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How to Keep Talent Engaged: 3 Useful Practices from Aviation

With up to 200,000 commercial flights a day, aviation must do many things right. From airport operations and internet booking systems to something much more valuable: superb performance in the cockpit of every single plane, every single flight.

How do … Read more

5 Warnings for Leaders: Brand Humanization Is Not A Social Media Fad

Notice how hard brands and company leaders are fighting for your attention lately? They’re trying Brand Humanization; to position products and services to appeal to consumers, de-position the competition’s (very similar) stuff, and a million other tactics. But has it … Read more