(Editor’s Note: Looking for a full collection of highlights and resources from this week’s events? Read the #TChat Recap: “Recruiting: Going Mobile by Demand? “)
Are you reading this post on a smartphone or tablet? If so, you’re among 35% of TalentCulture visitors who interact with us via mobile devices. And those numbers are growing fast — in only the past 6 months, the rate of mobile TalentCulture visitors has increased by more than 100%.
But this big mobile shift makes us wonder what the impact is on “people-oriented” business processes like recruiting .
Just how rapidly are employers integrating new communication channels into the hiring process? And what issues and opportunities are arising from all of this innovation?
Mobile Recruiting Trend Snapshot
Participants at the recent Mobile Recruiting Conference (MREC) confirmed that job candidates are increasingly connected while “on the move,” and recruiters recognize the implications. For example, according to Talent HQ Mobile Recruiting Insights :
• 62% of passive job seekers use a mobile device to research potential employers
• 61% have a better impression of a brand after a favorable mobile experience.
• 62% of recruiters say that mobile recruiting is the top trend for 2014
According to industry analyst Josh Bersin , companies like LinkedIn and Prudential already attract more than 50% of their candidates through mobile channels. Yet, other organizations seem to be lagging behind. Talent HQ reports that only 16% of U.S. talent acquisition “leaders” have optimized their career sites for a mobile audience — including only 26 of the Fortune 500 companies.
So, what does this mean for today’s changing world of work? That’s what we’ll explore this week at #TChat Events , with two well-known talent acquisition experts:
• Jessica Miller-Merrell , SPHR, Founder and Chief Blogger at Blogging4Jobs and
• Rayanne Thorn , VP of Product Marketing and Strategy at Technomedia , global talent management solutions provider.
Recently, Jessica framed the topic in a brief “sneak peek” Hangout with me. Watch now:
VIDEO
What are your thoughts about the emerging role of mobile technology in finding and hiring top talent? Join us this week to share your ideas and opinions!
#TChat Events: Mobile Devices + Recruiting = Good Match?
Tune-in to #TChat Radio
#TChat Radio — Wed, Oct 30 — 6:30 pmET / 3:30pmPT
Our hosts, Meghan M. Biro and Kevin W. Grossman talk with Jessica Miller-Merrell and Rayanne Thorn about the changing dynamics of recruitment. Tune-in LIVE online this Tuesday afternoon!
#TChat Twitter — Wed, Oct 30 — 7pmET / 4pmPT
Immediately following the radio show, we’ll move this discussion to the #TChat Twitter stream , where Dr. Nancy Rubin will moderate an open chat with the entire TalentCulture community. Everyone with a Twitter account is invited to participate, as we address these questions:
Q1: Does mobile recruiting enhance an employer’s value proposition?
Q2: What is keeping some employers from adopting mobile recruiting?
Q3: For candidates, has mobile job search reached critical mass?
Q4: Is mobile recruiting mostly about hiring young candidates?
Q5: Look ahead 10 yrs. What tools will drive recruiting?
Throughout the week, we’ll keep the discussion going on the #TChat Twitter feed and on our LinkedIn Discussion Group . So please join us share your questions, ideas and opinions.
We’ll see you on the stream!
Image Credit: Stock.xchng
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