(Editor’s Note: Please welcome Switch and Shift co-founder, Ted Coine, to the pool of TalentCulture contributors. We look forward to sharing his insights on business leadership.)

Recently, I had the true pleasure of appearing on Lead with Giants TV. Founder and host Dan Forbes brought together six of his community’s most talented leaders to discuss one of my favorite topics — the question of a financial Return on Morale.

How does morale affect organizational performance? I’m passionate about this question. It doesn’t quite keep me up at night, but I do spend much of my days obsessing over it. In fact, “Return on Morale” is the title of my new “snippet” (a new digital format that works like an ebook on steriods).

I constantly wonder. How do I prove Return on Morale? And most importantly, how do I explain it to company leaders, who still have power to do something about employee morale before poor morale kills their organization?

The interview with Dan was a great forum to test the waters for my Return on Morale narrative. Our conversation was exhilarating from start to finish. It was perfect evidence that the quality of an interviewer makes all the difference in showcasing a guest’s expertise.

One question in particular really stuck with me. Almost halfway into our conversation, Dan asked, “Ted, I’m thinking that when we get through this financial crisis, and employees are feeling a lot better about their financial situation … right now they’re putting up with the culture and the environment that they’re in … don’t you think we’re going to have a tsunami of people ready to leave and go somewhere where life is better?”

A tsunami of people leaving! Man, I wish I’d thought of that analogy (although fortunately Dan did, and shared it with me). Consider waves of business value rushing out of the door, beyond your reach. It’s not pretty. So, if you want to get a good idea of the true Return on Morale for your company, then consider this question:

What will it cost your company if your top talent becomes dissatisfied with how they are being managed, and leave to work for your competitors?

Watch Ted on Lead With Giants TV now

In the TV show, we tackle this question and a whole lot more — all sorts of aspects of Return on Morale, and how to make sure you set-up your company to benefit from it, not just today, but in the future as well. I hope you take time to watch the program, and if you enjoyed the give-and-take, perhaps you’ll share it with some colleagues or friends.

And, if you want to learn more, perhaps you’ll enjoy my “snippet,” too. It’s available now, exclusively on iOS mobile devices, as an app from a really amazing company called (wait for it…) Snippet. Within the snippet, along with the text of each short chapter, you’ll find brief videos and even a way to tweet and connect with other readers and with me. (Yes, right from within the book!) I promise you, the experience is so cool that one or two snippets later, you never want to “just read” again.

So tell me — what do you think about the coming talent tsunami? What sort of impact do you anticipate? And what is your organization doing to protect your investment in employee morale and performance?

Image Credit: Pixabay