This NFL Team is Adapting Its Leadership to Engage Millennials
Generational gaps are not nearly as evident in any other industry as they are in professional sports; particularly, in across the National Football League. This is an industry in which, every year, the dynamics of each team changes as eager millennials join the ranks. These teams already have established ways doing things, and now those ways tested. When San Francisco 49ers head coach, Jim Tomsula, was asked about his position on social media, he responded. “I don’t like it at all. I don’t know anything about it. I don’t do it. I don’t use it.” Leadership of millennials? Fail! The 49ers