in daily work. The number four reason is compensation. And five is being overloaded–particularly with the stresses of the past year with the pandemic.”

While much of the coverage around work focuses on hybrid work situations, the fact is that frontline workers never had the chance to work from home. So that conversation isn’t relevant to them. JD explains that there needs to be more focus on the nature of frontline work and how to make the experience of those employees more equitable.

“People are leaving because of the nature of the work itself. Frontline workers have been out there every day clocking in because they need to keep the shelves stocked, execute deliveries, work with people, etc.,” JD explains. “Unfortunately, there’s just not a lot of focus put on the larger picture of what it means to work in a frontline role.”

Making the Frontline Work Experience More Equitable

To make the frontline work experience more equitable, JD says, organizations need to start by focusing on communication. They need to get to know what their employees need and make sure they don’t feel isolated or unheard. This will not only help with creating stronger bonds between employees and management but can let leaders know what career development opportunities employees are interested in. Communication can also help mitigate the number one issue of burnout–a problem that must be remedied from the top.

“Burnout isn’t a personal problem. It’s an organizational issue. And it comes down to that kind of prolonged job stress that really pushes people to disconnect based on a level of exhaustion,” JD says. “It occurs when the job experience isn’t well-crafted and people aren’t taken care of.”

A significant way to create a well-crafted job experience is to focus on learning and development. According to JD, organizations should embed the learning experience into work, introducing reskilling and upskilling to the frontline work experience. This helps engage employees’ minds and adds meaning to their roles–two things that people are seeking (and often demanding).

“If you want to be able to compete and become a standout workplace culture, you have to understand that people aren’t settling for a mediocre work experience anymore. They’re not looking for a job that offers ‘just enough,’ whether they’re a corporate employee or frontline worker,” JD says. “Leaders need to be asking: How many people are building skills that are also going to build strength within the organization? How many employees are excelling and growing?”

I hope you enjoy this episode of #WorkTrends sponsored by Axonify. You can learn more about the state of the frontline work experience by reaching out to JD Dillon on Twitter or on LinkedIn.

Using Ethical AI Technology to Champion DE&I Efforts

Anyone can launch a DEI initiative. The big challenge is to succeed.

What’s the biggest roadblock? Human unconscious biases.

Psychologists have shown over and over in research studies that our biases are ingrained and automatic. Even if we think we’re champions of equality, the associations are likely still there. For example, studies show that it’s not just men that associate being male with being smart. Women do it too.

Why do we have unconscious biases? And why is it so hard to shake them?

Biases are shortcuts. They are quick ways to make choices. That doesn’t make them good ways to make choices. They just help us navigate our world quickly in a way that feels good. These biases become particularly prominent in situations where we have to make a high volume of decisions quickly. There is simply no time to be thoughtful in these cases.

In the world of HR, the steady stream of resumes and constant pressure to hire is the perfect setup for unconscious biases to have free reign. Recruiters hire candidates that feel like the “right fit” and base these choices on biases. There is really no other way for the human brain to process that volume of information in a more effective or objective manner.

So how do we move towards hiring equity and remove these biases? Embrace AI technology.

Using AI technology in HR can be off-putting for two reasons:

  1. Some feel concerned about the “ick factor” of having not enough humanity in the HR process. In other words, who are machines to tell us how to hire?
  2. Others feel concerned about having the worst of humanity hard-wired into the HR process. They wonder: What if the technology learns our bad choices and implements them more broadly?

In either case, the AI technology underpinning any HR solution must stay ethical. In the HR space, there are many AI solutions. But not all of them are created equal. To ensure the technology you’re selecting is part of the solution and not an unethical part of the problem, you must be an active consumer of these technologies.

How to find the ethical AI technology for your team

To keep AI tech providers honest and their solutions ethical, you’ll need to avoid the following common pitfalls:

  • Baked-in biases: Unethical AI can embed inequity into the HR system itself. Make sure you are not codifying biases in hiring and making them more pervasive.
    • How to avoid them: Start with good, bias-free data. Be choosy with the data that your AI learns on. Bad data is worse than no data.
  • One-size-fits-all approaches: Unethical AI tries to be the universal solution for everything. AI doesn’t work well when its expertise is spread too thin.
    • How to avoid them: Narrow your AI’s focus. AI is at its most powerful when targeted to a specific space like human resources. This keeps AI-driven answers fast and accurate.
  • “Black box” systems: Unethical AI lacks transparency and may have unclear or opaque scientific methodology and/or output. This can lead to legal defensibility issues.
    • How to avoid them: Create a feedback loop where the humans that make up your HR team and the AI tech they rely on can learn from each other. Make sure you understand both the science behind the technology and its output.

How to partner with AI technology

We shouldn’t be using AI tech to replace humans, but to augment them. AI can radically alter how work gets done and who does it. It can help humans amplify their strengths, extend their capabilities, and free up their time.

But humans also need to do their part to support AI in return. They need to:

  • Help AI train to perform its tasks
  • Be able to explain these tasks to relevant stakeholders (which sometimes includes the AI itself)
  • Have a level of oversight to make sure these tasks are being completed responsibly

Creating a collaborative process where AI plays an objective gatekeeper role that is focused and transparent will help HR personnel feel confident adding ethical AI to their processes. It will also reassure HR professionals that the humanity of Human Resources will remain intact and can even be enhanced by incorporating AI. When AI and humans stay in the lanes that they excel in, everybody wins. AI gets to do what it does best, and so do humans.

Make sure to keep the lines of communication open between your AI technology and your human team. When AI and humans learn from each other, the people that you hire will feel the difference. And you’ll be confident you’ve hired the best person for the job–bias-free.

Image by Fizkes

Recruiting Today: How to Humanize a Digital Hiring Experience [Podcast]

A recent analysis by McKinsey found that the pandemic has transformed how we work for good. Yes, some of us will return to the workplace. Many others, though, will become part of a hybrid team or remain remote contributors. Some of us may never return to a traditional office setting. This rapid change has hit many HR functions just as hard. Recruiting today, after all, is not what it was a year ago. And it isn’t going back to the old normal ever again.

Recruiting — I know from experience — can be slow to change, though. It’s not that hiring wants to be old-fashioned. But the roots of the entire hiring ecosystem have grown strong due to existing personal connections and through the growth of human relationships. So for many recruiters, the questions have become: 

  • How do we extend those connections and relationships into the digital realm?
  • How do we create a great candidate experience without — at least until an employer is ready to extend a job offer — ever meeting in person? 

Let’s discuss… on #WorkTrends Conversations.

Our Guests: PeopleLift’s Tim Visconti (CEO) and Tim David (COO)

On this episode of #WorkTrends, I welcomed two Tims — Tim Visconti, CEO at PeopleLift, and Tim David, PeopleLift’s COO. The goal for our time together: Discussing how the recruiting landscape has changed, forever. Both Tims are uniquely positioned to talk about this timely topic. After all, PeopleLift is a rapidly growing Employee Experience (EX) consulting firm with operations in three countries. They truly have a global perspective on the challenges recruiters face in today’s marketplace.

Of course, I had to start our conversation by asking what about recruiting has changed most since the pandemic began. Tim Visconti’s answer was at first brief but spot-on:

“What hasn’t changed?”

Recruiting Today: Humanizing a Mostly Digital Process

After taking on topics like PeopleLift’s approach to recruiting today, the best recruiting tools available, and diversity and inclusion, I asked the questions on everyone’s mind: How do we humanize a mostly digital process while creating an excellent candidate experience. Tim Visconti helped with an insightful answer:

“It’s about being intentional. During our interview process, our recruiters are very intentional about keeping in touch with candidates. They are really present in those conversations; they’re engaging personally with candidates every step of the way.”

Tim Davis agreed the human aspect of recruiting is more important than ever now, even when the process is mostly digital:

“Bringing the human aspect back to the recruiting process is key. Tools that started coming out prior to COVID were meant to remove the human interaction. So I’m excited to see the human aspect come back to that recruiting profession now. That is the cornerstone of our company; it is how we operate. We operate because we care. And it’s exciting to see how other companies are employing that methodology as well.”

I love that we’re getting back to human — and back to concepts like caring. After all that we’ve been through in the last fifteen months, could the timing be any better?

I encourage you to check out the fine work PeopleLift is doing in recruiting today, as well as their caring approach to employee experience. And I thank them for sponsoring this episode of #WorkTrends Conversations! And please consider connecting with Tim Visconti on LinkedIn here, and with Tim David here.

Now… go be human.

 

 

Image by Tom Kawila

5 Essential 2021 Workplace Soft Skills (And How to Recognize Them)

Yes, workplace soft skills still matter. In fact, amid our ever-changing “new normal,” the intangible qualities that focus on behavior, personal traits and cognitive capabilities are more in-demand than at any other time in the modern workplace. They are also more challenging to recognize.

According to Deloitte, 90% of organizations are redesigning roles and teams. Perhaps no surprise, traits like adaptability continue to be in high demand as businesses adjust their operations to embrace remote work and other hybrid workplace models. At the same time, many job seekers are looking to make career transitions. Along the way, they’ll leverage the transferable, people-centered capabilities they currently possess.

In other words, we’ll soon be looking at a perfect storm for soft skills. Companies will covet them while candidates market themselves and their mastered soft skills to the best employers.

Top 5 Essential Soft Skills for 2021

So which workplace soft skills do employers require now? In our near-future of work, which soft skills will candidates need most to succeed?

Self-Management

The recent swing toward more autonomous working environments has changed everything. In the process, self-management has become one of the most in-demand — and marketable — soft skills. From everything to task ownership to time management, and self-motivation and the ability to set boundaries, this skill is a must-have in the workplace. A person who self-manages well also significantly reduces the risk of WFH burnout and Zoom fatigue.

Communication Skills

Good communication isn’t all about how we talk to others; it also involves active listening and the ability to keenly observe as well. Candidates must not only be articulate, but they must also be able to “see” beyond the spoken word and notice unproductive behaviors and patterns. Employees with expert communication abilities also tend to mitigate problems before they become a crisis and focus on collaborative solutions when they’re needed most. 

Emotional intelligence

Emotional intelligence (or “EQ”) is the ability to gauge and manage your own emotions while building productive relationships. EQ influences how well employees interact with one another — especially in remote or hybrid working environments. EQ also helps us increase performance, manage stress and conflict, and show much-needed gratitude. In a world of work where much of our communication happens via one-dimensional, tone-deaf text rather than in-person conversations, EQ will remain a top workplace soft skill for some time. 

Empathy

At one time, we didn’t associate empathy with the workplace. However, since we are now invited into everyone’s homes every day via Zoom, empathy is among the most sought-after soft skills. Especially when combined with a high level of emotional intelligence, empathy helps us read people and situations. When an employee has mastered empathy as a soft skill, they better exhibit adaptability, find it easier to build trust and connect quicker with remote team members. 

Self-Awareness

The mother of all soft skills, self-awareness, allows us to identify and develop the skills we may be lacking. Those with self-awareness pay attention to how they show up in different situations, especially during digital communications (like all those Zoom meetings). They ask for and are interested in and open to feedback from colleagues and leaders. Most importantly, they’re interested in personal and professional growth, achievement and contribution levels. 

How to Recognize These Five Workplace Soft Skills in Candidates

Candidates may not always be aware of their own soft skills. Or, especially during a virtual interview, they may not know how to articulate them). But savvy hiring teams can learn a lot during the application and interview process — virtual or traditional. 

For example, when a candidate completes an assigned, interview-related task on time and conveys their accomplishment to the recruiter, that’s a sign they have mastered self-management and communication skills. Similarly, candidates who give their former teammates credit while understanding how difficult it can be to remain productive during the pandemic display emotional intelligence and empathy. And those who display a passion for growth within a given role and as a member of a team — while understanding how they’ll need to adapt to fit into this new role — demonstrate acute self-awareness.

Want to truly assess mastery of the soft skills most important to your team or company? Be sure to leverage the many behavioral and situational tools available. 

For example, ask candidates to tell stories about how they handled various scenarios. Of course, don’t just rely on the candidate’s ability to serve as a storyteller. So ask the candidate’s references for insights on their workplace soft skills. For example, ask the reference to describe how the candidate handled specific situations involving stress and deadline-related pressure. To keep the conversation balanced, ask how they successfully rose to challenges and met opportunities to collaborate or lead.

Leverage Available Digital Resources

There is no doubt: Emerging technologies have helped us thrive during the pandemic. So why not take advantage of the many digital tools that have been developed and fine-tuned during the pandemic to better assess soft skills in candidates:

  • Video-based interview platforms that capture a candidates’ emotional nuances. We’ve found that reviewing videos after the initial discussion can reveal even more than noticed during the first couple rounds of interviews. Specifically, that review can provide hints that a candidate hasn’t quite mastered a specific soft skill. 
  • Virtual reality (VR) assessments can immerse candidates in a simulated world of the job and working conditions. These VR platforms help crystallize an excellent candidate experience. They also have tremendous recruiting advantages; some have increased work efficiency in industrial settings by 60%.

Recognizing Workplace Soft Skills: A Soft Skill of Its Own

A quick look at an application, resume, and LinkedIn profile will tell you most of what you need to know on the technical and professional side of the hiring process. We’ve all gotten pretty good at that side of the equation.

But screening for these five workplace soft skills is a skill all unto itself. By taking the time to master this skill, however — and by learning how to recognize the most in-demand soft skills for 2021 — you’ll help secure the best possible candidates for your company.