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Category: Archives

How to Promote Your Blog with an Empty Bank

I, like most of my fellow bloggers out there, do not have the funds necessary to launch national advertising campaigns to promote a blog. Therefore, since my team and I founded Career Rocketeer over a year ago, I have constantly faced the challenge of finding new, free and/or low-cost ways to promote our content, build up our blog’s awareness and increase our readership. Thankfully, if you are creative and determined, you can uncover countless ways to promote your efforts without breaking the bank.

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Why Our Company Developed An iPad App

For us, we are on the cutting edge of a transformation in the job search-job board world. More employers than ever are recognizing their need to control the recruitment process more. They are tired as can be of paying Monster or CareerBuilder to post an ad, and then before you can say “we send out your ad to 30,000 job boards!!??!!?” it happens. HR departments are overrun with resumes from people who don’t know an RN from a CNA. Employers want to put their jobs up on their OWN career portal on THEIR own website, so they can control all the messages.

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Engagement: The Path to Deeper Connections

Here are a couple of thoughts on getting started, helping us achieve new levels of connectedness in our social media experience. Think of them as ways to create ideal conditions for sparking engagement, unlocking deeper, more collaborative ways of communicating.

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Going Back to (Collaboration) Basics

As digital workers, we spend a lot of time collaborating online. TalentCulture has previously featured several articles by the great Jeff Wilfong and Chris Jones highlighting some of the high-level processes and theories that dictate successful collaboration. Now, it’s time to get back to the basics. Here are five basic features we so often overlook and misuse in everyday collaboration:

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Make Your Team More Creative

Throughout my career, I’ve heard many managers complain about the need for their teams to be more creative and to demonstrate innovative approaches. The conversations usually moved quickly to the topic of deficiencies of team members and what to do to get them to be more innovative.

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Musings on the Collaborative Enterprise

When I think of an organization, I see a more mature start-up company, except that often times the policies, structure and norms have reduced the ability of the organization to be as innovative as it was in start-up mode. Why is this?…

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Social Community: Metaphor for the Workplace. Find Your Intent

In social communities, intent is more than interest, more than commitment, more than an informed notion. It’s the true power behind the community, because people come to communities with a purpose, an intent. They are looking for a place to be, a place to learn, a place to grow and interact in a meaningful way.

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Making the Most of Informational Interviews

I got my current position by starting with an informational interview, and so, I know how effective they can be. However, I have talked with many job seekers who, while aware of the benefits, were not 100% sure how to make the very most of information interviews in their own career search process. Therefore, I have reached out to career experts across the web for their recommendations on how to take advantage of informational interviews and how to get the most out of them.

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Make Like Madonna And Reinvent Yourself

Madonna has come a long way since her Like a Virgin years, yet she has never lost her knack for catching the public’s eye. Yet Madonna is more than just a talented singer – she has mastered the art of reinventing herself. Like this pop star, it’s important for job seekers to know how to appeal to their audience (employers) and stand out in the crowded field of candidates. With these three tips inspired by Madonna, you’ll be transformed into a corporate rockstar in no time.

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Career Searching and Community Building on Calm Waters

Research and submit your resume for opportunities that would benefit from the value your entry-level skill sets and zeal offer, while also ensuring those opportunities offer prospects for future career advancement and propulsion. in researching and interviewing for your new career company, wrap your mind around the company with a reputation for a culture that fits your needs and values versus focusing purely on salary and job specifications.

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Personal Re-Branding for Career Changers

There is a lot of great advice out there on personal branding for both students just entering the workforce and for professionals pursuing the next stage in their current, chosen career path. But what about career-changers? How can they re-brand themselves for new opportunities when they have already invested so much time, effort, training and more into branding themselves for their previous careers?

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Change from Within

Today’s guest post is by our talented colleague, and friend Cathy Taylor.  Cathy is a social media expert who helps businesses develop comprehensive communications strategies

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Help Us Help You; Don't Shoot Yourself in the Foot

Helping people is in my personal core purpose, and assisting people seeking employment provides a source of fulfillment. In recent years, I’ve presented someone for a VP position at a well-known telecom brand, referred a friend for her first independent project within hours of learning she’d left her job, and recommended another colleague for his initial speaking gig at a national conference.

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HR at the Kids' Table

Ask any HR professional what concerns them the most, and “Becoming a relevant and important part of the corporate team” will be in the top five. “What can I do to make myself more credible to my leaders?” is the question typically asked.

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Give Your Facebook Brand a Facelift

With so much great advice out there about how to build one’s personal brand through blogging, Twitter, LinkedIn and other networks, it’s important not to forget how all of it applies to one’s Facebook activity.

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The heart of hiring is a human one. Let’s keep it healthy.

In all my previous jobs, including my current one running an HR marketing firm, I’ve hired dozens and dozens of employees – from higher education to high-tech to the HR marketplace, marketing and PR. I’ve played recruiter, hiring manager and human resources, although I’ve never officially held the title of any with the exception of sourcer. When I first entered the HR marketplace over a decade ago, I went to work as a sourcing account manager for a company called Tapestry.net prior to taking over the marketing communications function and internal sales team.

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