Last week we talked about how to create the ultimate hiring experience; this week we discussed why the best recruitment means smarter workforce marketing.

Today’s hiring economy is highly complex and competitive and finding top talent is harder than ever. In fact, attracting candidates and retaining current employees is a lot like attracting and retaining customers.

Abby Euler, Talent Acquisition Evangelist at IBM Smarter Workforce, joined us and shared a wealth of wisdom, sharing a wide variety of insights on technology, branding, recruiting and more.

It was a lively #TChat podcast and Twitter conversation on a topic that’s very relevant to organizations of all sizes across industries.

Want to learn more? Listen to the recording and check out the highlights below:

Thank you to all the TalentCulture sponsors, partners and supporters!

The TalentCulture #TChat Show is back live on Wednesday, January 20, 2016, from 1-2 pm ET (10-11 am PT). Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as they talk about how tech pros can help assess and hire tech pros with this week’s guest: Kevin D. Rooney, CEO of Expert Interview.

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