summer holidays

#TChat Preview: How Employee Engagement Empowers the Employer Brand

The TalentCulture #TChat Show is back live on Wednesday, June 17, 2015, at its new time from 1-2 pm ET (10-11 am PT).

Last week we talked about the art of candidate engagement, and this week we’re going to talk about how employee engagement empowers the employer brand.

Spending ridiculous amounts of money to source sought-after skill sets and recruit top won’t get you very far when your employer brand has hit the skids. Meaning, if your current employees aren’t usually happy, even jazzed about working for your company, then that poison seeps into the groundwater and taints the wells around for miles and miles.

This is why you must step up your branding game and empower your own employees to evangelize your company culture in an authentic, transparent way. Energizing your employee base to truly engage, tell their stories, share their experiences and engage with potential employees is what empowers the brand.

We hope you’ll join the #TChat conversation this week and share your questions, opinions and ideas with our guests and the TalentCulture Community.

Thank you to all our TalentCulture sponsors and partners: Dice, Jibe, TalentWise, Hootsuite, IBM, CareerBuilder, PeopleFluent, Silkroad, Predictive Analytics World for Workforce and HRmarketer Insight. Plus, we’re big CandE supporters!

Sneak Peek:

#TChat Events: How Employee Engagement Empowers the Employer Brand

TChatRadio_logo_020813#TChat Radio — Wed, June 17 — 1 pm ET / 10 am PT

Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as we talk about the art of candidate engagement with this week’s guest: Stacy Zapar, Founder of Tenfold, and recruiting strategist, trainer & advisor.

 

Tune in LIVE online Wednesday, June 17th

#TChat Twitter Chat — Wed, June 17 — 1:30 pm ET /10:30 am PT Immediately following the radio show, Meghan, Kevin, Johnny, Sara and Stacy will move to the #TChat Twitter stream, where we’ll continue the discussion with the entire TalentCulture community. Everyone with a Twitter account is invited to participate, as we gather for a dynamic live chat, focused on these related questions:

Q1: How is employee engagement linked to the employer brand? #TChat (Tweet this Question)

Q2: What steps can organizations take to improve their employer brand? #TChat (Tweet this Question)

Q3: How can organizations support employees to be brand ambassadors? #TChat (Tweet this Question)

Until then, we’ll keep the discussion going on the #TChat Twitter feed, our TalentCulture World of Work Community LinkedIn group, and in our TalentCulture G+ community. So feel free to drop by anytime and share your questions, ideas and opinions. See you there!!!

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Passive-Recruiting

Image Credit: Big Stock Images

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