Customer experience has long been considered the crux of good business. The same is true of creating a good work environment. Listen to and treat your customers—in this case internal customers, better known as employees—and they’ll work hard and be loyal. But what about before they’re a customer or an employee? Prospecting is an important part of most businesses, and in HR, it goes by the name of recruiting. While historically there’s been an emphasis on choosing the right candidate, it’s also crucial to ensure the right talent finds your company.  It’s now easier than ever for jobseekers to identify opportunities