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How to Deliberately Eliminate Bias in the Hiring Process

As we all know, the hiring process can be a stressful and uncertain time. From the candidates themselves to the HR professionals making the decisions, the stress is real. However, one thing that should prevail above all else is recognizing and addressing any unconscious bias that happens during a hiring event. As conversations surrounding diversity in the workplace continue, companies must reexamine their hiring process to eliminate any biases that influence decisions.

Whether we recognize it, unconscious biases do impact hiring decisions. By definition, unconscious bias is when a company makes a hiring decision based on unconscious thought processes. These processes cause one candidate to be preferred over another for irrelevant reasons, such as race, gender, sexuality, or simply “likeability.” Even in the beginning stages of the hiring process, bias can occur by judging a candidate’s picture, name, or hometown. Long story short, unconscious biases influence hiring decisions—sometimes positively, sometimes negatively—using criteria irrelevant to the job. This can cost companies time, money, and the opportunity to hire top talent.

Let’s discuss ways that HR professionals can be sure to keep unconscious biases front of mind and eliminate bias in the hiring process.

Utilize Hiring Technology to Increase Diversity

Many available tools help HR professionals be consistent in their hiring decisions. Software programs that blind the process are beneficial and go a long way in creating unbiased screening procedures. A blind, systematic approach for reviewing applications and resumes will help identify the most relevant candidates in the pool. Many platforms help uncover hidden gems that might have otherwise gone unnoticed. By cutting out unnecessary information, such as names and backgrounds, technology can be incredibly helpful in making unbiased—and increasingly beneficial—hiring decisions.

Not only does hiring technology help cut out the unnecessary, but it opens roles to a broader range of candidates than ever before. Now, a candidate halfway across the country is often able to apply for a previously unachievable role. In turn, this allows companies to broaden their horizons and consider a wider range of applicants.

Consider Leveraging a Skills Test

One of the biggest challenges of the hiring process is how easy it is to fall into the “requirements” trap. Feeling college degree requirements created an unfair advantage, many companies have simply eliminated them from their job descriptions. Instead, companies now turn to skills-based hiring processes to help eliminate bias in the hiring process. Unlike degree and experience requirements, skills tests open the door for a more diverse set of candidates who might otherwise not have bothered applying.

Take, for example, a candidate who doesn’t have any formal education but instead carries years of experience in the field. This person might never have made it past the initial screening due to their lack of a degree. But with the implementation of skills-based testing, they have the opportunity to compete on an even playing field with other candidates.

Consider Using Blind Written Exercises

Instead of asking questions about background, consider implementing a written exercise for potential candidates to complete. This process removes any unnecessary information that could lead to bias: no name, demographic information, or experience. And be sure not to include any data fields—like first and last name, education level completed, or schools attended. That might create a bias around how the written answers are perceived.

This less intrusive—and nearly blind—process results in HR professionals recruiting people who HR and hiring managers may never have considered but who are more than qualified for the job.

Continuously Evaluate the Hiring Process for Improvement

No matter how aware a company is of its diversity, more is still to be done if the goal is to eliminate bias in the hiring process. This begins with understanding our own biases. Then we must actively work against them through continuous improvement and development. When evaluating your hiring process, consider these tips:

  • Measure gender and race statistics by monitoring the percentages of female or non-white applicants who move through the hiring process.
  • Regularly communicate with hiring teams and company leadership about what criteria the company uses to evaluate applicants and make hiring decisions. (Also, always look for red flags that have little to do with the actual position.)
  • Be aware of modern hiring platforms that put solid practices into place with realistic goals for combating bias.
  • Consider hiring tools, such as structured interviews or discussion forums, to cut out the unnecessary noise.
  • Don’t be afraid to acknowledge when a process is not working—and quickly make adjustments.

Due to its often under-the-radar nature, bias in the hiring process can be tricky to address. However, with determination and a dedicated strategy, any HR professional can make strides toward combating this all-too-pervasive HR issue.

Andrea Piacquadio

[#WorkTrends] Job Description Complexities: The Problems and Solutions

Love it or hate it, the job description is a fact of business life…

The problem with many job descriptions? Too often, they are written to benefit the hiring company and not the person looking for a job. They also lack the essential information a job seeker needs to assess a company’s workplace culture and leadership style. Information such as “a day in the life” is rarely provided, nor is enough information about the position and team or department. Worse yet, many contain hidden bias. Plus, let’s face it, most job descriptions are boring. 

Is that how we want potential employees to perceive our brand? Self-serving? Biased? Boring?

Poorly written job descriptions have a consistently negative impact on our organizations. They filter out good people and a more-diverse set of applicants. At the same time, they increase the risk of applications from unqualified candidates. Even worse, they become a root cause of poor job interviews andworse yetbad hires. 

You don’t want to miss a single episode of #WorkTrends…  subscribe to the podcast now!

But there are practical ways to humanize job descriptions. We can make them more reader-friendly and more focused on the job seeker. As employers, we can be seen as more approachable — more human. 

Our Guest on #WorkTrends: Mark Herschberg

I invited Mark Herschberg — entrepreneur and author of the upcoming book, The Career Toolkit, Essential Skills for Success That No One Taught You to join me on #WorkTrends this week. We talked about how thoughtful companies are improving their job descriptions by writing them betterbetter for the employer brand, and to better attract and engage interested, qualified job talent. 

Right away, Mark let me know I wasn’t alone with my frustration with how job descriptions are written, and how poorly they represent the hiring company: “The biggest problem is that most job descriptions look interchangeable. If you take any two, three, five, six job descriptions from different companies they all read the same,” Mark said. He went on to tell us this templated, generic approach does not serve the job seeker well. He then added: “This gets even more complicated when you start to think about what’s not in a job description — the human elements. “We leave out leadership or communication abilities. We don’t talk about the need to build relationships and have a strong network. Or even how important it is within the culture to have a sense of humor.”

The Job Description and Company Culture

We also talked about an issue near and dear to my heart: Company culture — and how employers can best describe their culture not just in a job description but during onboarding. “Culture is really important, but not the culture most people think of. When HR typically talks about culture, they talk about stated corporate values, things such as putting the customer first. But on a day to day basis, what work culture means to most people is how they interact with others. And that really comes down to communication.” Mark is right. And job descriptions are our first opportunity to communicate with a candidate, so must include that vital information. 

Mark added: “Those water-cooler interactions or hallway conversations may have been a hallmark of your company’s communication before. But in today’s remote work world, they might not be taking place. So a job description should be explicit about how the company functions during normal times and how it functions today during the pandemic.”

Mark and I went on to talk more about how the COVID-19 crisis has impacted hiring and onboarding, how a job description should serve as a sales and marketing tool versus just a hiring tool, and so much more. 

Enjoy the entire podcast. Then go start a discussion within your company about how you can help job descriptions become not just better hiring tools, but better representations of your company culture and brand!

 

Find Mark on LinkedIn and Twitter.

 

7 Ways Candidates Blow A Phone Interview

I’m consistently amazed by how unaware the average job seeker is of how to establish a positive first impression on a phone interview. I hear the same frustrated complaints from employers of all industries and sizes – that candidates who voluntarily submitted their resumes in hopes of discussing a position they’re supposedly interested in just can’t seem to get it together. Remember when all you needed was a solid resume to be guaranteed a face-to-face interview? For the sake of saving time, resources, and money, recruiters have become much more selective on who they decide to meet in person. In an effort to weed out time-wasters and soft-skill-deficient candidates, recruiters are conducting phone screens to find out who’s off their game.

1. They’re unprepared to take the call.
If you’re 4 beers deep at a Yankees game or trying to wrestle a dirty diaper off a screaming baby, you probably shouldn’t answer a call you don’t recognize. Yet, most of the candidates my recruiting team speaks with are under the impression that it’s better to answer a call you’re not completely prepared for than to miss the call altogether. It’s not. If you find yourself in a situation that isn’t suitable for a professional conversation, don’t pick up. Instead, call back within 24 hours, after you’ve collected your thoughts, can speak confidently, and have locked down a quiet location.

Not to mention, they start timing you from the second they leave a voicemail, which brings me to my next point. If you’re actively looking, you should have a professional voicemail with specific instructions to avoid an unwanted game of phone tag. For example, “Hi, you’ve reached Mark Smith. If you’re calling in regards to my resume, please leave your name and number as well as the best times for me to reach you.”

2. They expect the recruiter to fill in the blanks.
“Hi, what job did I apply for again? What company are you calling on behalf of?” It pains me to admit this, but these responses are the norm when an employer reaches out to a candidate, even for high-level positions. You’re a job seeker, which means you probably apply to several jobs each week. We understand that it’s tough to keep track, but it’s essential – if only for the sake of a recruiter’s sanity – that you start taking notes. Just by picking up the phone and saying, “Hi Wendy, you must be calling in regards to the Customer Service position I applied for last week.” Mind blown.

3. They conduct an unorganized job search.
This goes hand in hand with my last point. Today, it’s not enough to print out a handful of resumes and call it a day. We always recommend that our candidates keep a spreadsheet of every job application they submitted with corresponding dates, company names, and relevant contacts. Or, if you’re a tech wiz, try these awesome job search apps. That way, when the phone rings, you’ll have a handy guide that’ll save you from playing guessing games. Also, it’s important to keep your background information and portfolios within arms reach to provide some quick material for preliminary questions. It says a great deal about your personal brand if you’re prepared to answer a challenging question, and even have some on-hand stats to back up your argument. And for bonus points, don’t forget to browse company websites and connect with HR personnel on LinkedIn. Taking that extra step makes a huge impression.

4. They don’t understand why recruiters really call.
More often than not, recruiters aren’t calling to simply schedule a personal interview; they’re calling to conduct a prescreen. In other words, to decide whether they want to move you forward. Remember all that research you were supposed to do when you applied for the gig? Use it to show recruiters you know something about how their company culture works and that you’re serious about the job.

5. They have a bad “radio personality.”
Phones are tough – all you have to make an impression is your voice. Candidates, especially introverts, often fail to heighten their energy over the phone. Nobody’s expecting you to sound like Ron Burgundy, but you should at the very least sound excited, confident, and prepared. Excessive “umms,” stammering, or sounding like you’re dead inside are huge turnoffs to recruiters. The only way to overcome this obstacle is through practice. Record yourself on any device you have handy, and ask yourself this difficult question: “Would you hire you?” Getting your career narrative down in a way that engages and connects with an employer is essential to winning that face-to-face meeting.

6. They have a weak or unprofessional online presence.
Chances are, if recruiters are interested in what you have to say, they’ll be googling you before then end of your conversation. A half-complete LinkedIn profile or a racy Facebook picture is all it takes to eliminate you from the game. Just last week, one of my recruiters found a candidate with a stellar background and scheduled her for an interview right away. But just minutes before their call, she discovered an R-rated photo online that involved a stripper pole. Needless to say, the recruiter’s mind was made up before the conversation started.

7. They fail to treat a phone interview with the same decorum as they would a personal one.
Just because you didn’t put on a suit or block out time in your day doesn’t mean it counts any less towards your chances of securing the job. Request follow up procedures, send personalized thank you notes, and be sure to highlight any takeaways to reinforce your sincerity. Take it from me, the small things really do matter.

photo credit: Phone Talkin via photopin (license)