“Not everything that can be counted counts, and not everything that counts can be counted.” -William Cameron
A Big Year For Big Data
No sooner did the ball drop in Times Square on New Year’s Day, than corporate talent management analyst Josh Bersin declared 2013 “The Year of BigData in HR.” Soon after, he offered more expansive predictions, including the assurance that we would see “many HR analytics, BigData and workforce planning tools” emerge this year.
Why now? As Bersin explains in “Data, Big Data and You,” multiple factors are at work — creating abundant opportunity that hasn’t yet been deeply tapped by HR organizations. To put the situation into perspective, consider this:
A 2011 Economist study indicates that companies boost productivity by 5-6% when they rely on data to guide business decisions. And yet, recent Bersin research reveals that only 6% of HR leaders say their organizations are “excellent” at leveraging employee data to drive business performance.
Case In Point: Hire-By-Numbers
In March at a #TChat Radio interview , Josh illustrated what’s at stake by telling a staffing story from a financial services company. The organization had been hiring sales representatives based on intuitive assumptions about what it takes to achieve in sales. Why was that a problem? Analysis revealed that those assumptions were wrong. By using data to redefine screening and recruitment criteria, the company saw sales surge by $4 million within only one year.
If Data Talks, Who Will Listen?
So, we know business is producing oodles of data at an exponential rate. And tools are arriving to help HR organizations crunch the numbers in beneficial ways. But something is still missing from this equation. It’s the vital link that connects the dots between quantitative possibilities and business realities. It’s the mission-critical role of the Data Analyst. Or, as USA Today recently suggested, “The Sexiest Job of the 21st Century.”
Even though data analysts are in short supply, the TalentCulture Community was lucky enough to glean insight and advice from two smart, articulate analytical professionals this week. Helping us explore key issues surrounding HR metrics, insights and business performance were:
Below, we’ve captured event highlights (including a tweet-by-tweet Storify slideshow from Twitter) and other resource links. We hope this is helpful for anyone is interested in understanding analytics as a core aspect of “human” side of business. Enjoy!
#TChat Week in Review: The Big Deal with HR Data
SAT 6/22
Watch the G+ Hangout with Christene now #TChat Preview: Our Community Manager, Tim McDonald , introduced the week’s topic and talked with Christene about the definition of “BigData” and its relationship to HR management. Read “HR Data: What’s The Big Deal?”
SUN 6/23
Forbes.com Post: In her weekly Forbes column, TalentCulture CEO, Meghan M. Biro, offered advice about how data can help HR professionals see the workforce “in 3D.” Read “Big Data Is A Big Deal.”
WED 6/26
Listen to the #TChat Radio show #TChat Radio: #TChat Twitter Christene and Andrew. If you missed the session, listen now to the recording.
#TChat Twitter:
#TChat Twitter Highlights: “HR Data: What’s The Big Deal?”
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Closing Notes & What’s Ahead
GRATITUDE: Thanks again to Christene and Andrew for helping our community gain deeper understanding of how HR data naturally plays an integral role in the world of work. Your passion and real-world perspectives help us appreciate the importance and value of HR analytics.
NOTE TO BLOGGERS: Did this week’s events prompt you to write about HR data issues or opportunities? We’d love to share your thoughts. Post a link on Twitter (include #TChat or @TalentCulture ), or insert a comment below, and we’ll pass it along.
WHAT’S AHEAD: Next week #TChat events are on pause to celebrate July 4th. Happy U.S. Independence Day! But we’ll be back the following week, with a sizzling summer topic — so keep an eye on TalentCulture social channels for details.
In the meantime, even through our haitus, the World of Work conversation continues each day. So join us on the #TChat Twitter stream, or on our new LinkedIn discussion group. And feel free to explore other areas of our redesigned website. The gears are always turning at TalentCulture, and your ideas and opinions are always welcome.
See you on the stream!
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