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Celebrating Movember: Men’s Health at Work

EDITOR’S NOTE: At TalentCulture, we recognize a healthy workforce is a more engaged and productive workforce. That’s why we’re spreading the word about the importance of “Movember” men’s health awareness in this article.


The holiday season is upon us! As the days get shorter and colder, schedules are getting busier and more packed with activities. It’s common for us to let some things slide — including taking care of our health and wellbeing. We’ve all been there. But health should never take the backburner. That’s why we’d like to talk about the Movember movement.

What exactly is Movember? What does it mean for men’s health? And more specifically, how can employers leverage this opportunity to encourage discussions around important workplace health issues? We’ll even touch on how you can start a Movember event with friends and coworkers. 

What Is Movember? 

Two friends kickstarted Movember as a grassroots effort to promote men’s health in Australia. It began in 2003, at a time when the mustache had all but disappeared from popular culture.

That’s when Travis Garone and Luke Slattery first convinced 30 friends to take up the challenge of growing out their facial hair in solidarity with men’s health issues during the month of November.

This simple challenge grew faster than anyone imagined. In fact, by the time it reached the U.S, in 2008, the Movember charity had raised more than $46 million, in partnership with global charities dedicated to raising awareness around important men’s health issues.

Over the years, this movement has continued to gain traction across the globe. Now, nearly 7 million men and women contribute to the cause by funding more than 1200 men’s health projects. The Movember project and its enthusiastic supporters (known as “Mo bros” and “Mo sisters”) have addressed many worthy health causes around the world. 

Why Movember Matters

The importance of raising awareness and encouraging communication around men’s health can’t be overstated. Unfortunately, men are still statistically far less likely to take care of their health. That’s not an opinion, but a well-documented fact.

For instance, a 2021 study found that less than half of men (47%) had a routine medical checkup in the previous 12 months. Embarrassment and perceived stigmas are the primary reasons.

Our culture of stoicism means that when men experience pain, many feel societal pressure to simply push through it. And although women tend to become familiar with healthcare from a young age — seeing gynecologists and being encouraged to schedule annual checkups — men generally don’t develop the same kind of connection.

Simply put, conversations about men’s health aren’t common. In fact, they’re often stigmatized. Ultimately, this leads to poorer health outcomes. 

The Movember Mission

The Movember movement celebrates men’s health in all its forms, but emphasizes mental health and cancer prevention, in particular. Here’s why:

1. Preventing Cancer

For men, two key health concerns are prostate and testicular cancer. Prostate cancer is the second most common cause of cancer death in men. Fortunately, testicular cancer is less frequent. However, it still affects about 7 out of every 100 men.

Both cancers are considered highly treatable if caught early. However, when left untreated, they can be very difficult to cure, and the statistics are less promising.

Most experts recommend starting prostate exams around the age of 45 and getting an exam every 3-5 years. Doctors often perform what’s called a PSA test. A PSA is a reliable metric that helps determine the risk of prostate cancer.

Similarly, to help detect testicular cancer, men should perform self-exams, looking for signs like lumps, swelling, or dull aching pain. Anyone who experiences any of these symptoms needs to see a doctor immediately.

Bottom line: Routine checkups are crucial for effective cancer prevention, detection, and treatment. That’s one of the most important messages behind the Movember movement.  

2. Communicating About Mental Health

Although mental health is extremely important, it is also perhaps the most stigmatized men’s health issue. Statistics show that although mental health challenges are relatively common among men, less than half will seek treatment.

This problem is especially important to recognize in the workplace, where burnout and stress are common. People often don’t realize how stressed they are until the symptoms become unavoidable.

Left unchecked, stress or burnout can not only affect your mental and emotional wellbeing but also wreak havoc on your body. Fatigue, anxiety, and depressed mood — even changes in weight and thinning hair — all can occur.

Of course, it’s important to see your doctor to make sure you’re not dealing with underlying medical issues like hypothyroidism or male pattern balding. But these symptoms can also be a response to physiological changes caused by stress.

How Employers Can Get Involved

Encouraging your workforce to be part of the Movember trend can be an excellent way to raise awareness around these important men’s health issues. For example, you can set up a Movember fundraiser, either in person or virtually. This can foster teamwork and solidarity in the workplace, while also encouraging people to take charge of their health. 

If you decide to start a Movember campaign, you don’t have to focus on only one topic. It’s an opportunity to help men feel more comfortable talking about a variety of issues that affect their health.

Conversation Starters:

  • Are you getting enough exercise
  • Are you sleeping well?
  • Do you feel overloaded with work lately?
  • How healthy is your diet?
  • Do you schedule regular check-ups? 
  • Have you talked to your doctor about things like prostate screening? 

Talk to your coworkers, talk to your friends, and bring the Movember movement to your professional and social circles. It’s not just for men either. It’s for anyone with a man in their life they care about — a significant other, a family member, or a friend. Every man matters. Encourage open conversations, show your support, and get involved!

Photo: Meagan Carsience

Diversity, Equity, Inclusion and the Bottom Line

The events of the last few months have brought increased attention to the value that diversity, equity, and inclusion (DEI) bring to the workplace and to society at large. Increasingly, organizations are engaging in discussions around flexible working, social justice, privilege, equity, and about what this all means for the future of work. 

For those who work in the DEI space, these conversations are not new. The strong connections between workforce diversity, inclusion, and engagement have been documented for years. When organizations build diverse cultures where everyone can succeed and thrive, business results also flourish. 

A recent report from The Conference Board outlines how building a stronger connection between inclusion and engagement initiatives can help human capital leaders improve the employee experience while increasing trust and feelings of belonging. As organizations rely more heavily on team-based models, these links become crucial to driving performance and sparking innovation. 

Yet many organizations still struggle to put DEI into practice. Effective DEI strategies and initiatives often require changes in norms, talent processes, and leadership styles, all of which may encounter resistance. Change is difficult. Hence, this period of turmoil constitutes both an ideal and a challenging time for human capital leaders to take action and strengthen DEI within their organizations.  

It’s the ideal time because DEI is top of mind among leaders. There is strong executive support to create positive change that drives resilience; in many cases business leaders are reaching out to their HR teams for the first time to ask for DEI solutions. It is also a challenging time because these important conversations are happening as leaders juggle multiple considerations around the COVID-19 health and economic crisis, and their business needs — and they often are doing so with fewer resources. 

What can human capital leaders do to advance DEI, build resilience, and drive positive organizational change? Building on insights from executives across industries and regions who participated in Conference Board research, we recommend the following four steps:

1. Create a common vision around what DEI means for your organization, and why it’s especially important now.

Enhance communication and encourage consistent messaging across the organization. Help leaders and colleagues understand how DEI can improve the work environment and increase resilience during times of change.

Practical tips from DEI leaders:

  • Create organization-wide definitions of DEI that align with the organization’s culture and values.
  • Identify measurable behaviors and clear expectations that help hold people accountable for those behaviors.

2. Encourage collaboration and broader participation in your DEI initiatives.

As recent events increase DEI’s visibility, they also amplify opportunities to engage employees and leaders more broadly across the organization. Now is the time to boost interest among those who typically do not participate in DEI, to create shared accountability, and to help ensure that the burden of driving change doesn’t fall solely on underrepresented groups.

Practical tips from DEI leaders:

  • Provide resources on how people can participate and take action both at work and within their broader communities.
  • Communicate and set clear expectations, which can go a long way toward people feeling supported during times of change. Encourage dialogue over conflict and make it OK to make mistakes; this will help build trust.

3. Invest in inclusive leadership skills development.

Inclusive cultures do not just happen by chance. They require intentionality and willingness to change how we work and interact with our colleagues, as well as identifying the inclusive leadership behaviors to help drive your people strategy. At times, this will require leaders to learn new skills and to “unlearn” how they manage their teams in order for them to fully integrate different perspectives. The good news: these new skills can improve both leadership effectiveness and business results.

Practical tips from DEI leaders: 

  • There are multiple models of inclusive leadership to help identify key behaviors. You don’t have to start from scratch, leverage existing models of inclusive leadership in the field.
  • Work with both formal and informal DEI champions across the organization to outline key inclusive behaviors that are meaningful to you. Some organizations may want to highlight how diversity and inclusion improve decision-making, whereas others may focus on the connection between DEI and innovation. The key is to make inclusion relevant to your business and work.

4. Enhance accountability. 

To drive effective change, holding people accountable for their role in creating a more inclusive culture is key. Accountability helps establish clear expectations about how everyone can participate, including specific behaviors (e.g., team or leadership behaviors) and, for people managers, metrics (e.g., diversity representation, engagement). Without clear accountabilities to help us keep the goals in mind, we’re all bound to go back to our “old ways” of working.

Practical tips from DEI leaders: 

  • Ask for input on your strategy from, and conduct regular follow-ups with, leaders about DEI accountabilities and progress. Having a voice helps increase ownership and buy-in.
  • Engage your human capital analytics team to identify patterns, trends, and examine the impact of your DEI efforts. Assess what is and isn’t working, such as by comparing promotion and attrition rates for employees who participate in a program or activity and those who do not.

This is the time for human capital and business leaders to drive positive organizational change, increase DEI, and create more effective ways of working across differences. Follow these guidelines to capitalize on this moment to improve workplace culture and business results.

Photo: Diego Jimenez

#WorkTrends: Leading Organizations to Resilience and Diversity

No question: businesses and employees are going through a lot. The pivot to remote. Changing laws and regulations (sometimes overnight). Safety — and not just physical, but emotional as well. How should we best deal with the pressures of working amid brand-new and vexing circumstances? Get resilient, so instead of crashing from the stress, we bounce back.

Meghan brought Melissa Lamson, CEO of Lamson Consulting, to #WorkTrends for a timely meeting of the minds. Melissa offered best practices on how leaders can foster resilience among their workforce — and explained why diversity is so critical right now.

As Meghan noted, leaders are quickly learning “how to really lean in on the people side, to practice emotional intelligence and empathy and interpersonal skills” — and helping their businesses grow in understanding. And some of their strength is coming from admitting they don’t know it all. They’re willing to be vulnerable, and employees appreciate that.  

And as Melissa added, that kind of openness also helps leaders ask the right questions: “What is the best way to do this? How do we reopen the workplaces? How do we come back together in face-to-face collaboration? What does that look like? What kinds of guidelines and rules do we need to do this safely and effectively?”  

It’s really all about listening, said Melissa. Doing so makes it possible to tend to our company culture over the long-term, Meghan pointed out. Then, keep practicing what we preach  — open communication, honesty, transparency — to lead our organizations into a state of resilience. That’s going to be a key part of success going forward. 

Listen to the full conversation and see our questions for the upcoming #WorkTrends Twitter Chat. And don’t forget to subscribe, so you don’t miss an episode.

Twitter Chat Questions

Q1: Why do organizations struggle with resilience? #WorkTrends
Q2: How does diversity play into an organization’s resilience? #WorkTrends
Q3: How can leaders help increase resilience and diversity in their organizations?  #WorkTrends

Find Melissa Lamson on Linkedin and Twitter

What’s Next in 2017? It’s the Year to Master the New “Normal”​

Our beloved Krups coffee maker decided it would brew its last wonderful cup of coffee this week. That might not sound like much to you. However, I assure you — to the finicky beings that are my taste buds, it is. I loved that coffeemaker. Each day it brewed the perfect cup of coffee that would sustain me through many a morning meeting or assessment report.

However, I had no choice in the matter. Done. Kaput.

So, I reluctantly charged off in search of an identical replacement. The same machine was no longer available. (What? Really? Why have you messed with success?)

Change is hard. Even the small ones.

When change unceremoniously arrives in the workplace — all sorts of havoc can ensue. A little like my coffee machine dilemma, we’re not often consulted when these changes occur. Whether you are absorbing an industry shift, anticipating a new boss, a revised performance rating system or company-wide reorganization, change is always challenging. (I’ve been there. I’ve lived through lay-offs, sudden resignations and client shake-ups. I’ve also helped teams move through these very same challenges.)

Embracing change is another story — and this is difficult for most of us. On some level, we feel a bit entitled to the status quo (see more on that here), which can create real career obstacles for us.

So, let’s try a different strategy:

The New Normal: The current state of being after some dramatic change has transpired. What replaces the expected, usual, typical state after an event occurs. The new normal encourages one to deal with current situations rather than lamenting what could have been.

On some level, we simply must construct — or wait for — that “new normal” to emerge. So, while you are waiting for that “new normal” to unfold, here are a few things to consider:

  • Build resilience. Modern career paths require the ability to “bounce back” after change. This often involves looking at situations differently, which can be very difficult to do when under stress. Interestingly, recent research has shown that this is a skill we can learn.
  • Embrace a “Growth Mindset”. Sometimes we feel that we can’t bridge the chasm from where we are — and where we need to go. (See Jeff Immelt’s career advice on the topic here.) So adopt the mindset that you can adapt and learn. The work of Stanford psychologist Carol Dweck offers us hope. (See her TED Talk here.)
  • Embrace the need for the change. While uncomfortable, long careers demand that we appreciate and recognize precipitating factors. Organizations evolve. Customers shift. In some cases, the need to revise our course is inevitable.
  • We can maintain our identity. Remember, the qualities you personally value and bring to the table can remain — even in the midst of change. Don’t immediately assume that revisions to your work life will entirely derail you or force you to become less of a contributor (in your own eyes).
  • Try to learn more, then decide. With any change, learning more about what is about to happen can alleviate accompanying fear and anxiety. Complete a reference check on your new supervisor. Ask for the expanded explanation as to why that new procedural change is necessary. You may find a little peace.
  • Ignore the “naysayers”. The last thing you need is an individual who isn’t going to give the emerging situation one iota of a chance. Be mindful of the reactions around you and inoculate yourself against the negativity that might be spreading. It’s really not wise to borrow additional trouble.
  • Give it time. Once the changes occur, offer the situation time to settle. Some of the initial bumps that pop up do work themselves out. There is a period of “re-calibration” that must occur. Once that is complete, a clearer picture may surface. You may actually like a bit of what you see. If not, you can consider an alternative course.
  • Look for the up-side. Change often opens the door for more change — and there could be opportunities lurking there. If you have a new supervisor, for example, they may just be the person willing to listen to the pile of ideas you’ve carefully stored.

I hope you discover your “new normal” quickly. Meanwhile, our new (and improved) Krups #KM7508 12-cup programmable coffee machine sits on our counter. It has big shoes to fill.

I’ll have to admit, today it brewed a pretty mean cup of coffee.

Is change difficult for you?

How would you describe your behavior in the face of a change? What are your coping strategies?

Author’s Note: I’ll be exploring the notion of change and resilience in upcoming posts. I hope you’ll join the conversation.

Another note: This post previously appeared at my blog The Office Blend.

Workplace Wellness: The Story Starts With Healthy Culture

(Editor’s Note: Chris Boyce is one of our featured guests at #TChat Events Wednesday, Feb 12, 2014. Join us to discuss employee engagement issues! See details in the preview post: “Does Your Workforce Feel the Love?“)

Written by Chris Boyce, CEO, Virgin Pulse

Headlines are a funny thing. They often do a terrible job of telling a story. Earlier this year, the RAND Corporation published what headlines described as a sobering report on the state of workplace wellness.

At first glance, these initiatives appeared to be falling far short of the mark. But (as is so often the case) headlines only tell a tiny slice of the story. To find the truth, we must look beneath the surface.

Wellness 1.0: A Flawed Model

It’s correct that the traditional concept of wellness is broken. Employers have been overly prescriptive with wellness strategies — relying far too heavily on specific programs, health risk assessments (HRAs) and biometric screenings. These tactics typically produce short-term gains, but they lose on long-term impact. This “Wellness 1.0” approach clearly has failed.

The Power Of Wellness 2.0

Traditional wellness has struggled because it overlooks a critical issue — telling employees how to act is not the same thing as empowering employees to make their own healthy behavioral choices, and supporting them along the way. In short, for workforce wellness to gain a meaningful foothold and make a lasting impact, culture must come first.

How can companies accomplish this mission? In theory, it’s simple. But in reality, it can be a challenge. Developing a culture-first mentality means focusing on employees’ Total Quality of Life — including physical, mental, social, emotional, and financial health. It’s not just about convincing them to join a weight loss program or complete an annual HRA. It’s about connecting with them in ways that put lifestyle changes within easy reach, and encouraging them support one another through the process of transformation.

Creating a culture geared toward Total Quality of Life requires solutions that are engaging, social and fun, so employees naturally weave them into daily activity. It means moving beyond traditional wellness boundaries by connecting participants with a highly available online platform. It means providing “anytime” access to smart tools and resources that comfortably fit into an employee’s world — making it simple, interactive and rewarding to choose healthier options on a continuous basis.

Success Factors: Walking The Walk

Virgin Pulse Total Quality of Life Employee Engagement whitepaper cover

Download the related Pulse Paper now

Every Total Quality of Life strategy should incorporate healthy goals as foundational elements. For example, it’s essential to encourage nutritious eating habits and regular physical activity. But it’s also important for employers to demonstrate commitment to those goals by offering things like healthy cafeteria options and access to onsite workout facilities, so employees can easily integrate these choices into their daily routine.

Other elements can take Total Quality of Life even further. For example, classes that help employees establish and manage a 401k, or learn smart retirement savings strategies demonstrate an even deeper commitment to workforce well-being. The result? The more employers invest in employees’ personal and professional growth, the more committed, engaged and productive those employees will be. In short, a holistic approach is a wise investment in future business performance.

Measurable Improvement: It’s A Matter Of Time

Of course, cultural shifts take time. But they’re far more effective if employees believe you care about them — not just as “human resources,” but as whole humans. Employer commitment is key. Once employees move forward with wellness objectives, and begin to reach early milestones, they’ll start feeling better about themselves. Soon, personal achievements like weight loss or community volunteer involvement begin translating into direct payoffs at work. You’ll see more passion, creativity, and focus on the job. And when you reinforce these positive outcomes, it will lead to even more ambitious objectives.

Rewriting The Wellness Story

What headlines you should expect for Wellness 2.0? This next-generation approach to wellness, focused on Total Quality of Life, is helping companies shift their approach to a culture of continuous engagement. So keep looking for stories of individual and business transformation, fueled by more productive, loyal employees. Those stories are real, and ready to be told.

(Editor’s Note: Looking for more details about how to engage and support your workforce? Download the latest Virgin Pulse Paper, “Total Quality of Life: A Roadmap for Employee Engagement” by TalentCulture CEO, Meghan M. Biro.)

Chris-Boyce_color_web2(About the Author: Chris Boyce is CEO of Virgin Pulse. He is an accomplished technology entrepreneur who brings more than 15 years of consumer loyalty, enterprise and consumer software experience to Virgin Pulse. Leveraging Virgin’s philosophy that business should be a force for good, Chris’ leadership has been instrumental in guiding Virgin Pulse’s development of market-leading, technology-based products and services that help employers improve workforce health, boost employee engagement, and enhance corporate culture. Chris has an MBA from Harvard Business School. Connect with him on LinkedIn or Twitter.)

Image Credit: Stock.xchng

Where's Your Inner HERO? Positivity at Work

The Business Value Of Positive Psychology

Most of us are familiar with the terms “economic capital” and “human capital” — two fundamentals of modern business. But what about the notion of “psychological capital,” and its role in driving individual and organizational performance?

Researchers have been studying the application of Positive Psychology in the workplace, and a growing body of evidence demonstrates that a positive mindset affects our attitudes toward work, as well as the subsequent outcomes. As Dr. Fred Luthans explains in the video at the end of this post, our “psychological capital” can, indeed, have a significant impact upon work and career.

Previously, I’ve discussed how the tenets of positive psychology hold great potential as a guide to help individuals and organizations elevate workplace happiness. Overall, the movement focuses on identifying and building on what is “right” with our work lives — emphasizing our strengths, celebrating smaller successes, expressing gratitude. Central to this theory is the mechanism that helps us build our “psychological resources,” and use this collected energy to digest and cope with our work lives.

Finding Your Workplace “HERO”

To provide a practical framework for this concept, researchers have developed what they aptly call the Psychological Capital (PsyCap) construct. It features various psychological resources (a.k.a. “HERO” resources) that are central to our work life experiences. We combine these resources in various ways to meet the challenges of our daily work lives.

What are HERO resources?

Hope: Belief in the ability to persevere toward goals and find methods to reach them
Efficacy: Confidence that one can put forth the effort to affect outcomes
Resilience: Ability to bounce back in the face of adversity or failure
Optimism: A generally positive view of work and the potential of success

Finding Your Workplace HERO

Notably, studies have established (Avey, Luthans, et al., 2011) a clear positive relationship between PsyCap and multiple desired workplace outcomes, including job satisfaction, organizational commitment and psychological well-being. Moreover, the construct correlates negatively with undesirable organizational behaviors, including cynicism, anxiety, stress, and the intention to resign.

If you’re an employer, you’re probably wondering if you can improve the strength of an employee’s HERO resources over time. On a promising note, PsyCap appears to be a “state like” quality that is open to change. This contrasts with traits that tend to be largely stable over time, such as the “Big 5” personality traits — extroversion, agreeableness, conscientiousness, neuroticism and openness.

Assuming that psychological capital can be developed and strengthened over time, there are broad implications for key workplace behavior conventions, such as the nature of performance feedback, modes of learning and development, role design and leadership style.

Do you feel that focusing on PsyCap could enhance your work life or organizational culture? How would you apply this concept in your world of work?

http://www.youtube.com/watch?v=HTCU80iiaeM

(Editor’s Note: This article is adapted from a LinkedIn Influencer post, with permission.)

(Also Note: To discuss World of Work topics like this with others in the TalentCulture community, join our online #TChat Events every Wednesday, from 6:30-8pm ET. Everyone is welcome for events, or to join our ongoing Twitter conversation anytime. Learn more…)

Image Credit: CGArtiste (Superman is © DC Comics)

Where’s Your Inner HERO? Positivity at Work

The Business Value Of Positive Psychology

Most of us are familiar with the terms “economic capital” and “human capital” — two fundamentals of modern business. But what about the notion of “psychological capital,” and its role in driving individual and organizational performance?

Researchers have been studying the application of Positive Psychology in the workplace, and a growing body of evidence demonstrates that a positive mindset affects our attitudes toward work, as well as the subsequent outcomes. As Dr. Fred Luthans explains in the video at the end of this post, our “psychological capital” can, indeed, have a significant impact upon work and career.

Previously, I’ve discussed how the tenets of positive psychology hold great potential as a guide to help individuals and organizations elevate workplace happiness. Overall, the movement focuses on identifying and building on what is “right” with our work lives — emphasizing our strengths, celebrating smaller successes, expressing gratitude. Central to this theory is the mechanism that helps us build our “psychological resources,” and use this collected energy to digest and cope with our work lives.

Finding Your Workplace “HERO”

To provide a practical framework for this concept, researchers have developed what they aptly call the Psychological Capital (PsyCap) construct. It features various psychological resources (a.k.a. “HERO” resources) that are central to our work life experiences. We combine these resources in various ways to meet the challenges of our daily work lives.

What are HERO resources?

Hope: Belief in the ability to persevere toward goals and find methods to reach them
Efficacy: Confidence that one can put forth the effort to affect outcomes
Resilience: Ability to bounce back in the face of adversity or failure
Optimism: A generally positive view of work and the potential of success

Finding Your Workplace HERO

Notably, studies have established (Avey, Luthans, et al., 2011) a clear positive relationship between PsyCap and multiple desired workplace outcomes, including job satisfaction, organizational commitment and psychological well-being. Moreover, the construct correlates negatively with undesirable organizational behaviors, including cynicism, anxiety, stress, and the intention to resign.

If you’re an employer, you’re probably wondering if you can improve the strength of an employee’s HERO resources over time. On a promising note, PsyCap appears to be a “state like” quality that is open to change. This contrasts with traits that tend to be largely stable over time, such as the “Big 5” personality traits — extroversion, agreeableness, conscientiousness, neuroticism and openness.

Assuming that psychological capital can be developed and strengthened over time, there are broad implications for key workplace behavior conventions, such as the nature of performance feedback, modes of learning and development, role design and leadership style.

Do you feel that focusing on PsyCap could enhance your work life or organizational culture? How would you apply this concept in your world of work?

http://www.youtube.com/watch?v=HTCU80iiaeM

(Editor’s Note: This article is adapted from a LinkedIn Influencer post, with permission.)

(Also Note: To discuss World of Work topics like this with others in the TalentCulture community, join our online #TChat Events every Wednesday, from 6:30-8pm ET. Everyone is welcome for events, or to join our ongoing Twitter conversation anytime. Learn more…)

Image Credit: CGArtiste (Superman is © DC Comics)

5 Social Skills Business Leaders Must Master

(Editor’s Note: This week, TalentCulture founder, Meghan M. Biro is speaking at the Peoplefluent WISDOM2013 Conference about a topic that is central to the world of work: “Leadership, Workplace Culture and Brand Influence.” In the spirit of her presentation, we’re sharing one of many articles Meghan has written about this topic. We hope it’s the next-best thing to being there!)

Recently, I consulted with a software company as it navigated through a treacherous sea change — the upheaval of its organizational culture. This shift was triggered when my client hired a Chief Technology Officer from another company – not exactly a competitor, but a company in an adjacent market space. However, technology market spaces aren’t entirely independent — and in this case, the overlap only added fuel to an already volatile clash of personalities. Needless to say, the change wasn’t graceful or happy. In fact, it was a nasty, stressful process. And for those of us who mopped up the mess, it was a sobering wake-up call.

Faceoff: Old Workplace Culture Meets New

The previous workplace culture was cut-throat and intensely political. However, the workforce knew and accepted those rules. The organization had been socialized.

When the new CTO arrived, he imposed his own culture – one that obscured motives and withheld explicit information from employees. Suddenly without warning, people were receiving email messages saying that their jobs had changed and their staffs had been reassigned. Plans and strategies were were not discussed. Details were not communicated. Nothing was socialized.

The company quickly began hemorrhaging top talent, much to the dismay of its puzzled CEO. This exodus was good news for industry recruiters (fresh job vacancies to fill), but it was clearly a bad scene for the company and its employer brand. Even worse, a few former employees started blogging about the drama. The message wasn’t pretty, and in today’s socially hyper-connected world, word traveled fast. That made recruiting high-caliber talent a far more challenging task. Even today, recovery remains a long, rough road.

Social Connection: The Missing Link

Of course, none of this had to happen. What could have prevented the chaos? In my opinion, if the organization’s senior executives had been socially adept, I would be telling an entirely different story. Perhaps to some people it sounds insignificant, but social leadership can make all the difference.

Socially savvy, engaged leaders share a set of skills that help protect their organizations from the havoc of sudden, devastating change. Don’t get me wrong. I recognize that change can be healthy — and often it’s necessary. But successful large-scale cultural change requires finesse and an understanding of the “human side” of business.

In this case, the company hired an outsider to change its technical direction. That part is normal and appropriate. But the CEO didn’t anticipate the painful change in culture that would follow, or the subsequent loss of valued employees. It’s not because the CEO is weak, but because he lacked critical social skills.

In my practice, I work with lots of leaders seeking to expand their teams and make their workplace culture attractive for both potential new employees and current ones. Some clients are very socially aware and engaged. Some are socially tone-deaf and isolated from what’s happening both within the walls of their own companies, and across the broader business landscape. Both types of leaders can be successful to a point – the point where trust, loyalty, values and expectations affect financial performance and company growth.

Being a socially engaged leader is not an innate skill. However, it’s increasingly necessary in today’s networked business environment, as today’s multi-generational workforce puts more strain on corporate cultures to “open up” communication, and social media creates direct channels that reveal what it’s really like to work at various companies.

No doubt about it — today’s brave new connected world of work requires brave new social leadership. Here are 5 must-have social skills that every business leader should develop:

5 Skills To Master As A Social Leader

1) Recognize non-verbal cues. A skilled social leader does not rely on only one form of communication, but is informed by all – verbal, written, non-verbal, viral and so on. Being sensitive to non-verbal cues is difficult because much of today’s communication is digital. However, to effectively interpret non-verbal cues in face-to-face interactions, you must be able to recognize how your personal perception filters input. You don’t have to be a paragon of mental health, but you do need to shut-off the noise in your head long enough to read other people and understand what’s going on with them.

2) Interact regularly. You don’t have to know everyone’s name or how many kids they have. However, you do need to be aware of how employees, peers, partners and customers are thinking, feeling and reacting. This means you must engage others proactively — even through digital forms of communication. How can you expect your organization to be cohesive internally, or build a coherent brand externally, unless everyone shows up to “represent”? You don’t need to tweet or send email round-the-clock, but you must be comfortable connecting in person and on social channels. By reaching out early and often, you’ll learn valuable insights that you’d never anticipate otherwise.

3) Openly discuss your values and purpose. People join companies for many reasons, but what’s more interesting is why they stay. They stay because they feel a sense of shared values, purpose, mission and vision. If you’re a leader and you don’t regularly reinforce the company’s value and purpose, be prepared to do a lot of remedial recruiting when you lose more talent than you’d like.

4) Encourage a community presence. Like it or not, social media is vital in the world of work. Paternalistic managers and top-down leaders sometimes have trouble with this skill, but it’s no longer an option. Companies don’t function in a bubble. They move in a social sphere, where business reputation and results can be shaped by online communities – even when they’re not your customers. Are you blogging on behalf of your company brand? Is anyone in your organization tweeting, blogging or developing a virtual community? Is that even encouraged?

5) Demonstrate authentic interest in your employees and others. You can learn some skills and fake others, but it’s tough to fake sincerity. Some might argue that this is a personality attribute, not a skill. But for me, sincerity makes the difference between a leader and a task manager. If you’re not sincere, you’ll do things that might make business sense, but eventually they’ll backfire. Think of the company snapshot at the start of this post. The CEO thought it made sense to hire new senior technology talent. But because neither he nor the CTO valued sincerity or honest communication, the company is paying a heavy price.

Social engagement is not a management overlay on a toxic culture. It’s not a Band-Aid, a work-around or a cure-all. It’s a way of thinking about business, and doing business. It’s about operating with awareness and engagement — using the power of social networks to demonstrate your brand promise in today’s dynamic marketplace. It’s how the world works. It’s how you need to work. So make your move. Your company’s future depends on it.

(Editor’s Note: Meghan M. Biro is an active contributor to Forbes.com. This article is adapted from Meghan’s Forbes.com blog, with permission.)

(Image Credit: Pixabay)

Digital Breaks: Rethinking Connectivity #TChat Preview

(Editor’s Note: Are you looking for a full review of this week’s events and resources? Read: “Your Digital Domain: Who’s The Boss? #TChat Recap.”)

Reset Connections — Reclaim Your Life?

How did you manage your digital footprint during the July 4th holiday? Did you keep your communication channels open? Did you selectively time-out? Or did you leave it all behind and go “off the grid”? Whatever your level of connectedness — how well did that work for you, personally and professionally?

When it’s time for a vacation, are the tools and technologies that make it incredibly easy to connect with others making it incredibly difficult for you to walk away? If so, you’re not alone. Finding the perfect digital fit isn’t easy for any of us in today’s hyper-connected world of work.

Busier: Not Always Better

So, in an era where vacation time is rapidly vanishing, and digital demands are all around us, what can we do to improve our productivity, our peace of mind, and our sense of professional power? Furthermore, what can business leaders and managers do to encourage individuals and teams to optimize their work-life fit?

As summer kicks into high gear, these issues are top-of-mind across the TalentCulture community. It’s a perfect time to discuss solutions. And that’s why we’ve asked two social-media savvy work-life experts to guide us at #TChat forums this week:

#TChat Sneak Peek Video

To kick-off this week’s conversation, Judy joined me for a quick G+ Hangout, where she recommended a smart summer course-of-action:

So tell us…how would you define the ideal “vacation” in today’s hyper-connected world of work? If you could shift your digital work habits to reduce your stress and improve your productivity, what would you change? This is one topic that we all understand. So, please join us, and bring your concerns, ideas and suggestions!

#TChat Events: Digital Vacation vs. Digital Redux

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Listen to the #TChat Radio show

#TChat Radio — Wed, July 10 at 6:30pmET / 3:30pmPT

Judy and Heidi team-up for a interview with our hosts, Meghan M. Biro and Kevin W. Grossman. Listen live and dial-in with your questions and feedback!

#TChat Twitter — Wed, July 10 at 7pmET / 4pmPT

Immediately following the radio show, our conversation with Judy opens wide, as she moderates our community discussion on the #TChat stream. We welcome anyone with a Twitter account to join us, as we exchange ideas about these questions:

Q1: Do you (or can you) disconnect from your digital “hive mind”? Why or why not?

Q2: How do we get more time with family, friends and colleagues without compromising our work?

Q3: How does the enterprise balance our personal freedoms and online security issues?

Q4: What can leaders do to encourage digital vacations/resets without compromising productivity?

Q5: What technologies today help us connect and disconnect simultaneously? Good/bad?

To prepare for our discussion, check out Meghan M. Biro’s post at Forbes.com: The Digital Realities of Work/Life Blending. Also, throughout the week, we’ll keep the discussion going on the #TChat Twitter feed and on our new LinkedIn Discussion Group. So please join us share your questions, ideas and opinions.

We’ll see you on the stream!

So Much for the Job Have Nots: #TChat Recap

“All I know is that sometimes you have to be wary
Of a miracle too good to be true
All I know is that sometimes the truth is contrary
Everything in life you thought you knew…”

–Neil Peart

They sat in the front pews listening to our advice. The air conditioning didn’t work, so fans swirled warm air from back and forth between the open doors and windows, like restless dreams of the unknown. They listened with guarded optimism, looking tired, a little lost.

We talked about résumé best practices and where to look for jobs and how to optimize and leverage online professional profiles and where to find freelance and project work. We talked about volunteering and getting involved in your local community, not only to give back, but to exchange with one another via networking reciprocity; we never know where our next opportunity could come from. At one point toward the end of my segment, I forced a smile, thinking of my own career path, the highs and lows and mediocre in-betweens. I wiped my sweaty brow and looked toward the windows, already somewhat regretting my metaphorical cliche.

“Keep all those windows of opportunity open you find throughout your careers,” I said. “You never know when you’ll need them.”

These were the job have nots — working-class to middle-class folk who have lost their jobs, whose careers have ground to a halt, whose personal lives have gotten in the way of their professional ones. This was also my latest experience volunteering with Hirewire, a local organization to help job seekers in Santa Cruz County with career development and job search advice.

Consider one of the Hirewire attendees, an aerospace engineer in his late 50s out of work for nearly three years, struggling to fill the hole in his résumé and remain relevant and to again become employable.

Consider another of the Hirewire attendees, a service delivery professional in his early 40s out of work for over a year, struggling to find value in the local employment office workshops and counseling sessions.

Consider my best friend from college. In 1987 he wanted to be an airline pilot. He finished his college degree, flew hundreds of hours, finished all his flying certifications and — wallah — he became an airline pilot, first flying for a commuter airline and then for a global transport airline. But then just last month — wallah — he was out of a job, laid off due to the continued economic ice age.

Consider the thousands of men and women given highly skilled training to defend us near and abroad, to then find themselves again as civillians drowning in double-digit unemployment.

Consider the millions of high school graduates (and many more of those who didn’t graduate) who fight for a finite number of low-wage jobs while being shuffled to and fro from social service to social service and then told to look ahead, figure it out and find a job.

Figure what out, exactly? Sometimes the truth is contrary for the job have nots. And sometimes it’s a breath of fresh air, like the note I recently received from another friend of mine:

All is moving along for me…I’m doing some interesting work with companies both inside and outside of the HR space which is keeping things fresh. And still managing to find (some) balance in life by following your advice from the last time we spoke about “keeping all the windows open.”

Ah, so much for metaphorical clichés — so much is needed to warm the world of work again. So much has been lost during the darkest of modern economic winters. So much needs to be reinvented and reinvested.

So much for the job have nots.

Thank you for joining us yesterday. Your tweets couldn’t have come at a better time for the job have nots. If you missed the preview, click here.