The ability to attract top talent takes more than just a posting on a job board, a newspaper ad or a sign in a storefront window. Many small businesses must compete with larger companies for talented recruits, without the luxury … Read more
If you are a small-to-medium business, chances are you are doing social media wrong. Your follower base is small, and there are only a few sporadic comments on posts. Let’s take a look at what you are doing, and how … Read more
It seems like it’s always the biggest companies that dominate our news feeds. Small businesses can push their way through, too, but how? How are we supposed to make a big impression to a large audience? Simple–social recruitment.
Here are … Read more
“Nothing is really work unless you would rather be doing something else.” -James Matthew Barrie
Somehow I missed that memo the first time around. The one about making sure to underestimate your marketplace and overestimate your sales cycle when you’re … Read more