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Cultivating Diversity: A New Way to Network

Jon Lovitz did a routine on Saturday Night Live about how to be more successful. The answer to success was always the catch phrase, “Get to know me!”

Looking back on my first year of leaving the corporate world for entrepreneurship in the world of strategy and innovation, the success we’ve had has been linked in every instance to getting to know OTHER people over the past few years. This effort was coupled with trying to deliver a valuable experience to others through a presentation they attended, assisting them with networking, or somehow trying to help them whenever we interacted.

Another important element of my “getting to know people “strategy is embracing a concept vital to successful innovation: cultivating diversity.

Too often, I see people networking very narrowly, trying to meet people similar to them. Yet when all your networking effort goes toward people in the same company, industry, or geographic location, you wind up tremendously limiting your options.

As you look toward the coming year, here are 6 strategies to enhance the diversity of your networking efforts and ensure you get the greatest benefit from investing time to meet new people:

  1. Expertise Diversity: Network by topic, not by group – Rather than sticking to the same association networking events you always attend, review the list of educational events in your area and target your networking participation by topic, not group. For me, going to new marketing-related meetings and even to a lunch sponsored by a largely female-oriented organization led to re-establishing contacts with people I hadn’t seen for years and who now had very different careers and networks.
  2. Time Diversity: Allow yourself to network at multiple times of the day – It’s easy for your schedule to dictate networking only at certain times of the day, i.e. typical work requirements make lunches difficult so you attend happy hours. Figure out how to vary that pattern and go to events at a new time of the day. You’ll run into different types of people, creating new opportunities.
  3. Age Diversity: Attend events with someone of a different generation – If you’re going to the right types of diverse events, people from three or four generations should be present. To help in meeting people across the greatest age range, ask friends in generations preceding and following yours to join you at events. They can help attract and make introductions with a broader mix of attendees than you might ever pursue on your own.
  4. Profile Diversity: Be inefficient in meeting new people – Sometimes when you meet a new person, you feel like you’re being put through a standard set of qualifying questions to see if you warrant more time and follow-up. Efficient, yes. But I rarely want to invest time with those people. Put away the efficient qualifying-speak and ask questions which make sense for the person you’re talking with right now. Invest more time in hearing what they have to say instead of only listening for keywords important to you.
  5. Channel Diversity: Live tweet an event you’re attending and blog about it afterwardSharing a speaker’s content through tweeting at an event is a great way to meet and interact with new people both at the venue and those following it remotely. Turning your tweets into a subsequent blog post (either for your own blog or perhaps the association’s blog) provides yet another way to meet others interested in the speaker, the topic, or the sponsoring group.
  6. Audience Diversity: Speak at an event, especially if you never have before – If you’ve not been a public speaker previously, make this the year to prepare content, rehearse, and break into the ranks of people sharing their knowledge at public events. You’ll meet multiple people and be in the wonderful position of having offered something of value to them before even getting to know them.
  7. Atmosphere Diversity: Throw a party and invite too many people – Hosting a party is a great way to get to know people you already know in new ways. Since only a certain percent of people you invite will actually attend, play the percentages and invite a bunch of new people – more than you can accommodate – and discover new attendees who will become your great party guests of the future.

With these diversity-building efforts incorporated into your efforts, you’ll get to know a whole new group of people and have a much stronger network to show for it.

What? No Skype Interviews? #TChat Recap

That was most surprising to me in last night’s #TChat on interviewing.  The fact that most of the participants didn’t think live webcam interviewing was viable.

Here’s a quote: “Skype interviewing is like buying a car on EBay. Saves a trip, but not always worth the hassle.”

Why is it such a hassle?  I understand the U.S. still falls behind other nations in big Internet bandwidth and solid connectivity, but between basic Internet connections, webcams and Skype to Cisco’s TelePresence Meeting Solutions, we can connect so easily these days live and in person without really being “in person”.

Even smaller firms are hiring remote, virtual teams around the world, and it’s just not fiscally feasible to fly folks in for face-to-face interviews.

Phone screening works well for early-on interviews, but a lot of non-verbal queues are missed when you can’t see the person — and that goes for interviewer and interviewee.  Sure you can “sense” verbal queues via tone and responses, but there’s still interpretation lost without “seeing”.

I thank Jacqui Barrett-Poindexter for having my back:  “I think Skyping will become a ‘norm’ for interviewing; is fairly comfy, easy venue, in my experience. Just go to quiet room, dial up.”

Right on.

Otherwise most participants last night agreed that better interview preparation for employer and applicant are necessary to improve the potential hiring exchange rate.

I agree with one of Meghan’s final points:  “Key take away = Questions should be open — ended; avoid questions that can only be answered with a ‘yes’ or ‘no’.”

That’s the basic premise to behavioral interviewing — probing past performance with scenario-based questions will predict future performance.  You’re not going to get much insight when you ask an applicant “tell what your strengths and weaknesses are.”  But you will when you discover how the applicant acted in specific employment-related situations.

One other point I liked from last night was the fact that interviewing, at least early-stage interviewing, is more about screening out those who don’t make the cut versus identifying hiring potential of those who do.

Here were the questions we asked last night:

  • Q1: Why are interviews so important in the screening and hiring process?
  • Q2: Why are so many employers and applicants “bad” at interviews?
  • Q3: What are the advantages and disadvantages to phone screening?
  • Q4: How much are employers using live video calls for virtual team interviews (Skype)?
  • Q5: Why are behavioral interviews better than traditional interviews?
  • Q6: It’s been said that even the best applicants can train to even best a behavioral interview.  What to do?
  • Q7: How can emotional intelligence be assessed in behavioral interviews?  And can it be?
  • Q8: Any interviews gone bad stories?  Do spill.  I will repeat them in the recap.

I’m going to probe question 7 more in another post, but in the meantime, here’s a Monster article on the subject of interviewing and emotional intelligence.  And it’s hard to tell stories in Twitter because it takes a lot more space that 140 characters, so if any of you want to send me your “interviews gone bad” stories for future fun recapping, please send to me at kgrossman (at) marcomhrsay (dot) com.

The stats from last night were again fantastic.  Who says you can’t engage on Twitter?  We had well over 100 people participating in the actual #TChat hour contributing over 1,200 tweets.

Dang.

Meghan and her savvy TalentCulture team, the TC community and little ol’ me, are again very grateful for you all and for your participation.  You gave us some great ideas for future topics and we look forward to next week already!

Here are some insightful #TChat tweets from last night:

Interviewing: #TChat Preview

Our last #TChat before Thanksgiving was all about assessments.

What was resoundingly clear was the fact that face-to-face interviews were preferred when making hiring decisions, as opposed to using assessments from last week’s chatters. We are still weighing the verdict and will simply keep exploring this.

So Meghan and I decided that the in’s and out’s of interviewing would be the topic for the next #TChat tomorrow, 11/30/10, from 8-9 p.m. ET & 7-8 p.m. CT & 6-7 p.m MT & 5-6 p.m. PT. Remember we welcome global input! Join in from wherever you might be

We’ve got a great group of savvy recruiters, careerists, human resource folk, fascinating leaders, media mavens and hiring managers in our greater TalentCulture community, so we look forward to a festively raucous Twitter discussion on the subject.

Because most “hiring” professionals don’t know know how to objectively interview very well at all.  I would argue that some of the worst hiring decisions are made via interviews.  Yep, I said it.  So bring it.  Plus, most job applicants don’t prepare, at all, for their interviews.

Just ask a few of our resident career experts, Jacqui Barrett-Poindexter and Chris Perry and others….We love this stuff.

We’ll also throw in a shout or two for emotional intelligence (our first #TChat topic) and how that plays a role in interviewing today.

Wherever you stand on interviews and interviewing, there are best practices to follow and we hope to unravel those mysteries in our next #TChat.

Use your favorite Twitter client of choice to follow the lively #TChat hashtag or use to TweetChat and log in with your Twitter handle.

We’ll see you there!  Come subjectively unprepared.  You know, like for an interview.

Assessments: A Satisfying Success! #TChat Recap

I’m full, and Thanksgiving hasn’t even happened yet.

Full from the knowledge and wisdom shared from many fabulous participants and nearly 1,000 tweets in last night’s #TChat all about assessments.  You can see all the stats and transcript here.

The premise for last night was:

There are a variety of companies who provide a myriad of different kinds of assessments.  Many are reliable and valid. And some maybe not so much. The point being, we want to know what kind of analyzing techniques you and your organization uses, for whom, and why, and what results you’ve seen to date.

By no means was this valid scientific sampling of the workplace, but what was interesting was that for the most part, no one uses pre-employment assessments.  We saw Wonderlic pop up and maybe there was one or two others, but otherwise our participants use development assessments like DiSC and MBTI (Myers Briggs).

In fact, those where primarily the main two that kept coming up over and over (although StrengthsFinder came up a few times now that I’m reviewing). Considering the list I posted in the promo, even development assessments aren’t used much.

There was some confusion early on in #TChat about whether or not folks used the DiSC and/or MBTI for recruiting/hiring, which is a no-no, but I’m pretty sure it was clarified that they were not.

When I asked about emotional intelligence assessments, I received nothing but crickets chirping.  That bummed me out.

Here’s a sampling of the questions we asked (although not all were numbered):

  • Q1: Does your org use assessments for recruiting, hiring and developing employees? Why or Why not?
  • How do you screen when hiring? Only interviews and reference checking? Industry and position specific?
  • Q2: What other types of assessments do you use? (emotional intelligence, personality, talent and skills-based, etc.)
  • Any job seekers on this chat who have recently taken a pre-employment assessment? If so, what?
  • Q3: Assessments a money sink? What’s the ROI and do any of you measure?
  • Are there internal assessments to measure first 3-6 month productivity/development?
  • Q4: Besides mainstream assessments already mentioned, why aren’t many others used in hiring and development?
  • Since last week was about emotional intelligence, anyone used MHS EQ-i, TalentSmart, etc.? Results?

Most everyone was in agreement that “retention” is the primary measure of ROI on any type of assessment. But what was resoundingly clear (and probably because we had a lot of recruiting folk on the #TChat), was the fact that face-to-face interviews were preferred when making hiring decisions.  That could be the topic for the next #TChat — the in’s and out’s of interviewing candidates for roles? We think yes.

A special thanks to Dr. Charles Handler from Rocket-Hire for joining us and sharing his assessment insight (@RocketHire).  I learned about face validity again, something I haven’t heard since my college psych days.

Also, thank you to @HRMargo, @LevyRecruits, @IanMondrow, @sbrownehr, @CyndyTrivella@jkeithdunbar, @KateNasser, @ValueIntoWords, @AliciaSanera, @tlcolson, @BillBoorman, @AvidCareerist, @heatherhuhman, @dawnbugni and everyone else who participated!

TalentCulture captain Meghan M. Biro and her savvy team, the TC community and little ol’ me, are very grateful for you all.  Thank you again for participating. We look forward to next week already!

Here are some insightful #TChat tweets from last night. Have a bite! Happy Thanksgiving!

5 Important Workplace Factors: Recruiting & Retaining Today’s Young Professionals

The young professionals you will be trying to attract to your organization today are members of Generation Y, also known as Millennials or The Internet Generation. Technology was a part of their childhood and still plays a huge role in their everyday lives. They don’t have many boundaries between work and life, are tech-savvy and innovative, and in high-demand.

Opportunity

Generation Y expects several types of opportunities in their professional career. Number one, they are looking for a chance to grow and excel in a company – somewhere that will give them opportunity for promotions and other perks if they perform well and choose to stay there long enough.

They also are looking for opportunities to be challenged. Millennials aren’t looking for “just a job” or to “go through the motions” everyday – they want a job that will utilize their expertise and education in new, challenging and exciting ways.

Finally, Millennials want opportunity for personal and professional growth. This can be through challenging projects, collaborative tasks, conferences, etc. This generation is easily bored, and you need to be able to retain them through offering these types of opportunity.

Flexibility

Gen Y expects flexibility in their work hours, schedule and work environment. Many Millennials want to telecommute or work remotely at their ideal jobs. Although they expect flexible hours and schedule, this generation is more plugged in than any other –meaning they will likely work after their “scheduled” hours and have less boundaries between life and work.

Technology

Since they’ve grown up with the latest gadgets, Millennials expect them in the workplace, as well. They’re used to constant connectivity, and if your workplace doesn’t offer that, they’ll likely look elsewhere.

Culture

In order to recruit today’s young professionals, you need to have a great corporate culture that will intrigue them. Think: socially responsible, innovative and great people to work around. Millennials tend to work for companies that they believe in and share in their mission.

Mentorship

Members of Generation Y want to learn something if they work for you. That’s why providing a mentor for each new young professional is vital to keeping him or her at your organization longer. Not only can a mentor aid in skill development, but also they become a personal connection that the employee trusts in your workplace.

With more than 80 million members of this generation, you’ll need to understand them in order to attract and retain them at your company. For more information on Generation Y in the workplace, download an infographic loaded with statistics here.

VIP Treatment for Hiring Managers and Recruiters: College Campuses

Today’s guest post is by our talented colleague and friend  Karla Porter.  Karla is the Director of Work Force Development and Human Resources for a chamber of business, industry and economic develop­ment agency in Pennsylvania and blogs about Human Capital & New Media at karlaporter.com You can follow her on Twitter @karla_porter for “all things human capital, career, recruiting and new media… maybe more.”

In 2008, college students and their parents were wearing out their worry beads thinking there would be little hope for a long time for graduates and no way to pay students loans for many years to come. Post graduate enrollment increased with students thinking they might as well stay in college rather than face unemployment or have to deal with underemployment. At least that way they could stave off student loans a while longer.

At the same time, in one of life’s ha ha I fooled you moments, employers coming out of recessionary shock realized the economic woes were going to be a chronic case of global acid reflux not a mere blip on the radar, but they couldn’t necessarily hold out on hiring any longer. What to do?

In many companies the answer has been to help manage budget cuts by hiring recent college graduates with the aptitude to do the job at entry level salaries, rather than seasoned professionals with track records that command heavyweight salaries.  At the very least, hiring managers are much more willing to interview and seriously consider recent graduates than perhaps they have ever been. Whether it will prove to be a wise business decision in the long run or not, it’s the hand many hiring managers and recruiters have been dealt.

So, why not enjoy the VIP treatment college and university career services centers are delighted to bestow upon you in order to help place their grads, especially in these times of a tight job market? Get to know the players, build rapport with them and they’ll turn into a team of willing assistants for you. It might even help ease the pain of a “light” placement fee for third party recruiters or a smaller bonus for in-house recruiters.

Here are some tips to tap into talent – even if you don’t have a budget to get out to on-site campus recruitment events. I’ll use computer science/engineering majors as an example.

Do you have any tips you would like to share for tapping into fresh college graduate talent? Interested to hear your stories and examples.