#WorkTrends Preview: Lights. Camera. Action. = Video Power

You’ve heard the saying, “A picture is worth a thousand words,” right? We all have. Well, if pictures make a big impact, you can only imagine how much more video can do!  Visual communications are poised to take over the world—with video at the lead. So understanding how to include video in your organization’s communications and how to monitor and track its performance is essential in HR today.

Fortunately, next week I welcome guest Chris Savage, CEO, and co-founder of Wistia, a top video marketing and analytics platform. I can’t wait. Chris and I will discuss the value that video brings to our business (and personal) lives. We’ll also talk about what you can learn about the people who are viewing your videos—and some of the tools you can use monitor the impact of your video campaigns.

How does using video as a call-to-action via various forms of communications increase response rates and help achieve recruiting, marketing, and sales goals? We’ll tell you, and we’ll also talk about the power of using video in your social media communications. You won’t want to miss this.

Lights. Camera. Action. = Video Power

#WorkTrends Logo Design

Tune in to our LIVE online podcast Wednesday, Oct 26 — 1 pm ET / 10 am PT

Join me, TalentCulture #WorkTrends Host Meghan M. Biro, and my guest Chris Savage as we discuss video and its growing role as a powerhouse in today’s digital communications.

#WorkTrends on Twitter — Wednesday, Oct 26 — 1:30 pm ET / 10:30 am PT

Immediately following the podcast, the team invites the TalentCulture community over to the #WorkTrends Twitter stream to continue the discussion. We encourage everyone with a Twitter account to participate as we gather for a live chat, focused on these related questions:

Q1: What factors have helped video gain in popularity over the past decade? #WorkTrends (Tweet this question)

Q2: In what ways can HR and recruiting use video effectively with human capital? #WorkTrends (Tweet this question)

Q3: Why is video the go-to choice for training and information gathering? #WorkTrends (Tweet this question)

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