Culture–we all talk about its importance, but companies still continue to struggle to create and nurture a positive work culture. To understand the issues that most leaders are having with culture, we have to go back to the basics.

Values are the foundation of an organization’s culture – for better or worse. The challenge is that most leaders do not pay attention to the health of their work culture, and it’s rare for leaders to be held accountable for the quality of their work environment or for happy, engaged, and productive employees. Employees are happiest and engaged when treated with trust, respect, and dignity and in return, brands can expect higher levels of productivity.

This week on #WorkTrends guest host Mark S. Babbitt welcomed Chris Edmonds, founder of The Purposeful Culture Group to discuss the purpose and value of well-designed cultures and the myriad benefits brands can garner from having engaged employees.

Here are a few key points that Chris shared:

• It’s not HR’s responsibility to maintain organizational culture. That falls upon the leaders.
• You have to be intentional about how people treat each other in the workplace.
• If you want people to treat each other with trust, respect and dignity, you have to model it.
• Every organization needs a constitution that answers: what’s your purpose beyond profit?

Did you miss the show? You can listen to the #WorkTrends podcast on our BlogTalk Radio channel here: http://bit.ly/2wn8Qhd

You can also check out the highlights of the conversation from our Storify here:

Didn’t make it to this week’s #WorkTrends show? Don’t worry, you can tune in and participate in the podcast and chat with us every Wednesday from 1-2pm ET (10-11am PT).

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