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Community: A Brand's Most Powerful Friend

Perhaps nothing drives a brand forward more than its community.

An estimated 55% of consumers are willing to recommend companies that deliver great experiences, and 85% are willing to pay a premium for great services. But who are the … Read more

Community: A Brand’s Most Powerful Friend

Perhaps nothing drives a brand forward more than its community.

An estimated 55% of consumers are willing to recommend companies that deliver great experiences, and 85% are willing to pay a premium for great services. But who are the … Read more

Communities of Practice and Purpose: #TChat Recap

“Every person is defined by the communities she belongs to.”
―from “Speaker for the Dead” by Orson Scott Card

I imagine that anyone who participates in the TalentCulture community agrees with this quote. Whenever any of us invests time or … Read more

High-Flying Talent Communities: #TChat Recap

Birds aren’t known to be mental giants. After all, does anyone really want to be called a “bird brain?” Yet, when it comes to communities, perhaps one of the smartest things you can do is to think like a bird.… Read more

The Talent Community Leader’s Sweet Spot: #TChat Preview

Last week, the World of Work community looked at talent in online communities, and boy, did we hit an HR, Leadership and Social Business nerve. In the #TChat preview, I conflated talent, online communities and social communities.

It turns out … Read more