Employee Engagement 101: Does Your Culture Value Humans?
What’s the distance between your company culture and your brand? Answer: There shouldn’t be any. A company culture that’s authentic and deep will translate through the employer brand, conveying the same tone, the same mission, the same values to job seekers and new hires that it does to fully entrenched (and hopefully engaged) employees. But if we’re out of the dark ages in terms of the new World of Work, we’re still in the dim outskirts. Consider employee engagement, a key indicator for one thing, more quantitative data (such as career satisfaction) can be gleaned by employees already at a workplace than