Posts

Community: A Brand's Most Powerful Friend

Perhaps nothing drives a brand forward more than its community.

An estimated 55% of consumers are willing to recommend companies that deliver great experiences, and 85% are willing to pay a premium for great services. But who are the … Read more

Community: A Brand’s Most Powerful Friend

Perhaps nothing drives a brand forward more than its community.

An estimated 55% of consumers are willing to recommend companies that deliver great experiences, and 85% are willing to pay a premium for great services. But who are the … Read more

What’s Your Culture Tattoo? #TChat Recap

This Friday is tattoo day at work. Seriously. Tattoo day.

Everyone in our team is encouraged to display meaningful “appropriate” tattoos and the stories behind them. Any form is acceptable — permanent body art, decals, even hand-drawn creations. (Want to … Read more

What's Your Culture Tattoo? #TChat Recap

This Friday is tattoo day at work. Seriously. Tattoo day.

Everyone in our team is encouraged to display meaningful “appropriate” tattoos and the stories behind them. Any form is acceptable — permanent body art, decals, even hand-drawn creations. (Want to … Read more

2014: Year of the Social Employer Brand Ambassador

We already know that social media is extremely powerful for business communication. Essentially, anyone with an internet connection has the potential to cultivate and grow a brand. Corporate brand, product brand, personal brand, employer brand — the possibilities are limitless.… Read more

Mobile Hiring Hits The Fast Lane #TChat Recap

Several weeks ago, we started a #TChat discussion about the rapid increase in demand for mobile recruitment. Why?

Meeting Talent On Talent’s Terms

Smartphones and tablets are now essential tools for many of us, and statistics reveal just how … Read more

Recruiting/Marketing: Blurred Lines #TChat Preview

(Editor’s Note: Are you looking for the week’s highlights and resource links? Read the #TChat Recap: HR and Marketing: Smashing Silos.)

As you may know, I’m not an HR professional. I look at the human side of business … Read more

Web Content: What Does It Say About You?

Written by Nick Kellet

In today’s digital world of work, all of us are content consumers and producers. Our personal brands are defined by the thousands of ways we express our preferences and communicate our personal values. Our choices become … Read more

Will The Real You Please Stand Up? #TChat Recap

“Be yourself; everyone else is already taken.” -Oscar Wilde

Looking for yet another staggering social era statistic? Try this from personal branding tools provider, Brand Yourself:

Google processes more than 80 million “people” searches each day. Yep. 80 million. … Read more

You 2.0: Reinventing a Personal Brand #TChat Preview

(Editor’s Note: Looking for a complete review of the week’s events and resources? Read the #TChat Recap: “Will the Real You Please Stand Up?”)

Here’s Looking at You, Kid

Most of us are familiar with the concept of … Read more

Hiring Is Hard: May The Best Brand Win #TChat Recap

The hiring scene today is like two sides of a rolling coin. On one side, five generations of diverse candidates are clamoring for what’s on the other side — a mash-up of full-time, part-time, outsourced and freelance jobs that continue … Read more

Does Your Hiring Process Speak For Your Brand? #TChat Preview

(Editor’s Note: Are you looking for a full review of all posts and events about this week’s topic? Read the #TChat Recap “Hiring Is Hard: May The Best Brand Win.”)

Think back for a moment about when you … Read more

One Common Touch At A Time

“I feel my spirit resist, but I open up my fist, and lay hand over hand over, hand over fist.” –Neil Peart

The last bag left the belt. Another golfer from the group of four men hauled his clubs onto … Read more

Face-to-Face with Brand Humanization: #TChat Recap

Social channels and tools offer a tremendous opportunity for business to create and sustain valuable relationships with customers, partners, employees and others. Digital technologies make it possible for brands to interact with their constituents in ways that are far more … Read more

Uniting Business Vision & Brand (Or Not): #TChat Preview

Brand issues have been a hot button topic for us at The World of Work as of late. Employee brand has given way to employer brand — many companies find that their on-staff brand ambassadors have built huge personal brands … Read more

Top 5 Trends in the World of Work This Week

I like to talk nerdy and have this thing for using analogies, metaphors and alliteration to connect seemingly disparate phenomena — what some might call “random.” It’s not uncommon for me to do so using old school rap songs, childhood Read more

Community Paradigm: It's All About YOU!

The Fact of the Matter

Every community develops their own definition of what matters. For some communities,  it’s motivated by a shared interest or a commitment to a specific change. For others, it’s professional best practices that can create a … Read more

Speaking Socially, What Is Influence? #TChat Preview

Written by Crystal Miller

Just for kicks, I keep a running list of “industry buzzwords” that make me laugh (or groan) because they are often misunderstood on the application level.  “Influence,” especially as it relates to the world of #SocialMedia, … Read more

Everybody's Story Matters: #TChat Recap

“Everybody’s story matters.”

That sentiment is from an amazing interactive storybook we’ve been watching with my older daughter on the iPad. It’s called The Fantastic Flying Books of Mr. Morris Lessmore and it’s all about the importance and power of … Read more

On Air Talent: Introducing #TChat Radio

When TalentCulture founder Meghan M. Biro and I launched #TChat last November, we had no idea it would take off like it did.

Of course we had expectations, but still had no idea. We rotate topics each week to encompass … Read more

Top 20 Venues for Thought Leaders

While there are many ways you can establish your personal brand online and offline and inevitably stand out from others in your industry, functional area or even job candidate pool, one of the most powerful ways is demonstrating your unique … Read more

Brand Reality of Buying Wonka Bars at Walmart: #TChat Recap

Your brand is how your company tastes inside and out. This includes your your employment brand and B2B and/or B2C corporate brand.

Used to be that all we ever saw of the inside was what was printed on the outside … Read more

Is Employer Branding Best Practice or BS? #TChat Preview

Originally posted by Matt Charney on MonsterThinking Blog

The average worker today has more brands to deal with than a Texas cattle rancher, but one that most never really give a whole lot of thought to, at least compared to … Read more

Monster's BeKnown Disrupts: Meet New School Social Networking

Weekends aren’t the usual time for companies to drop market-making news, but it happened this weekend, when Monster announced the launch of BeKnown, a networking application which marries the social-media savvy and vast audience of Facebook (more than 750 … Read more

Finding Obsessed HR Fanatics: True Promoters

In Raiders of the Lost Ark, Indiana Jones was searching for the Ark of the Covenant, the key to all human existence.

HR has been on a quest for its own Holy Grail for years – credibility.

In this postRead more