Vice President, Marketing Openprise
SVP of Marketing, Broadsuite Media Group
Data-driven marketing is all about…the data. To get the performance you want from your MarTech systems, learn the most common marketing data fails and how to overcome them. If you want to boost the performance of your marketing campaigns and get the conversion rates you’re looking for, sign up for this webinar now.
Engage with experts from Openprise and The Marketing Scope as they share:
- How to assess if data quality is holding your campaigns back.
- Best practices to improve the data you already have.
- How to improve your segmentation and personalization efforts. (hint: it’s not about buying more data.)
- Which business processes to focus on to get the most bang for your buck.