Posts

Employee Advocacy = Engaged Employees

A great work environment with happy employees is the start for creating sincere and enduring employee advocates. When people experience a wonderful culture in action and believe in the reputation of their company, they become your most effective spokespeople.

Why Read more

Turn Employees Into Advocates: 3 Lessons From Referral Marketing

Customer advocacy marketing – that is, turning existing customers into engaged consumers who go on to share the benefits of your product or service with others in their network – is enjoying a surge in popularity, given our increasing resistance … Read more

How to Create a Social Media Advocacy Program

Employees can elevate and amplify your brand messaging to their own social networks and beyond.

Word of mouth marketing is nothing new. But today’s technology gives brands ways to accomplish it more efficiently by marshaling their internal teams to act … Read more

The Role of Communication in Employee Experience and Employer Branding

Slack, an internal communications platform designed to improve workplace communications, grew to a $1.1 Billion valuation within eight months of launching to the general public. Their adoption rates are off the charts, and their users adore them. There’s a very … Read more